Vilajuiga Lightly Sparkling Water ミネラルウォーターボトル by Mos

Vilajuiga Lightly Sparkling Water ミネラルウォーターボトル by Mos is a highly esteemed winner of the very prestigious 2021 A' Design Award 銀賞 in パッケージデザイン Competition Category.

銀パッケージ· 2021

Vilajuiga Lightly Sparkling Water ミネラルウォーターボトル

by Mos

Client: More On Simplicity

A' Design Award 銀賞 Winner in パッケージ Category

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Verified Award Winner

Verify Award Status for #118323

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Vilajuiga Lightly Sparkling Water ミネラルウォーターボトル

Vilajuiga Lightly Sparkling Waterは、天然炭酸ミネラルウォーターのためのガラスボトルです。ボトルには、高い透明度を理由に選ばれた純白のガラスが用いられています。ラベルの青色がガラスの内側に柔らかな青の陰影を生み出します。非対称のフォルムと有機的な形状は、トラモンターナの風によって岩が浸食されるエンポルダ地方を想起させます。見る角度によって、ボトルのジオメトリーはいくつもの異なる表情を見せます。長いネックは水の流れを助け、持ち運びやすさをもたらします。ボトルのサイズは直径65ミリメートル、高さ220ミリメートルです。

The Recognition

About the A' Design Award 銀賞

Vilajuiga Lightly Sparkling Water ミネラルウォーターボトルは、見事で印象的なハイエンドのデザインに授与される、非常に権威ある評価である A' Design Award 銀賞の受賞作品です。銀賞の受賞作品は、きわめて輝かしく創造性に富んだ作品であり、デザイナーの傑出した専門知識、才能、洞察力を示しています。Vilajuiga Lightly Sparkling Water ミネラルウォーターボトルは、素晴らしい代表作であり、驚くほどプロフェッショナルで、深く革新的であることが期待されます。この A' Design Award 銀賞を受賞したデザインは、非常に注目すべき称賛される発明であり、芸術・科学・デザイン・技術の境界に寄与し、それを前進させます。Vilajuiga Lightly Sparkling Water ミネラルウォーターボトルは、多くの人に羨まれる創造物であり、欲求を呼び覚まし、前向きな感情をもたらし、驚きと感嘆を灯します。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Unique, rare, and singular, a naturally carbonated mineral water (no added carbon dioxide). The shape becomes simple, discreet and at the same time innovative. Due to the pureness and the high transparency of the glass and the blue of the label, it slightly makes some blue shades in the bottle. Thanks to its geometry, depending from which perspective you look at the bottle, you perceive several shapes.
Dimensions & Packaging: Diameter: 65mm / Height: 220mm
Tags: Vilajuiga, Water, Bottle, Beverage, Drinks, Packaging, Product
Production Technology: The material is 100% white glass, pure transparency.
Short and limited production.
Bottle produced in Italy and labeled in Catalonia.
Design Challenge: The hardest part of this project was creating a link between the new brand, Vilajuiga and the owner brand, Grifols. Grifols is a pharmaceutical company that has as their values the quality and safety of their products, also its brand color blue. So we had to create a packaging that reflects this pharmaceutical pureness and quality. So we selected 100% white glass, for its impeccable transparency. Also, in the two bigger bottles, we introduce Grifols blue brand color in the inner part of the label. This had two main ideas, to make Grifols even more part of the brand, and also to make some blue shades in the bottle.
Research: Historical research, water quality, type of materials, forms, environment, etc. The objective was to understand the 100 years of the company and the new owner capabilities. The participants where technicians, cooks, elderly town citizens, etc. The result was the new bottle, accepted for all, the consumers, the new owners, the cooks, the society.
Inspiration: The design stands out for its asymmetry and the organic shapes that show its "Emporda" origin. The changing geological environment and the territory modelled by the tramuntana wind, with rocks eroded, has inspired the bottle design.
Project Duration: The project started in 2018 in Catalonia, Spain and finished in 2020 in Catalonia, Spain.
Operation Flow: The long neck of the bottle makes the water flow impeccably and helps the professionals because it's perfect for carrying many bottles at the same time. Also, its heaviness helps them when the bottles are on a tray. In this product the real benefit comes from the product itself. Vilajuiga water was catalogued as a medicinal water. The label and the pure transparent glass want to reflect these characteristics.
Patents: Design number: 004677474-0001, Class number 09.01, Owner ID number 884150.
Team Members: David Grifols,
David Roselló.
Image Credits: Design number 004677474-0001
Owner ID number 884150