BD's Hype Tribe オフィスインテリアデザイン by DB and B Pte Ltd is a highly esteemed winner of the very prestigious 2021 A' Design Award 金賞 in インテリア空間・展示デザイン Competition Category.
金インテリア· 2021
BD's Hype Tribe オフィスインテリアデザイン
Client: DB and B Pte Ltd
A' Design Award 金賞 Winner in インテリア Category
Verified Award Winner
Verify Award Status for #122119The Design
About BD's Hype Tribe オフィスインテリアデザイン
BDのHype Tribeは、シンガポールにあるビルの2フロアに位置するオフィスインテリアです。このデザインは、複数の事業部門を一つの共有コミュニティスペースの中に統合しています。レセプションエリア、コワーキングカフェゾーン、ワークネイバーフッドが、途切れることのない視覚的な旅によって結ばれています。あるカフェエリアは屋外テラスの雰囲気に着想を得ており、穏やかで快適な環境を提供します。吊り下げられた吸音パネルが、空間の上部に流れるような感覚を生み出しています。木材と緑の植栽を組み合わせることで、バイオフィリックな要素を屋内に取り入れました。デスクシェアリングの手法により、フロアプレートの効率的な活用が実現されています。
The Recognition
About the A' Design Award 金賞
BD's Hype Tribe オフィスインテリアデザインは、まさに素晴らしく傑出した第一級のデザインに授与される、計り知れないほど権威ある評価である A' Design Award 金賞の受賞作品です。金賞の受賞作品は、きわめて革新的で、先見性に富み、きらびやかに輝く創造物であり、デザイナーの天才性、叡智、卓越した技量を映し出しています。BD's Hype Tribe オフィスインテリアデザインは、最も称賛される、流行を牽引する記念碑的な発明であり、前例のない価値をもたらすことが期待されます。この A' Design Award 金賞を受賞したデザインは、壮観で尊敬されるプロジェクトであり、芸術・科学・デザイン・技術の境界に大きく寄与し、それを前進させます。BD's Hype Tribe オフィスインテリアデザインは、強い欲求を生み出し、情熱を呼び覚まし、創造性を促し、私たちを引きつけます。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- A strong visual and immersive design that fuels different experiences throughout this space. From the inspiration of an Alfresco cafe that offers an ambient and cozy environment with the lingering aroma of freshly-brewed coffee to the dynamism created by the suspended acoustic panels which emulates robust flow or current. Interplay of wood and green elements that enforces biophilia inspirations.
- Tags
- Collaboration, Visual Journeys, Innovative, Tribe, Biophilic, Experiential, Thematic
- Design Challenge
- Being on a large floorplate on two separate levels, the design team focused on binding the various journeys that connected the various spaces from the main reception area to the co-working café areas and also ensuring ‘neighbourhooding’ zoning being applied at the work zones. All these spaces are designed towards supporting seamless collaboration and driving innovative spirit.
- Research
- The results of an earlier workplace study suggested that BD opt for an efficient desk sharing approach. The design team adopted this recommendation and proceeded with further development of the overall space planning and design development for BD. Serving as a regional headquarters for multiple business units, DB&B’s design team conducted numerous exploratory workshops with key stakeholders to fully understand the employee requirements such as meeting, training, storage and filing amongst others.
Once data collection is completed, the space planning began. With BD occupying levels 7 and 8 at The Strategy, it was imperative to render full vision of the proposed stacking plan and zoning to BD to clearly show department adjacencies and ultimately, mapping the various experiential journeys. - Inspiration
- Inspired by Becton Dickinson’s (‘BD’) consolidation exercise of key business units into one single floorplate, we knew we wanted to enable a blended community space, for the various tribes of BD to come together, unite and promote cohesions with one common language. This common language was articulated with a strong design language that formed the narrative for the different experiential journeys within the space.
- Project Duration
- The project started in September 2019, and was completed in March 2020 at 2 International Business Park Road, The Strategy, Singapore.
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