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Yanzhi 口紅 by Yuru Zhang
Yanzhi 口紅 by Yuru Zhang
Yanzhi 口紅 by Yuru Zhang
Yanzhi 口紅 by Yuru Zhang
Yanzhi 口紅 by Yuru Zhang

鉄 化粧品 · 2021

Yanzhi 口紅

by Yuru Zhang

  • A' Design Award 鉄賞 2021 in 化粧品
  • CLIENT: Bruce Tao
  • Estimated Number of Design Views: 32,693
  • Verification code 7A5222CFB7 · Verify this award
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Colors

About Yanzhi 口紅

「Yanzhi(胭脂)」は、古代中国で用いられた紅紙(口紅紙)から着想を得た口紅です。このデザインは、古典的な化粧の形を現代の日常生活へと呼び戻します。ケース底部を軽く押し上げると、口紅紙が外へとせり出します。使用者はその紙に唇を押し当てて色をのせ、小さなつまみを引くことで紙を元の位置へ戻します。ケースには化粧品や食品との直接接触に適した素材であるPP樹脂を採用し、口紅部分には耐水性と耐引裂性を備えた紙を使用しています。薄く平らなボディは、財布にもすっきりと収まります。

About the A' Design Award 鉄賞

Yanzhi 口紅は、よく設計された創造物に期待される専門的・産業的要件を満たす優れたデザインに授与される、権威ある評価である A' Design Award 鉄賞の受賞作品です。鉄賞の受賞作品は、制作者の高い技量、高度な専門性、専門家としての理解、創造的な能力を示しています。Yanzhi 口紅は、高く評価され、称賛され、愛される、実用的で革新的な創造物であることが期待されます。この A' Design Award 鉄賞を受賞したデザインは、業界のベストプラクティスを統合し、ノウハウと才能に結びついた有能な技術的特性を備えています。Yanzhi 口紅は、その徹底ぶりで尊敬され、世界をより良い場所にするための生活の質の向上をもたらすよう設計されています。

Press Kit

Unique Properties
This is a unique lipstick design. The most differences are appearance and function. In appearance, it was inspired the ancient Chinese Yanzhi. The reappearance of classical elements in modern life. In function, it is different from the major lipsticks on the market. Just push the bottom end and the lipstick paper will be pushed out. Women can apply makeup as long as they take a sip on Yanzhi
Dimensions & Packaging
length 85mm x Width 55mm x Height 1.7mm
Tags
Lipstick, Chinese Icon, Nationality, Traditional, Modern, Convenience, Beautiful
Production Technology
The plastic part is made of PP material, which belongs to environmental protection material. It can be directly in contact with cosmetics and food. It is the main material for filling organic skin care products. The lipstick part is made of DuPont paper, which is waterproof and tear resistant.
Design Challenge
This is an innovative design with a complex internal structure, and the machining qualification rate is the biggest challenge encountered by this project.
Research
According to the survey, consumers like to choose the type of lipstick according to the occasion and clothing. In addition, consumers tend to choose a lipstick price of less than 200 yuan. The market size will be close to 28 billion euros in 2025. There is a huge market demand for beautiful, unique, and inexpensive lipsticks.
Inspiration
I got my inspiration from ancient Chinese lipstick. Yanzhi is the lipstick of ancient China. It has a very unusual way of making up. Women only need to sip it to make up. Our motivation is to make this ancient product more suitable for use in modern life.
Project Duration
The project started in September 2020 in Milan and finished in February 2021 in that place, and was exhibited in China in February 2021.
Operation Flow
To use it, first place your hand on the bottom of Yanzhi. Then gently push up to push the lipstick out. Then the lady takes a sip of Yanzhi's lipstick paper and finishes the makeup easily. Finally, after the makeup is done, Yanzhi is pulled back by the dot at the bottom.
Image Credits
Creator (Bruce Tao / Designer)

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