Tiago Russo and Katia MartinsによるThe Brollach シングルモルトアイリッシュウイスキーは

Tiago Russo and Katia MartinsによるThe Brollach シングルモルトアイリッシュウイスキーはは、パッケージデザインコンペティションカテゴリーにおける非常に権威ある2023 A' Design Award 金賞の優れた受賞作品です。

金パッケージ· 2023

The Brollach シングルモルトアイリッシュウイスキーは

デザイナー： Tiago Russo and Katia Martins

クライアント: The Craft Irish Whiskey Co.

パッケージカテゴリーのA' Design Award 金賞受賞者

43,216

認証済み受賞者

#148768の受賞ステータスを認証

サイトを訪問 A' Design Awardで見るプレスリリース受賞バッジ

カラー

デザイン

The Brollach シングルモルトアイリッシュウイスキーはについて

ブローラッハは破壊者です。伝統から生まれながらも慣習に縛られることのないこのウイスキーは、アイルランドの歴史の誇り高い産物であると同時に、新たな道を切り開いています。これは、家族に敬意を表するにふさわしい、これまでに生産されたアイリッシュウイスキーの中で最も優れたものとなるウイスキーを求める、長く個人的な探求の集大成です。これは、The Craft Irish Whisky Co. がすべてのボトルに注ぐデザイン、工芸、スキル、細部へのこだわりを体現した、比類のない傑出したウイスキーです。

受賞

A' Design Award 金賞について

The Brollach シングルモルトアイリッシュウイスキーはは、まさに素晴らしく傑出した第一級のデザインに授与される、計り知れないほど権威ある評価である A' Design Award 金賞の受賞作品です。金賞の受賞作品は、きわめて革新的で、先見性に富み、きらびやかに輝く創造物であり、デザイナーの天才性、叡智、卓越した技量を映し出しています。The Brollach シングルモルトアイリッシュウイスキーはは、最も称賛される、流行を牽引する記念碑的な発明であり、前例のない価値をもたらすことが期待されます。この A' Design Award 金賞を受賞したデザインは、壮観で尊敬されるプロジェクトであり、芸術・科学・デザイン・技術の境界に大きく寄与し、それを前進させます。The Brollach シングルモルトアイリッシュウイスキーはは、強い欲求を生み出し、情熱を呼び覚まし、創造性を促し、私たちを引きつけます。

デザインの裏側

プレスキット

デザイナーが提供するクレジット、チームメンバー、技術的な詳細。

独自の特性: The Brollach's theme and design concept is all about the weight of heritage. With a naming that relates directly to Jay Bradley's family name – the Founder of The Craft Irish Whiskey Co. - the ideology of this whiskey was to create something that could transmit the passage of time through history, through heirloom, in a more traditional approach that highlights the classical notions of craftsmanship.
寸法とパッケージ: Straps hold the glasses with two slots, an ancient technique for belts or armours.
The bottle is inserted onto a thick oak base with a deep locator. Bold, bulky, strong, yet with an elegant take, such as the soft neck brace that keeps the glass vessel in place. The drawer underneath, with a silver plate on the front and a leather pull, reveals a hidden compartment that contains the drinking accessories and testers, revealing an additional depth to the entire whiskey-tasting experience.
タグ: Whiskey, luxury, design, craftsmanship, heritage, experience, immersion, packaging, product, exclusive
製造技術: The metal and the oak combine in a way that doesn't need additional artefacts, it doesn't need a special coating or polishing. It is original, true to its origins, simple, yet luxurious; humble in nature, yet a conqueror.

The metal is flat, bulky, with a bold presence. It makes a statement, cools down the wood presence, and adds the imagery of structure, of foundations. The wood adds presence, humanity, in a story of home feelings, of fortification of a true Irish heritage.
デザインの課題: The Brollach represents an homage to the history of the brand and Irish whiskey. Unlike any other whiskey designed and created until now, each and every single detail, each feature, is all about the family heirloom. A traditional approach to the furniture-making heritage of the Bradley family has been revisited and reimagined to create an experience that values tasting and celebration with the weight of time, of passion that travel through generations to create a unique moment in time.
リサーチ: The Brollach was developed considering two different sets of research. As the tone of the brand, it was the aim of this product to highlight and elevate the whiskey-tasting experience, and at the same time, to represent a homage to the craftsmanship and family heirloom that is in the foundation of the brand, and therefore a strong focus was put into understanding and achieving the best results out of traditional techniques and materials that represent Shay's work and traditional Irish manufacturing.
インスピレーション: The medieval style of forged metals and wood were the starting point of this product, envisioned that, upon looking, could bring the thoughts of History running through the box, the perception that although this is a brand new and contemporary product, the user could still feel the passage of time running through the oak grain, the weight of ancient craftsmanship through the metal trims, and the presence of a whiskey that matured, endured, and could be passed over generations.
プロジェクト期間: Designed between 2020 and 2021, The Brollach had to then meet almost a year of fabrication until every single detail was ready. As a design that heavily immerses on the heritage and craftsmanship connotations, every single detail had to be executed with utmost precision, with the techniques applied to the metal lining or the engraving being developed for several months until reaching the level of perfectionism and dedication that make this product, truly, an homage to Irish whiskey.
オペレーションフロー: The wooden grain, intertwined on 45 degrees, guides the eyes towards the centre of the box: the more you glance, the more your vision converges to the bold metal trims and the sneak peek of the monogram and bottle inside. There, the dark suede invites the user to immerse onto the contrasting products that emerge in front of the metallic trims. Bottle, glasses, booklet and certificate, bring up intensity by contrasting that same darkness with the metal, colours, and the whiskey's natural shades.
チームメンバー: Tiago Russo
Katia Martins
画像クレジット: The Craft Irish Whiskey Co.