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Lavinia スキンケア製品パッケージ by Zi Huai Shen

Lavinia スキンケア製品パッケージ by Zi Huai Shen is a highly esteemed winner of the very prestigious 2021 A' Design Award 銅賞 in パッケージデザイン Competition Category.


銅パッケージ· 2021

Lavinia スキンケア製品パッケージ

by Zi Huai Shen

Client: Lavinia

A' Design Award 銅賞 Winner in パッケージ Category

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Verified Award Winner

Verify Award Status for #119838

Colors

The Design

About Lavinia スキンケア製品パッケージ

Laviniaは、植物エキスと生物医学研究に基づく自然派スキンケア製品シリーズのためのパッケージデザインです。その名は古代ローマの王女に由来し、高貴さ、優雅さ、叡智、忍耐、そして純粋さを象徴しています。ロゴの文字Aには植物のモチーフが組み込まれ、ハーブが持つ生命力と専門家としての信頼感を表現しています。V字型のマークは成長する植物を表し、ビジュアルアイデンティティをより強固なものにしています。セットは170×50ミリメートルのガラスボトル、タグ、ラップ、そして50×50×170ミリメートルの箱で構成されています。

The Recognition

About the A' Design Award 銅賞

Lavinia スキンケア製品パッケージは、創造性、独創性、鋭い洞察力で際立つ傑出したデザインに授与される、高い権威をもつ評価である A' Design Award 銅賞の受賞作品です。銅賞の受賞作品は、十分に巧みで印象的なほど創造的な工芸品であり、デザイナーの豊富な経験、想像力、機知を裏づけています。Lavinia スキンケア製品パッケージは、高く評価され、称賛され、愛される品であり、顕著にプロフェッショナルで革新的であることが期待されます。この A' Design Award 銅賞を受賞したデザインは、芸術・科学・デザイン・技術のベストプラクティスを取り入れており、細部への配慮に優れています。Lavinia スキンケア製品パッケージは、ニーズを見事に満たし、欲求に触れ、感情を魅了し、好奇心を引きつけます。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Lavinia originates from the name of a beautiful princess in ancient Rome. Her nobility, elegance, wisdom and perseverance were the cornerstone of the prosperity of the Roman Empire. She carried the call of beauty from thousands of years of civilization. Her name epitomizes the meaning of pure in Latin. As every woman deserves to be loved like a princess, Lavinia pampers every customer with delicacy, sincerity and professionalism. Selecting the best formulas for natural and pure skincare solut
Dimensions & Packaging
Bottle 170*50 mm box 50*50*170 mm
Tags
Packaging Design, Brand Identity, Brand Design
Production Technology
Bottle, Tag, Wrap, Glass Bottle
Design Challenge
How to convey all that is behind a brand or a product with the simplest graph design for the brand's sense of high-class and the products' natural and pure skincare are expressed explicitly.
Research
Lavinia focuses on developing natural skincare solutions that feature plant extracts and biomedical applications. Originally the name of a beautiful princess in ancient Rome, Lavinia carries the characters of nobility, elegance, wisdom and perseverance. It is now the epitome of purity.
Inspiration
The letter A in our logo incorporates iconography for herbal vitality to embody our young, invigorating, radiating, and professional confidence. The V-shaped mark of a plant growing vigorously creates a unique visual image that further strengthens the brand spirit of Lavinia.
Project Duration
The project started in Nov 2018 in Taiwan and finished in Mar 2020 in Taiwan.
Operation Flow
Originally the name of a beautiful princess in ancient Rome, Lavinia carries the characters of nobility, elegance, wisdom and perseverance. It is now the epitome of purity. The V-shaped mark of a plant growing vigorously creates a unique visual image that further strengthens the brand spirit of Lavinia.
Patents
Copyrights belong to SUMP DESIGN / LAVINIA, Ammon Global
Team Members
Creative Director : Zi Huai Shen
Image Credits
Designer Zi Huai Shen, Photographer wu2, 2020

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