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Kaizen 頭皮クリームのパッケージ by Hsiao Che Hou

Kaizen 頭皮クリームのパッケージ by Hsiao Che Hou is a highly esteemed winner of the very prestigious 2022 A' Design Award 銅賞 in パッケージデザイン Competition Category.


銅パッケージ· 2022

Kaizen 頭皮クリームのパッケージ

by Hsiao Che Hou

Client: Kaizen

A' Design Award 銅賞 Winner in パッケージ Category

9,735

Verified Award Winner

Verify Award Status for #132484

Colors

The Design

About Kaizen 頭皮クリームのパッケージ

Kaizenは、ハーブ由来の頭皮修復クリームのために設計されたパッケージです。このクリームは薬剤ではなく植物エキスを配合しており、身体への余分な負担を軽減します。ソフトチューブには先端が細くなったキャップが付いており、クリームを頭皮に直接塗布できます。クリーム状のテクスチャーにより、液体タイプの頭皮ケア製品にありがちな扱いにくさを解消しました。外箱は紙製で、サイズは6×21×4センチメートル、チューブは3×12.5×2.5センチメートルです。このデザインは、素早く、手軽で、やさしい頭皮ケアの提供を目指しています。

The Recognition

About the A' Design Award 銅賞

Kaizen 頭皮クリームのパッケージは、創造性、独創性、鋭い洞察力で際立つ傑出したデザインに授与される、高い権威をもつ評価である A' Design Award 銅賞の受賞作品です。銅賞の受賞作品は、十分に巧みで印象的なほど創造的な工芸品であり、デザイナーの豊富な経験、想像力、機知を裏づけています。Kaizen 頭皮クリームのパッケージは、高く評価され、称賛され、愛される品であり、顕著にプロフェッショナルで革新的であることが期待されます。この A' Design Award 銅賞を受賞したデザインは、芸術・科学・デザイン・技術のベストプラクティスを取り入れており、細部への配慮に優れています。Kaizen 頭皮クリームのパッケージは、ニーズを見事に満たし、欲求に触れ、感情を魅了し、好奇心を引きつけます。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The creamy texture is unlike other leave-in scalp care products in the market as it doesn’t suffer from the issues of other liquid products. Also, the pointed bottle cap design allows the Cream to reach the scalp directly, making it even more convenient to use.
Dimensions & Packaging
6 x 21 x 4 cm / 3 x 12.5 x 2.5 cm
Tags
KAIZEN / Soothes and tones the scalp / Plant extract soothing scalp repair cream
Production Technology
Paper / Soft tube
Design Challenge
KAIZEN’s Plant Extract Scalp Relaxation and Treatment Cream replaces drugs with plant extracts to reduce additional burden on the human body, with immediacy and convenience being the starting points to provide quick relief and gentle scalp treatment, allowing every user to relax and feel nourished.
Research
· White summer chrysanthemum and Canadian Liulan extract can strengthen the protective power of hair muscles and relieve scalp discomfort.
· Aloe vera leaf juice and active molecules of resurrection grass maintain oil-water balance and moisturize hair.
· Lemon Myrtle and Noni Fruit Extract to condition the scalp and hair.
· International IFRA certified scent, blended with bergamot, mimosa and pine fragrance, helps relieve stress and relax.
Inspiration
KAIZEN’s Plant Extract Scalp Relaxation and Treatment Cream contains a variety of plant extracts. The Cream uses plant extracts instead of drugs to reduce any additional burden on the human body. Users of the Cream can smoothly revert to their natural selves, becoming shrouded in a unique fragrance for a nourishing and pleasant experience. The Cream aims to help people have more enjoyable and beautiful lives through this gentle and subtle solution.
Project Duration
2021 in Taiwan Taipei
Operation Flow
Take an appropriate amount and apply it evenly on the scalp, and massage gently with your fingertips in a circular motion for 2-3 minutes.
Patents
NA
Team Members
NA
Image Credits
Photo by : KAO SSU-CHIAO、OU CHIEH-JU

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