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DesignNewswire · COMO, Italy ·

Li Guo and Li Wang Receives the Golden A' Design Award for Yushan World Sales Center in Interior Space and Exhibition Design

Li Guo and Li Wang recognized for interior space and exhibition design by the international grand jury of the 2020 - 2021 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has announced that Yushan World Sales Center by Li Guo and Li Wang, designed for G-Art Interior Architecture Design, has been granted the Golden A' Design Award in the Interior Space and Exhibition Design category. The recognition forms part of the 2020 - 2021 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

The Golden A' Design Award Explained

The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.

More About Yushan World Sales Center

Yushan World is a sales center in Jiangyin, China, with an area of 7000 square meters. The interior layout follows the butterfly shape of the building. The foyer is formed by abstract symmetrical wings, and an arc-shaped wall divides and interlaces the space. An atrium and large French windows bring natural light into the curved rooms. A three-dimensional surround multimedia hall guides visitors through the experience. Ultra-white curved boards made of wood and biofiber plastic composites are light in weight and echo the arcs of the space.

About Li Guo and Li Wang

Mr. Yuan is a registered architect and the design director of G-Art Architecture and Interior Design, and he is also the member of China National Interior Decoration Association (CIDA). Engaged in interior design for eight years, Mr. Yuan focuses on designs of upscale real estate project, club, headquarters and office building, etc. He has cooperated with many famous real estate clients such as VANKE, LONGFOR, GREENLAND and JINMAO, etc., and leads the team to provide integrated professional services for clients from concept to the control of construction on site.

Award Record

This recognition makes Li Guo and Li Wang a winner of 2 A' Design Awards. The awards were granted between the 2019 - 2020 and the 2020 - 2021 editions of the A' Design Award & Competition.

About the A' Interior Space, Retail and Exhibition Design Award

The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. It is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Typical entries include residential interiors, restaurants, hotels, offices, galleries and retail stores. The awarded interior designs are published at https://designers.org/design-category/interior

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Yushan World Sales Center
Function
Sales Center
Category
Interior Space and Exhibition Design
Discipline
Spatial Design
Industry
Architecture and Packaging & Retail
Colors
Dark Gray, Silver, Gray, Dark Olive Green and Dim Gray
Images
5
Client
G-Art Interior Architecture Design

The Recognition

Laureate
Li Guo and Li Wang
Country
China
Recognition
Golden A' Design Award
Edition
2020 - 2021
Design ID
#107608

Credits

Team
Li Guo and Li Wang
Image Credits
photo by: Yunpu Cai

Design Details

Unique Properties
The interior layout learns from the butterfly shape of the building. The foyer is shaped with abstract symmetrical wings and arc-shaped wall produces a strong sense of interlacement and segmentation of the space. The designers leveraged natural light in large areas to create a calm and comfortable indoor space. Through an artful combination of atrium and large French windows, the consecutive curved spaces seem to interpret a beautiful expectation of waiting cocoons to turn into butterflies.
Inspiration
Inspired by the butterfly-like terrain of Jiangyin City, the design continues to use butterfly-shaped elements, echoing the architecture's butterfly form. It carries forward the core value of ecological art and starts a magnificent exploration of future urbanism.
Research
The designers are committed to exploring the combination of commerce and art. They aim to discover more possibilities of art shaping and create richer and more appealing space.
Challenge
The entrance space is designed with two curved non-bearing walls. As the overall floor height is nearly 9 meters, it is difficult to carry out construction which needs great load-carrying capability. Considering environmental protection and site construction, the designers selected light wood-plastic decorative boards, which can satisfy the overall decorative effect and address the construction difficulties.
Realization and Technology
The introduction of 3D surround multimedia hall attracts visitors to be immersed in the experience journey. The new ultra-white arc-shaped board made from wood and biofiber plastic composites (wood plastic board) echoes the arc of the entire space, creating a calm and comfortable artistic atmosphere of the space.
Operation and Interaction
Inspired by the butterfly-like terrain of Jiangyin City, the design continues to use butterfly-shaped elements, echoing the architecture's butterfly form. After several days of struggling and suffering, silkworm chrysalis finally gains tenacious wings to fly freely in the sky. The interior layout learns from the butterfly shape of the building. The foyer is shaped with abstract symmetrical wings and arc-shaped wall produces a strong sense of interlacement and segmentation of the space.
Project Duration and Location
The project started in Octber 2019 and finished in May 2010 in Jiangyin, China
Specifications
The area of project is 7000 square meter.
Keywords
Jiangyin City, Butterfly, Sales center, French window, Arc-shaped space

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