Holo Penetration 店 by Yang Hsiang-Yu is a highly esteemed winner of the very prestigious 2023 A' Design Award 鉄賞 in インテリア空間・展示デザイン Competition Category.
鉄インテリア· 2023
Holo Penetration 店
Client: The One Creative Interior Design Co., Ltd.
A' Design Award 鉄賞 Winner in インテリア Category
Verified Award Winner
Verify Award Status for #142623The Design
About Holo Penetration 店
古民家店舗「holo」1階リノベーションプロジェクトブランドが開催されています。このブランドは、ナチュラル、オーガニック、そして環境に優しい化粧品、スキンケア製品、カップのラインで有名です。美容およびパーソナルケア市場での競争が激化する中、従来のブランドカウンターから離れ、顧客が商品を購入したり写真撮影コーナーを利用できるシックなコーヒーショップを選択することが決定されました。
The Recognition
About the A' Design Award 鉄賞
Holo Penetration 店は、よく設計された創造物に期待される専門的・産業的要件を満たす優れたデザインに授与される、権威ある評価である A' Design Award 鉄賞の受賞作品です。鉄賞の受賞作品は、制作者の高い技量、高度な専門性、専門家としての理解、創造的な能力を示しています。Holo Penetration 店は、高く評価され、称賛され、愛される、実用的で革新的な創造物であることが期待されます。この A' Design Award 鉄賞を受賞したデザインは、業界のベストプラクティスを統合し、ノウハウと才能に結びついた有能な技術的特性を備えています。Holo Penetration 店は、その徹底ぶりで尊敬され、世界をより良い場所にするための生活の質の向上をもたらすよう設計されています。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This project is a renovation of the 1st floor of an old street house store.
holo is a brand, features a line of products comprising cosmetic products, skin care products, and cups of which naturalness, organic-ness and environment friendliness are the emphasis.
Given the heating competition on the beauty and personal care market, decided to break away from the usual brand counter, but to run a complex fashionable coffee shop where products are sold and a photo-shooting corner is provided. - Dimensions & Packaging
- The property is about 33 square meters.
- Tags
- Interior Design, Coffee store, Environmentally friendly, Skin care products, Modern style
- Production Technology
- Materials used for renovation are low-formaldehyde green materials. For instance, the side wall at the entrance door is made of environmentally friendly wood-plastic composite. The several elevations which feature a 3-dimensional design are covered in silver, an efficient stainless steel finish. The wall facades and floor across the shop are renovated using environmentally friendly cements, the bright color of which effects a spatial magnification effect.
- Design Challenge
- The cashier counter is also the coffee-making area; the counter volume is also covered with stainless steel. To ensure the smooth operations of the water sink, workbench and storage cabinet at the back of the counter, the water pipes are extended from the water supply source at the back. A linear diffuser is also installed on the top. The project, although completed with a friendly budget, is good value for money in that it gives a quality to the space and is iconic and thus a great innovation of brand image building.
- Research
- At the two side walls of the shop stand highlights of functions: at one side of the wall lie dining sets reminiscent of geometrically dimensional battements, with benches being covered in silver stainless steel and the cubic-shaped white matte acrylic table being mounted; this is where visitors usually take a break and enjoy coffee and light meals. The large black letters of the brand name attached on the wall also give a sense of trendiness.
- Inspiration
- The pure white base reminiscent of the complex of the new born and the minimalist lines giving a cool sense of technology are the inspiration of this project.
- Project Duration
- The project finished in Jan 2022, in Taipei City, Taiwan.
- Operation Flow
- The front facade of the shop keeps a bit of distance from the road and is one step higher the slightly elevated horizontal view deepens the visual feeling of the audiences. The entrance to the right side stands 1.5 meters further back, requiring taking a turn before entering through the front door; such a unique design of traffic flow makes the entrance a semi-outdoor corner for photo shooting and check-in, with the laser-etched letters of the brand name being the background.
- Team Members
- Yang Hsiang-Yu
- Image Credits
- The One Creative Interior Design Co., Ltd.
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