Alharir Salon ビューティーサロンのブランディング by Satie Eljack is a highly esteemed winner of the very prestigious 2020 A' Design Award 銀賞 in グラフィックス・イラストレーション・ビジュアルコミュニケーションデザイン Competition Category.
銀グラフィック· 2020
Alharir Salon ビューティーサロンのブランディング
by Satie Eljack
Client: Satie
A' Design Award 銀賞 Winner in グラフィック Category
Verified Award Winner
Verify Award Status for #102472The Design
About Alharir Salon ビューティーサロンのブランディング
ブランディングプロセスの目的は、メイクアップとスキンケアの世界的なトレンドに適応することの外観と感触を取り入れることにより、ブランドをハイエンドのカテゴリーに配置することです。インテリアとエクステリアがエレガントで、セルフケアに身を任せる贅沢な休暇をクライアントに提供します。エクスペリエンスを消費者にうまく伝えることがデザインプロセスに組み込まれました。そのため、Alharir Salonが開発され、女性らしさ、視覚的要素、豪華な色、質感を細部にまで注意深く表現し、信頼性と快適性を高めています。
The Recognition
About the A' Design Award 銀賞
Alharir Salon ビューティーサロンのブランディングは、見事で印象的なハイエンドのデザインに授与される、非常に権威ある評価である A' Design Award 銀賞の受賞作品です。銀賞の受賞作品は、きわめて輝かしく創造性に富んだ作品であり、デザイナーの傑出した専門知識、才能、洞察力を示しています。Alharir Salon ビューティーサロンのブランディングは、素晴らしい代表作であり、驚くほどプロフェッショナルで、深く革新的であることが期待されます。この A' Design Award 銀賞を受賞したデザインは、非常に注目すべき称賛される発明であり、芸術・科学・デザイン・技術の境界に寄与し、それを前進させます。Alharir Salon ビューティーサロンのブランディングは、多くの人に羨まれる創造物であり、欲求を呼び覚まし、前向きな感情をもたらし、驚きと感嘆を灯します。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The objective of the branding process was to place the brand in the high-end category by taking a look and a feel of adapting to the global trends in makeup and skin care. In the design process, Satie realized the importance of creating a brand that can successfully communicate to the consumers. Therefore, a custom brand has been developed that is identified with characteristics such as femininity, unique visual elements, opulent colors and textures and attention to the fine details to add more confidence and comfort.
- Dimensions & Packaging
- The product's design used vector graphics editor. As a vector graphic, it can be scaled up and down without any loss to the quality of the image. The branding final design was submitted in both RGB and CMYK color variants for printing and social media marketing. The logo could be used separately by the Client to identify themselves by engraving it on different materials.
- Tags
- Identity, Branding, theme, Packaging, Logo, Charity, Logo Design ,Fashion, Woman, Makeup
- Production Technology
- The Arabic alphabet was an inspiration to use Typography and Pattern design as the technique in the branding idea, and it was implemented using vectors to reach the highest quality of print on silk, cardboard, wood, and luxury retail paper material.
- Design Challenge
- Saudi Arabia has a wide range of diversity in cultures as well as varying history of arts in many different regions of this large country. The main challenge in the creative process was to come up with the theme and patterns in that connect and unify these regions in attempt to represent the Saudi Arabian multiple cultures.
- Research
- Luxury in the kingdom of Saudi Arabia, is one of the main themes in fashion, styling, and beauty. Due to the big response to the field of beauty shops and salon, this design presents luxury using colors and styles such as the Arabian alphabet vectors and the light-salmon color to be impactful and draw customers attention to the business.
- Inspiration
- The design takes on the character of luxury and elegance represented in the light-salmon color, the general shape of the emblem symbolizes the letter ( ح ) in the Arabic alphabet , the first letter of the salon name studded with the crown to identify it more luxuriously. The figure below the logo expresses the quality care found inside the salon led by professionals.
- Project Duration
- The project started in July 2018 and was successfully completed in October 2018 in Saudi Arabia and Riyadh. Since October 2018, the brand is being used by the designer and many other materials have been made available to support sales and brand awareness campaigns.
- Operation Flow
- Alharir Salon has the sole purpose of identifying customers in a distinct and exclusive context that is in line with the brand's characteristics. All details regarding customer experience when developing the brand have been carefully planned and designed to improve their satisfaction and comfort. Every aspect of the brand that generates its overall identity from interior design to reception, massage and skin care seats, from the way customers interact with employees, to the quality of the products used in body and skin care, all have one purpose: to make customers feel privacy, comfort, and excellence.
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
