Lone モバイルアプリケーション by Xi He is a highly esteemed winner of the very prestigious 2021 A' Design Award 鉄賞 in モバイル技術・アプリケーション・ソフトウェアデザイン Competition Category.

鉄モバイル· 2021

Lone モバイルアプリケーション

by Xi He

Client: Xi He

A' Design Award 鉄賞 Winner in モバイル Category

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Verified Award Winner

Verify Award Status for #119630

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Lone モバイルアプリケーション

Loneは、国際的なソーシャルショッピングのためのモバイルアプリケーションです。Loneは、旅行者、購入者、現地のショッパーという3つのユーザーグループをつなぎます。旅行者は海外滞在中に商品を見つけ、アプリ内にプロダクトカードを投稿します。購入者はそれらのプロダクトカードを閲覧・検索し、商品を注文します。その地域にいる現地のショッパーが商品を購入し、購入者へ発送します。ユーザーは旅行者と購入者の役割を簡単に切り替えることができます。本アプリはカメラスキャン、拡張現実による商品ビュー、指紋認証決済を採用しています。LoneはAndroidおよびiOSでご利用いただけます。

The Recognition

About the A' Design Award 鉄賞

Lone モバイルアプリケーションは、よく設計された創造物に期待される専門的・産業的要件を満たす優れたデザインに授与される、権威ある評価である A' Design Award 鉄賞の受賞作品です。鉄賞の受賞作品は、制作者の高い技量、高度な専門性、専門家としての理解、創造的な能力を示しています。Lone モバイルアプリケーションは、高く評価され、称賛され、愛される、実用的で革新的な創造物であることが期待されます。この A' Design Award 鉄賞を受賞したデザインは、業界のベストプラクティスを統合し、ノウハウと才能に結びついた有能な技術的特性を備えています。Lone モバイルアプリケーションは、その徹底ぶりで尊敬され、世界をより良い場所にするための生活の質の向上をもたらすよう設計されています。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Lone is an interactive mobile App introducing a revolutionize E-commerce, by rethinking international shopping, offer users an authentic international social shopping experience, helps customers to buy authentic things from a small boutique or even on the street around the world. With the ecosystem of travelers discover things when they are traveling and post on Lone, buyers looking for authentic items from any store anywhere on our app, Lone shoppers will help connect the dots.
Dimensions & Packaging: Android, iOS
Tags: social shopping, e-commerce, app, interactive design, travel, mobile app, product design, future shopping UX, UI, user-centered,
Production Technology: Lone app utilizes native app technologies, including camera-based features for scan, augmented reality features to show products, and Touch ID to pay. Illustrations were designed in Adobe Illustration, app UI was designed in Sketch and animated with Adobe After Effects.
Design Challenge: Since the app is aiming to have users across different countries, so the quantity and the geographical mapping of the research samples was a challenge. But it is also a requirement, so the App is able to reach the human-centered design, avoid any confusion and inappropriate visual communication for people from different places in the world.
Research: A large amount of user research was performed over the course of the project, based on audience mapping, audience analysis, including user surveys, user interviews, A round of user testing, B round of user testing. Each round of user testing had 3 different focus of testing, including naming convention and copy of all screens in the App, user experience and user journey, visual design and color.
Inspiration: It is hard for people to get to buy all the authentic things over the world, more deeply, it is hard for normal people to really get to know about what is good in the outside world. we all have limited knowledge about the places we've never been; there's a lack of authenticity of products that are available for people while with increasing demand for international shopping, people have a higher willingness to buy authentic, creative products.
Project Duration: The design process of the project started in Feb 2018 in Rochester, finished in Oct 2020, it is an ongoing journey still with updates and user feedback.
Operation Flow: The app is functional, simple, and intuitive. But more than anything it aims to deliver a great user experience, with emotionally engaging interaction patterns. There are 3 parts of app users for Lone app. Travelers, buyers, and LONE shoppers. Travelers discover and post product cards in the App, buyers browse product cards posted by travelers, search for products and purchase products. Lone shoppers in that specific area will get the product and ship them to buyers. In this flow, travelers and buyers are the front-end App users, it's easy for users to change roles between traveler and buyer.
Image Credits: Image: Xi He