Fusionista 映画館インテリアデザイン by Oft Interiors Ltd.

Fusionista 映画館インテリアデザイン by Oft Interiors Ltd. is a highly esteemed winner of the very prestigious 2021 A' Design Award 金賞 in インテリア空間・展示デザイン Competition Category.

金インテリア· 2021

Fusionista 映画館インテリアデザイン

by Oft Interiors Ltd.

Client: Emperor Cinemas

A' Design Award 金賞 Winner in インテリア Category

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Verified Award Winner
Verify Award Status for #107804

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Fusionista 映画館インテリアデザイン

Fusionistaは、香港の既存映画館を改装して生まれた映画館のインテリアデザインである。計画対象は4階層にわたる4,375平方メートル。下層の2フロアにはチケット売り場と共用エリアを配し、上層の2フロアにスクリーンホールを設けている。動線は来場者をライトフードカウンターの前を通ってホールへと導く構成とし、物販の売上向上に寄与する。大理石、アルミニウム、ファブリック、カーペット、ガラスを用い、色彩と質感によって各エリアの個性を際立たせた。耐久性の高い素材を選定することで、将来的な維持管理コストの低減を図っている。

The Recognition

About the A' Design Award 金賞

Fusionista 映画館インテリアデザインは、まさに素晴らしく傑出した第一級のデザインに授与される、計り知れないほど権威ある評価である A' Design Award 金賞の受賞作品です。金賞の受賞作品は、きわめて革新的で、先見性に富み、きらびやかに輝く創造物であり、デザイナーの天才性、叡智、卓越した技量を映し出しています。Fusionista 映画館インテリアデザインは、最も称賛される、流行を牽引する記念碑的な発明であり、前例のない価値をもたらすことが期待されます。この A' Design Award 金賞を受賞したデザインは、壮観で尊敬されるプロジェクトであり、芸術・科学・デザイン・技術の境界に大きく寄与し、それを前進させます。Fusionista 映画館インテリアデザインは、強い欲求を生み出し、情熱を呼び覚まし、創造性を促し、私たちを引きつけます。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a renovation project whose original site is also a cinema. However, with the change of consumption structure and business model, the original cinema was not suitable for the needs of young consumers. A new high-end cinema with new function orientation and unique "experiential consumption scene" was hoped to be created.
Dimensions & Packaging: Area: 4375 sqm
Materials: marble, aluminum, fabric, carpet, glass, coaching and painting.
Tags: cinema, interior design, entertainment space, commercial space, renovation project
Production Technology: First of all, the profitability of the cinema is the sale of light food, therefore the line reflecting the traces of space users needs to guide consumers to different sales areas. The lower two floors are mainly for the ticketing area and the outside area, while the upper two floors are for the movie halls. In this way, the area of selling light food becomes the only way which must be passed to the cinema, which provides a favorable condition for the occurrence of consumption. The two upper floors are mainly providing a purer viewing environment for the cinema.
Design Challenge: What is different from the ordinary cinema is that, due to the limitation of the building itself, the entire cinema is distributed in four different floors and the functional areas are cut into pieces.
Research: How to plan all the functional areas reasonably while the area and size of each floor are different? This is the key point of this pondering over the design.
Inspiration: We emphasize the importance of "experiential consumption scene" to the current business environment in design, the thinking over design is not only reflected in the visual tension, but also in the control of materials, the arrangement of lines of moving, and the countless logic behind.
Project Duration: The project started in 2018 in HK and finished in 2019 in the same place.
Operation Flow: In addition to the arrangement of lines of moving, when it comes to the design style, the designer also presents distinctive functional space according to different materials of various colors, textures and tactile sensation, such as leather, copper, marble brick, steel bar and so on. At the same time, material properties need to be considered in the selection of materials, due to needs of the commercial space environment to be continuously maintained and the necessity to further reduce the maintenance cost in the later period.
Patents: Copyrights belong to Oft Interiors, 2019.
Team Members: CM Jao, Ken Cheung amd Yoyo Au
Image Credits: All images used in the submission was taken by Sean.