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Avion Express 機内誌 by Salvita Bingelyte

Avion Express 機内誌 by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2023 A' Design Award 鉄賞 in 印刷・出版メディアデザイン Competition Category.


鉄印刷· 2023

Avion Express 機内誌

by Salvita Bingelyte

Client: Salvita Design

A' Design Award 鉄賞 Winner in 印刷 Category

Colors

The Design

About Avion Express 機内誌

Avion Expressは、リトアニアを拠点とするチャーター航空会社のために制作された機内誌です。本誌は、旅行記事やインタビューに加え、フードメニューと機内販売カタログを組み合わせた構成となっています。表紙にはマデイラ島の写真を配し、裏表紙にはメニューとカタログから厳選したアイテムを掲載しています。レイアウトは現代的かつバランスの取れたもので、大判の写真とエレガントな書体を組み合わせています。各ページが読者を一定のリズムでコンテンツへと導きます。判型は163×242ミリメートル、オフセット印刷により製作されています。

The Recognition

About the A' Design Award 鉄賞

Avion Express 機内誌は、よく設計された創造物に期待される専門的・産業的要件を満たす優れたデザインに授与される、権威ある評価である A' Design Award 鉄賞の受賞作品です。鉄賞の受賞作品は、制作者の高い技量、高度な専門性、専門家としての理解、創造的な能力を示しています。Avion Express 機内誌は、高く評価され、称賛され、愛される、実用的で革新的な創造物であることが期待されます。この A' Design Award 鉄賞を受賞したデザインは、業界のベストプラクティスを統合し、ノウハウと才能に結びついた有能な技術的特性を備えています。Avion Express 機内誌は、その徹底ぶりで尊敬され、世界をより良い場所にするための生活の質の向上をもたらすよう設計されています。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The front cover, which reflects the main article, features a photo of Madeira. It conveys the stunning beauty of Portugal, with a breathtaking panorama of its majestic cliffs. The back cover showcases an expertly curated selection from the menu and catalogue, captured by stunning high quality photographs that will leave you drooling. Highlighting the coffee, each product is meticulously styled with different textures. The photo of the magazine on the magazine cover adds a subtly special touch.
Dimensions & Packaging
Width 163 mm x Height 242 mm
Tags
inflight magazine, magazine layout, magazine design, graphic design, editorial, magazine, magazine cover, Salvita Bingelyte, Salvita Design, Lithuania
Production Technology
Offset printing
Design Challenge
The goal was to create an attractive magazine layout that would suit those looking for travelling inspiration for their next trip or for those who just want to pass the time on a long flight. The most difficult thing was to creatively put twenty seven perfumes on one spread.
Research
The carefully crafted contemporary, fresh, and well balanced layout, invites readers to explore the most awe inspiring corners of the globe, from breathtaking trips to exotic vacation destinations.
Inspiration
Design studio created a new logo for Avion Traveller and rebranded the design of their inflight magazine. Avion Express is a world leading charter airline with modern aircrafts and superb crew members. The company performs flights from their home base of Lithuania, flying passengers to leisure destinations all over the world. The magazine is full of interesting interviews and stunning photos from vacation destinations. It also includes a food menu and inflight shopping catalogue.
Project Duration
Started in February 2022 and finished April 2022 in Vilnius, Lithuania.
Operation Flow
The elegant font used throughout the magazine exudes sophistication and style, perfectly complementing the stunning imagery and captivating content. Each page is thoughtfully designed to guide your gaze through the magazine, creating a seamless flow that keeps you engaged from cover to cover. The content of the magazine is distinguished by a unique design layout of articles and photos, which encourages a visually engaging reading experience. In addition, perfumes are clearly and originally presented.
Image Credits
Salvita Bingelyte (Photographer of Madeira Photos and Stylist of Caffe Cover)
Donatas Babenskas (Photographer of Caffe Cover)
Erin Hope Stevens (Copywriter)

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