Shunhui Tech セラミックス展示ホール by Zhuyuan Cai is a highly esteemed winner of the very prestigious 2021 A' Design Award 銀賞 in インテリア空間・展示デザイン Competition Category.

銀インテリア· 2021

Shunhui Tech セラミックス展示ホール

by Zhuyuan Cai

Client: BOSI-TAO DESIGN Co.,LTD

A' Design Award 銀賞 Winner in インテリア Category

22,994

Verified Award Winner

Verify Award Status for #115848

View at A' Design Award Press Release Award Badge

Colors

The Design

About Shunhui Tech セラミックス展示ホール

順輝科技（Shunhui Tech）は、中国陶磁城（China Ceramic City）に位置するセラミックス展示ホールです。この空間は単に商品を並べるのではなく、ブランドとその製品体系そのものを提示しています。プランニングは映画の長回し（ワンカット撮影）に着想を得た一本の連続した動線に沿っており、来場者は引き返すことなく前へと進んでいきます。シーンの転換は緩やかでほとんど気づかれないほどであり、それが没入感のある体験を支えています。主要な仕上げ材には大判セラミックスラブ（岩板）を採用。スラブの規格化された生産により、安定した品質での供給と工期の短縮が実現されています。

The Recognition

About the A' Design Award 銀賞

Shunhui Tech セラミックス展示ホールは、見事で印象的なハイエンドのデザインに授与される、非常に権威ある評価である A' Design Award 銀賞の受賞作品です。銀賞の受賞作品は、きわめて輝かしく創造性に富んだ作品であり、デザイナーの傑出した専門知識、才能、洞察力を示しています。Shunhui Tech セラミックス展示ホールは、素晴らしい代表作であり、驚くほどプロフェッショナルで、深く革新的であることが期待されます。この A' Design Award 銀賞を受賞したデザインは、非常に注目すべき称賛される発明であり、芸術・科学・デザイン・技術の境界に寄与し、それを前進させます。Shunhui Tech セラミックス展示ホールは、多くの人に羨まれる創造物であり、欲求を呼び覚まし、前向きな感情をもたらし、驚きと感嘆を灯します。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Immersive experience-Constructing a gallery-like poetic exhibition hall.
The exhibition hall is the product of the dynamic brand strategy, which covers VI, products, scene application and movement design, etc., which need to be determined and then moved." To design an exhibition hall, the space is not only a container for carrying, but also an expression of brand positioning, spirit and product system after being refined.
Dimensions & Packaging: As a new cross-border material, rock slab can impress the future fields of architecture, home and space design, and it also needs to incorporate more technology.The birth of any new material is bound to have an impact on the design.The emergence of rock slabs will have more stringent requirements for interior designers in the future.
Tags: Art, Social, Border, Professional, Space Use
Production Technology: New materials have two advantages. One is that industrialized and standardized products can achieve standard delivery and improve work efficiency. Second, new materials can foresee market responses, reflect innovation and forward-looking, and it is more conducive to product design and production at the commercial level.Therefore, innovative materials are very important to empower products, and to truly solve consumer needs, we must also learn to use design thinking to solve problems.
Design Challenge: The most difficult part of design activities is no products. The obstacles to overcome are market positioning. Internal factors:The management is not sure about the products to be used. From the design to the decoration process, the customer has not determined the product to be used. We have always insisted on using a good product combination to help customers sort out the products. We take product design as the core.
Research: The application of rock slabs is far more than the traditional four items at present. As long as there are applications of slabs, they can be integrated into rock slabs.There is no boundary in the rock world, and the application of rock slabs has more possibilities. He advocates mobilizing the power of designers to make rock slabs and designers form a better integration.
Inspiration: One Mirror to the End: Scene Experience and System Identification.
Deconstruct the space with the long-lens technique in the movie, and shape the clear moving lines-without turning back, a "mirror" to the end.Strive to intervene in the design, eliminate the scene transformation from the invisible, and let the viewer experience it immersively.
Project Duration: The project was launched in China in January 2019, completed in China Ceramic City in September 2020, and will be exhibited at the China Ceramic City Ceramic Fair in October 2020.
Operation Flow: Marketing Strategy / Market Positioning / Product Finishing / Space Concept / Design Phase / Construction Phase / Completion
Image Credits: huajuesheying