Xiao Feng Yin Yue Greentown 販売・展示センター by Zhijun Zhong

Xiao Feng Yin Yue Greentown 販売・展示センター by Zhijun Zhong is a highly esteemed winner of the very prestigious 2022 A' Design Award 銀賞 in インテリア空間・展示デザイン Competition Category.

銀インテリア· 2022

Xiao Feng Yin Yue Greentown 販売・展示センター

by Zhijun Zhong

Client: Herabenna

A' Design Award 銀賞 Winner in インテリア Category

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Verified Award Winner

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Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Xiao Feng Yin Yue Greentown 販売・展示センター

暁風吟月グリーンタウンは、中国広州市南沙区に位置する販売・展示センターである。インテリアは単一フロアで900平方メートルに及ぶ。デザインは、都市の発展とともに薄れゆくこの地域の広東水郷の風景と漁村文化を想起させる。水墨画、葦、絹、提灯から引き出された要素が空間に融合されている。大理石、木材、樹枝といった自然素材が用いられている。大きな余白によって、インテリアは簡素で静謐な佇まいを保っている。

The Recognition

About the A' Design Award 銀賞

Xiao Feng Yin Yue Greentown 販売・展示センターは、見事で印象的なハイエンドのデザインに授与される、非常に権威ある評価である A' Design Award 銀賞の受賞作品です。銀賞の受賞作品は、きわめて輝かしく創造性に富んだ作品であり、デザイナーの傑出した専門知識、才能、洞察力を示しています。Xiao Feng Yin Yue Greentown 販売・展示センターは、素晴らしい代表作であり、驚くほどプロフェッショナルで、深く革新的であることが期待されます。この A' Design Award 銀賞を受賞したデザインは、非常に注目すべき称賛される発明であり、芸術・科学・デザイン・技術の境界に寄与し、それを前進させます。Xiao Feng Yin Yue Greentown 販売・展示センターは、多くの人に羨まれる創造物であり、欲求を呼び覚まし、前向きな感情をもたらし、驚きと感嘆を灯します。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project located in Nansha, Guangzhou, there had unique Cantonese water town scenery and fishing village culture, but with the development of the city, this scene has gradually disappeared. The designer extracted the culture from the fishing village, using the simple and natural design philosophy to recreate the old scene of the water town. Many elements such as Chinese ink painting, silk and lantern are integrated into the space for express excellent Chinese culture and advocate a simple, elegant and pure lifestyle.
Dimensions & Packaging: Flat layer, 900 Square Meter
Tags: Interior Design, Nature, Cultural Characteristics, Water Town in Lingnan, Neo-Chinese Style
Production Technology: This project use a lot of natural materials, including marble, wood, tree branches, etc. Through fine processing and blending of art, designer create a space that surrounded by nature but you can still feel the exquisite design, interpreting the relationship between human and nature.
Design Challenge: The difficulty of the project lies in how art design meets the aesthetic and use needs of the times while maintaining harmony with the ecological nature in the process of urban economic development, so as to allow people to feel a peaceful, comfortable and elegant living atmosphere when living in the city, and to precipitate an impetuous soul. The designer left a large proportion of the space blank, removed the complicated things and kept the space simple, introduced the memories of the city, integrated emotions in the design, thus creating the scenery and atmosphere in the design, and arousing the resonance between people and the space.
Research: How to integrate natural environment, local culture and art in this project? The location of the project has its unique cultural background, the designer advocates that design comes from life and based on humanistic care, pursuing the balance between urban development and natural ecology. The designer conducted field investigations, experienced local culture, extracted elements from the natural landscape and ancient Chinese poetry, use those elements to connect nature and design.
Inspiration: Nansha district is the only coastal area of Guangzhou, as known as the starting point of the Maritime Silk Road. The designer conducted field investigations of the local cultural background, a poetry of the poet Wan Sui from the Ming Dynasty came up in his mind. The designer was inspired by the poetry and integrated elements from Chinese ink painting, fishing village, reed and silk into this project.
Project Duration: The project started in 2019 and completed in September 2020.
Located in Jiangling North Road, Nansha District, Guangzhou, Guangdong province, China.
Operation Flow: At the beginning of the design, the designer hoped to create a space full of humanistic care. He conducted field investigations of the local cultural background so as to understand local customs. After collecting and summarizing, the designer extracted reeds, silks, fishing nets and other classic elements deeply rooted in the city. Through these elements, the design awakens the resonance between human and space, and balances the relationship between development and nature between disappearance and retention.
Team Members: Zhijun Zhong
Image Credits: Image #1: Photographer Yi Qian Du, 1, 2020.
Image #2: Photographer Yi Qian Du, 2, 2020.
Image #3: Photographer Yi Qian Du, 3, 2020.
Image #4: Photographer Yi Qian Du, 4, 2020.
Image #5: Photographer Yi Qian Du, 5, 2020.