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PortalDA iOSapp マーケットプレイス・モバイルアプリケーション by Liubov Maximenkova

PortalDA iOSapp マーケットプレイス・モバイルアプリケーション by Liubov Maximenkova is a highly esteemed winner of the very prestigious 2022 A' Design Award 銅賞 in モバイル技術・アプリケーション・ソフトウェアデザイン Competition Category.


銅モバイル· 2022

PortalDA iOSapp マーケットプレイス・モバイルアプリケーション

by Liubov Maximenkova

A' Design Award 銅賞 Winner in モバイル Category

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Verified Award Winner

Verify Award Status for #136152

Colors

The Design

About PortalDA iOSapp マーケットプレイス・モバイルアプリケーション

Portal DAは、大規模事業用資産のマーケットプレイスとして機能するモバイルアプリケーションです。ショッピングセンター、倉庫、工場、特殊機器などが売却対象の資産として掲載されています。購入希望者は、事業用資産専用の分類体系の中で、複数の条件指定や全文検索を用いて物件を探すことができます。資産カテゴリーごとに詳細情報が表示されるため、投資家はオファーを検討し、迅速に意思決定を下すことが可能です。関連サービスの申し込みにも対応しています。インターフェースは各プラットフォームの標準ガイドラインに準拠し、一般的なスマートフォンおよびタブレットに最適化されています。

The Recognition

About the A' Design Award 銅賞

PortalDA iOSapp マーケットプレイス・モバイルアプリケーションは、創造性、独創性、鋭い洞察力で際立つ傑出したデザインに授与される、高い権威をもつ評価である A' Design Award 銅賞の受賞作品です。銅賞の受賞作品は、十分に巧みで印象的なほど創造的な工芸品であり、デザイナーの豊富な経験、想像力、機知を裏づけています。PortalDA iOSapp マーケットプレイス・モバイルアプリケーションは、高く評価され、称賛され、愛される品であり、顕著にプロフェッショナルで革新的であることが期待されます。この A' Design Award 銅賞を受賞したデザインは、芸術・科学・デザイン・技術のベストプラクティスを取り入れており、細部への配慮に優れています。PortalDA iOSapp マーケットプレイス・モバイルアプリケーションは、ニーズを見事に満たし、欲求に触れ、感情を魅了し、好奇心を引きつけます。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
iOS app for unique marketplace for large real business assets ranging from shopping centers and warehouses to factories of various industries and special equipment, accumulating a specialized audience of investors interested in buying such assets. Portal DA simplifies the complex process of purchasing large assets, on the one hand, by allowing clients to easily find and get detailed information on the necessary asset and, on the other hand, by providing related services.
Dimensions & Packaging
The applications are adapted to all popular smartphones and tablets on iOS and Android
Tags
portal, distressed assets, real estate
Production Technology
The design was developed in Figma. Icons and illustrations in Adobe Illustrator. Interactive prototypes were assembled in InVision. The design is designed based on Apple Human Interface Guidelines for iOS, then adapted for Android. Technologies used in iOS development by Swift, MVVM, VIPER, Alamofire, SnapKit, Swinject, Bond, ReactiveCocoa, Apple Speech SDK. Android Technologies by MVVM, Dagger2, Retrofit, Glide
Design Challenge
It was difficult to resist "innovation" and "creativity", but by prioritizing the comfort of use and predictability of the interface, we managed to make an application that works exactly as the user expects.
Research
The design was developed based on two sources of information. The first is the research of large Russian and international marketplaces, borrowing best practices. The second is an interview with business representatives, finding out the basic needs of the market. The design is constantly being improved, we take into account user feedback and statistics. Testing of the user interface is carried out by both special employees and all team members, which allows you to consider the product from different points of view and eliminate all minor shortcomings.
Inspiration
Banks often needs to find investors for diverse collateral assets. Portal DA for this purpose. Gradually accumulating an audience of investors ready to buy large complex assets, we realized that they might be interested not only in collateral and noncore assets of our bank, but also in assets that sell other banks and market participants, and thus we decided to transform Portal DA into a marketplace and created iOS application
Project Duration
The project finished in September 2021 in Moscow, and was exhibited in Moscow Business and investing meeting in October 2021.
Operation Flow
Customers can easily find the necessary asset (we created a unique classifier of business assets, and users can search by a range of parameters including full text search), get detailed information on the chosen asset (for each category, sellers fill in special fields, for instance, when placing a shopping center, a seller indicates Gross Building Area, Gross Leasable Area, and a seller of a vessel indicates the deadweight, side length and draft, which allows potential investors to quickly plunge into the asset and make an investment decision) and order a related service.
Team Members
Leyla Romanova Product Owner
Olga Arhipova Director of project
Eva Brunel PR, Marketing
Designer: Ruslan Galiev and
Designer: Andrey Smirnov

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