Press Release
Joe Ho Receives the Bronze A' Design Award for Grandblue Interior Design in Interior Space and Exhibition Design
The international grand jury of the 2020 - 2021 A' Design Award & Competition recognizes Joe Ho for interior space and exhibition design
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2021 /DesignNewswire/ Grandblue Interior Design by Joe Ho, designed for Joe Ho Associates, has been granted the Bronze A' Design Award in the Interior Space and Exhibition Design category, A' Design Award & Competition has announced. The recognition forms part of the 2020 - 2021 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
About the Bronze A' Design Award
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
More About Grandblue Interior Design
Grandblue is an office reception and lounge interior located in Guangzhou. The space was formerly dominated by many entries and exits, and has been turned into a warm welcome area. The symmetrical layout was replaced by an open plan that improves accessibility and supports contact between people. The design follows a modern blue theme drawn from water and the ocean. A white reception desk repeats this theme. A large illuminated screen behind the desk presents the brand image and marks the start of the colorful lounge area.
Award Record
This recognition makes Joe Ho a winner of 1 A' Design Award.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://designers.org/design-category/interior
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/108683
- A' Design Award Page: https://competition.adesignaward.com/108683
- Media Showcase: https://www.designnewsroom.com/!108683
- Laureate Profile: https://designers.org/d/282409
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Grandblue Interior Design
- Function
- Interior Design
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Gainsboro, White Smoke, White, Silver and Light Gray
- Images
- 5
- Client
- Joe Ho Associates
The Recognition
- Laureate
- Joe Ho
- Country
- China
- Recognition
- Bronze A' Design Award
- Edition
- 2020 - 2021
- Design ID
- #108683
Credits
- Team
- Ken Tsang, Jam Fung and Wilshere Li
- Image Credits
- 5: Photographer Cossa Pan, 2019
Design Details
- Unique Properties
- A space that formerly was predominated by a various of entries and exits has been turned into a warm welcome area. The symmetrical design was changed into a world of networking and cross linking optimizing for accessibility. The building itself is committed to the style of blue modern. The white reception desk picks up this design idea, whilst the gigantic illuminated screen behind is designed to enhance brand images and serves as a starting point of the lively and colorful lounge area.
- Inspiration
- Our inspiration is come from ocean, we pick the element from ocean such as waves pattern, diving, tropical fish and boat integrate into our design.
- Research
- We would like to help the staff working in this office like Eden, everyone can feel very relax when came into the reception, take a rest in the blue booth.
- Challenge
- As Grandblue is a stated-owned enterprise in china, they have a very strict design guideline, not only to the space standard but also have the limited material list. We brainstorm with client how to upgrade their branding image, finally we use their one of their business line - water to be our design language. The outcome was very successful and we help them to have a new international image.
- Realization and Technology
- In order to strength the design with Grandblue DNA in the reception area. we got inspiration from their logo. We have been try to do a 1:1 mock up for the curvy blue ribbon on the ceiling. We need to ensure that all the joint should be smoothly with aluminum material and design the detail to connect to the barrisol smoothly.
- Operation and Interaction
- We have create a workshop with the senior management and their staff to divide into 8 group to brainstorm what their new office look like, we have sources mood images, doing a model and we got a lot of inspiration from this workshop.
- Project Duration and Location
- The project started in 2018 in Guangzhou and finished in December 2019.
- Keywords
- Minimal, modern, fluidity, geometry
