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Press Release

DesignNewswire · COMO, Italy ·

Opurgimize Video Game UI by Ni Zhen Is Granted the A' Design Award in Interface, Interaction and User Experience Design

Ni Zhen acknowledged for interface, interaction and user experience design by the international grand jury of the 2023 - 2024 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 18, 2024 /DesignNewswire/ A' Design Award & Competition has confirmed the A' Design Award in the Interface, Interaction and User Experience Design category for Opurgimize Video Game UI by Ni Zhen. The award was conferred within the 2023 - 2024 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

What the A' Design Award Means

The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

About Opurgimize Video Game UI

It stands as a groundbreaking sci-fi role playing game, transporting players into a dystopian future molded by genetic manipulation and societal divisions. Within this futuristic domain, players assume the roles of individuals navigating a world segregated between the genetically enhanced elite and the genetically disadvantaged underclass. Central to the game's design is a multi-platform user interface, catering to diverse gaming preferences and ensuring accessibility across various devices. It offers an immersive gaming experience that challenges players to explore this sci-fi world.

About Ni Zhen

As a game UI/UX designer, I am crucial for bridging the gap between a game's functionality and the player's interaction. My designs directly impact how players engage with gameplay mechanics, ensuring intuitive and enjoyable experiences. My relevance and importance lie in shaping the user experience and interface design of video games. By creating visually appealing and user-friendly interfaces, I enhance player enjoyment and retention. My expertise is essential for creating seamless and immersive gaming experiences, making me a key player in the industry's evolution.

Award Record

Ni Zhen is a winner of 1 A' Design Award, including this recognition.

About the A' Interface, Interaction and User Experience Design Award

The A' Interface Design Award is an international design competition recognizing good user interface designs by the best UI/UX designers worldwide. The competition is organized within the A' Design Award & Competition and is open to interface designers, interaction designers, user experience designers and digital product designers from all countries. Entries typically include websites, mobile applications, software interfaces, game interfaces, wearable interfaces and virtual reality interfaces. Awarded interface designs are published at https://designers.org/design-category/interface

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Opurgimize Video Game UI
Function
Video Game UI
Category
Interface, Interaction and User Experience Design
Discipline
Communication Design
Industry
Software
Colors
Black, Dark Slate Gray and Saddle Brown
Images
5

The Recognition

Laureate
Ni Zhen
Country
United States of America
Recognition
A' Design Award
Edition
2023 - 2024
Design ID
#161227

Credits

Image Credits
Visual Designer Ni Zhen, iPad UI of Opurgimize, 2024. Credit: 3D artist Michael Wersheim Beresin; Visual Designer Ni Zhen, iMac UI of Opurgimize, 2024. Credit: 3D artist Michael Wersheim Beresin; Visual Designer Ni Zhen, Pixel product's UI of Opurgimize, 2024. Credit: 3D artist Michael Wersheim Beresin; Visual Designer Ni Zhen, Macbook UI of Opurgimize, 2024. Credit: 3D artist Michael Wersheim Beresin; Visual Designer Ni Zhen, iWatch UI of Opurgimize, 2024. Credit: 3D artist Michael Wersheim Beresin

Design Details

Unique Properties
The goal of Opurgimize's UI design is cross-platform adaptability, ensuring seamless usability across consoles like Xbox or PlayStation, laptops, iPhones, Macs, and Pixel smartphones. This entails creating a responsive design that transitions effortlessly between various screen sizes, resolutions, and input methods while maintaining consistency and usability. The aim is to broaden the game's audience and deliver an optimal gaming experience on any device.
Inspiration
I am inspired by classic science fiction literature, movies, and games that spark my imagination and guide me in creating my science fiction world. Science fiction is often a vehicle for exploring complex social, political, and ethical issues. My games are inspired by the desire to explore and comment on contemporary issues through a futuristic lens. I was also inspired by Mr. Michael Wersheim Beresin, a talented 3D artist, and I used his 3D characters as robots for my projects.
Research
Type of Research: Design Research Research Objectives: To understand user preferences in smartphone design for gaming. Methodology: Conducted surveys, interviews, and gaming sessions to gather data. Data Collection and Research Tools Used: Utilized online survey platforms, interview guides, and gaming consoles. Participants or Experiments: Recruited smartphone users and gamers from diverse demographics. Results: Identified preferences for larger screens, higher resolution, and enhanced processing power for optimal gaming experience. Insights and Impacts: Insights influenced smartphone design to prioritize gaming features, resulting in improved user satisfaction and engagement.
Challenge
The toughest part was finding a way to make gamers happy while dealing with the limits of our technology. We had to figure out how to include cool gaming features without making the phone too big or draining its battery too fast. Inside our team, we looked at how phones were designed in the past to help us decide. Outside, we had to keep up with new tech and follow the rules about privacy and data.
Realization and Technology
Opurgimize utilizes cutting-edge game engines like Unity or Unreal Engine, alongside responsive frameworks like Bootstrap or React Native for UI/UX design. Cloud-based services enable seamless data synchronization and multiplayer functionality. Continuous iteration and testing refine performance for an immersive cross-platform gaming experience.
Operation and Interaction
Operation/Flow/Interaction: Players navigate Opurgimize's menu to access game modes. They customize characters and loadouts. During gameplay, they interact with the environment, NPCs, and other players using standard controls. The flow seamlessly transitions between exploration, combat, and story-driven events for an immersive experience across platforms.
Project Duration and Location
The project started in September 2022 in the Bay Area and finished in March 2024 in Martinez.
Specifications
Specifications: Opurgimize supports cross-platform compatibility, playable on consoles (Xbox, PlayStation), laptops, iPhones, Macs, and Pixel smartphones. Dimensions: Digital download or physical disc. Package: Available as digital download via online platforms or physical copies sold in retail stores. Technical Properties: Requires minimum system requirements for each platform; optimized for smooth performance and responsive UI across devices.
Keywords
UI, UX, video game, game design, motion design, trailer, typeface, logo

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