Bocarni 展示ホール by Liang Wang is a highly esteemed winner of the very prestigious 2023 A' Design Award 銅賞 in インテリア空間・展示デザイン Competition Category.
銅インテリア· 2023
Bocarni 展示ホール
by Liang Wang
Client: the One Design
A' Design Award 銅賞 Winner in インテリア Category
Verified Award Winner
Verify Award Status for #144848The Design
About Bocarni 展示ホール
Bocarniは中国・深圳に位置する500平方メートルの展示ホールで、2021年6月に完成した。このデザインは従来のセールスセンターのあり方を刷新するものである。焦点は単体の製品から、製品によって形づくられるライフスタイルへと移され、来訪そのものが没入型の体験となる。光と影がオブジェクトの配置と全体構成を導いていく。疎らな枝、みずみずしい苔、蓮、茶葉といった風景が、静謐な東洋的性格を表現する。キャビネットや家具は脇へ寄せられ、バーカウンターでの一杯、炉端でのくつろぎ、読書といった社交的な活動を受け入れる場となっている。
The Recognition
About the A' Design Award 銅賞
Bocarni 展示ホールは、創造性、独創性、鋭い洞察力で際立つ傑出したデザインに授与される、高い権威をもつ評価である A' Design Award 銅賞の受賞作品です。銅賞の受賞作品は、十分に巧みで印象的なほど創造的な工芸品であり、デザイナーの豊富な経験、想像力、機知を裏づけています。Bocarni 展示ホールは、高く評価され、称賛され、愛される品であり、顕著にプロフェッショナルで革新的であることが期待されます。この A' Design Award 銅賞を受賞したデザインは、芸術・科学・デザイン・技術のベストプラクティスを取り入れており、細部への配慮に優れています。Bocarni 展示ホールは、ニーズを見事に満たし、欲求に触れ、感情を魅了し、好奇心を引きつけます。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- In this case, the temperature of life becomes the core of the design. With the symphony of poetic light and shadow and oriental philosophy, it demonstrates how lifestyles differ, how time and space interact actively, how body and mind integrates closely. In addition, through rational design, the spot’s economic benefit is enhanced at the commercial level.
- Dimensions & Packaging
- Project Area: 500 square meters
- Tags
- Liang Wang, Exhibition, Nature, Commerce, Oriental beauty
- Production Technology
- Exhibition can be regarded as the substitution of traditional sales center. By transferring the concentration from single product to lifestyle composed by products, the exhibition is the progress from regular exhibition to immersive experience. The designer emerged from the rigid commercial implantation, with natural brushstrokes seen everywhere in the space. In this way, the exhibition is full of natural and warm poetic aroma.
- Design Challenge
- According to the designer, light and shadow are the best tools for empathizing with space. Therefore, following the trace of light and shadow, the scene is created back to the specifics of objects and the overall arrangement, revealing the attitude of life behind it and evoking the visitor's desire to linger.
- Research
- The designer is aware that, beyond simply serving a functional purpose, the commercial scene must also be aesthetically pleasing, emotionally engaging, experientially rich, natural, and inclusive, in order to maintain its vitality. The strategy is life narrative, scene immersion is the result, and commercial growth is the objective.
- Inspiration
- By adhering to the idea of Natural Creation, Poetic Construction, the designer seeks to offer the Bocarni Exhibition a fresh appearance that is full of contemporary and poetic charms while maintaining a balance between business, art, and daily life.
- Project Duration
- The project is located in Shenzhen, China and completed in June 2021.
- Operation Flow
- The view of sparse tree branches, fresh moss, unfolded lotus, and tea leaves offers a glimpse of a tranquil and profound oriental charm. The entire cabinet and furniture are set aside to accommodate people's diverse social activities and interests, such as drinking at the bar, lounging and chatting by the stove, and reading a book, etc.
- Image Credits
- Photographer Shifang Studio
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