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Sense of Forest 香水スーパー by Dmitry Pozarenko

Sense of Forest 香水スーパー by Dmitry Pozarenko is a highly esteemed winner of the very prestigious 2020 A' Design Award 銀賞 in インテリア空間・展示デザイン Competition Category.


銀インテリア· 2020

Sense of Forest 香水スーパー

by Dmitry Pozarenko

Client: Gold Apple

A' Design Award 銀賞 Winner in インテリア Category

35,038

Verified Award Winner

Verify Award Status for #102413

Colors

The Design

About Sense of Forest 香水スーパー

半透明の冬の森のイメージがこのプロジェクトのインスピレーションとなりました。自然の木と花崗岩の質感の豊富さは、プラスチックの流れと自然のサインの視覚的な印象に視聴者を浸します。産業タイプの装置は、赤と緑の酸化銅の色によって柔らかくなっています。この店は、毎日2000人以上が集まり、コミュニケーションをとれる場所です。

The Recognition

About the A' Design Award 銀賞

Sense of Forest 香水スーパーは、見事で印象的なハイエンドのデザインに授与される、非常に権威ある評価である A' Design Award 銀賞の受賞作品です。銀賞の受賞作品は、きわめて輝かしく創造性に富んだ作品であり、デザイナーの傑出した専門知識、才能、洞察力を示しています。Sense of Forest 香水スーパーは、素晴らしい代表作であり、驚くほどプロフェッショナルで、深く革新的であることが期待されます。この A' Design Award 銀賞を受賞したデザインは、非常に注目すべき称賛される発明であり、芸術・科学・デザイン・技術の境界に寄与し、それを前進させます。Sense of Forest 香水スーパーは、多くの人に羨まれる創造物であり、欲求を呼び覚まし、前向きな感情をもたらし、驚きと感嘆を灯します。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The suspended ceiling consists of two gratings, covered with natural ash veneer, offset from each other by 6 degrees and hanging at different heights. Round columns in a wooden lath pierce the ceiling like tree trunks pierce the crown. The cash desk area made of natural granite extends with two broken lines into the depth of space. Onyx and granite countertops, five-meter slabs of African wood saturate the space with the sounding of natural textures.
Dimensions & Packaging
The total area is 1238 sq.m.
Tags
interior design, retail space, metal, stone, wood, nature
Production Technology
Main construction materials: hot-rolled steel, tinted stainless steel, granite, onyx, ash, African wood
Design Challenge
The aim of the project is to create an environment that immerses the viewer in a stream of plastic and visual impressions of the signs of nature. The industrial type of equipment made of hot-rolled steel of different sections is softened by the abundance of textures of natural wood, which defines an associative series of natural rather than industrial landscapes.
Research
The signs of nature, which became the basis of this project, were intended to soften the urban intensity of the environment and make the store a place for a pleasant pastime and relaxation.
Inspiration
The winter crowns of larch trees, forming a translucent arch of many intersecting branches, the columns of trunks lifting these crowns, were the inspiration for this project and became the main idea of the structure of the suspended ceiling.
Project Duration
The store is located in the business center of Moscow. The project was completed in 2018.
Operation Flow
The store is a place of attraction and communication for more than 2000 people daily. Presentations of new products in the field of perfumery and cosmetics, master classes of famous makeup artists are held here. Make-up artists and cosmetologists share their professional skills, train, put on makeup and just talk with customers.
Team Members
Lead Architect: Dmitry Pozarenko
Associate Architect: Elena Lotoshnikova
Image Credits
All images: photographer Mick Pomortsev, 2019.

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