Ouch 救急箱 by Xiaofei Liu is a highly esteemed winner of the very prestigious 2020 A' Design Award 銀賞 in パッケージデザイン Competition Category.

銀パッケージ· 2020

Ouch 救急箱

by Xiaofei Liu

A' Design Award 銀賞 Winner in パッケージ Category

27,777

Verified Award Winner

Verify Award Status for #100103

View at A' Design Award Press Release Award Badge

Colors

The Design

About Ouch 救急箱

Ouchは、日常使いを想定したポータブル救急キットです。六角形のボックスは60ポンドの再生紙で作られており、軽量で持ち運びに便利です。容器は使用手順に沿って3つの区画に分かれており、傷の洗浄と消毒、薬剤の塗布、包帯による処置という3つのステップを示しています。必要な医療用品は手順ごとに分類・配置され、段階的な使用説明が添えられています。ボックスは正面中央から開く構造で、角型の箱やファスナー式と比べて開封の手間と時間を省きます。医療の知識がない人でも緊急時に適切な対応ができるようにすることを目指しています。

The Recognition

About the A' Design Award 銀賞

Ouch 救急箱は、見事で印象的なハイエンドのデザインに授与される、非常に権威ある評価である A' Design Award 銀賞の受賞作品です。銀賞の受賞作品は、きわめて輝かしく創造性に富んだ作品であり、デザイナーの傑出した専門知識、才能、洞察力を示しています。Ouch 救急箱は、素晴らしい代表作であり、驚くほどプロフェッショナルで、深く革新的であることが期待されます。この A' Design Award 銀賞を受賞したデザインは、非常に注目すべき称賛される発明であり、芸術・科学・デザイン・技術の境界に寄与し、それを前進させます。Ouch 救急箱は、多くの人に羨まれる創造物であり、欲求を呼び覚まし、前向きな感情をもたらし、驚きと感嘆を灯します。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Do you know how to use a first aid kit? Do you know the procedure of trauma bandaging? Are you a calm person in an emergency? Whether “yes” or “no”, we are introducing you to the best all-purpose mini First Aid Kit, which designed for your injury essential needs. The primary objective is to solve the questions above: how to make existing first-aid package design to become user-friendly and make medical items further organized. The secondary purpose is to make the package more portable.
Dimensions & Packaging: Width: 14cm Height: 12cm Depth: 2.3cm
Tags: Emotional design, handy, fast, easy to open, travel kit, step-by-step guide through
Production Technology: The project is made from 60lb weight recycle paper. The design was initially designed in Adobe Illustrator. Then we used a Laser cut machine to cut the box, and then we used a vinyl sticker machine to print the colour surface and numbers on the top.
Design Challenge: The hardest part of the whole creative process is to select the right medical items. We did lots of medical research about how to bind up a wound. Some essential first aid items are carefully selected in this first aid kit, and these items are sorted and arranged in 3 easy step-by-step use directions. The container is divided into three compartments: The first step is to clean and disinfect the wound, the second step is to apply various treatment drugs, and the third step is bandaging.
Research: We investigated the shape, size and content of at least 10 brands of first aid kits in the GTA market. Then I made various attempts with boxes of different shapes, and finally got our existing hexagon box style through continuous design.
Inspiration: This is a portable first aid kit designed for everyday life. While becoming more environmentally friendly, we want all ordinary people without professional medical knowledge to be able to use the first aid kit easily and correctly in emergency situations.

Do you know how to use a first aid kit?
Do you know the procedure of trauma bandaging?
Are you a calm person in an emergency?

The questions above are where the project started.
Project Duration: The project started in October 2019 Toronto and finished in November 2019 Toronto (5 weeks).
Operation Flow: First of all, we used paper packaging, which is highly environmentally friendly, handy and lightweight, which suitable for carrying around. Then we divided the process of using the first aid kit into three steps: disinfection, treatment and bandaging. Through continuous design iterations, we used the method of opening the hexagonal box from the middle part of the front surface. The advantage of this opening method is to save time for injury. After experimentations, we discovered that opening from the front cover is 1 to 2 seconds faster than a traditional square box or zipper.
Patents: Copyrights belong to Xiaofei Liu, 2020.
Team Members: Design: Xiaofei Liu, Instructor: Albert Ng
Image Credits: All Image, Photographer/Creator/Designer Xiaofei Liu, First Aid Kit, 2019