Addpakk ボードゲーム・パッケージ by Mono Design Studio is a highly esteemed winner of the very prestigious 2024 A' Design Award 銅賞 in パッケージデザイン Competition Category.
銅パッケージ· 2024
Addpakk ボードゲーム・パッケージ
Client: Mono Design Studio
A' Design Award 銅賞 Winner in パッケージ Category
Verified Award Winner
Verify Award Status for #151434The Design
About Addpakk ボードゲーム・パッケージ
Addpakkは、独身お別れパーティー（バチェラー・バチェロレッテパーティー）のために作られたボードゲームです。パッケージそのものが玩具として機能します。セットは基本的な幾何学形状で構成されており、さまざまな方法で組み合わせてフィギュアを作ることができます。こうしたパーティーでは参加者同士が初対面であることも多いため、このゲームはシンプルで陽気なコンセプトを採用し、人々の出会いを後押しします。それぞれのフィギュアは異なるキャラクターと異なる個性を表しています。フィギュアに自分を重ね合わせることが、このゲームの遊びの要素です。箱は中厚の白色紙にマットフィルムを施して製作され、二重壁構造によって箱の強度を高めています。
The Recognition
About the A' Design Award 銅賞
Addpakk ボードゲーム・パッケージは、創造性、独創性、鋭い洞察力で際立つ傑出したデザインに授与される、高い権威をもつ評価である A' Design Award 銅賞の受賞作品です。銅賞の受賞作品は、十分に巧みで印象的なほど創造的な工芸品であり、デザイナーの豊富な経験、想像力、機知を裏づけています。Addpakk ボードゲーム・パッケージは、高く評価され、称賛され、愛される品であり、顕著にプロフェッショナルで革新的であることが期待されます。この A' Design Award 銅賞を受賞したデザインは、芸術・科学・デザイン・技術のベストプラクティスを取り入れており、細部への配慮に優れています。Addpakk ボードゲーム・パッケージは、ニーズを見事に満たし、欲求に触れ、感情を魅了し、好奇心を引きつけます。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This board game is made for bachelor and bachelor parties. The packaging itself functions as a toy. It is built from basic geometric shapes and can be combined into figures as desired. During such events the participants usually do not know each other, that is why the team developed an easily interpretable, cheerful concept which brings people close to each other. Each figure is a different character and a different personality. Identifying with figures is the fun part of the game.
- Tags
- boardgames, partygames, bachelorparty, bacheloretteparty, bridetobe, bride, bridalshower, fiancee, spouse, props
- Production Technology
- We use medium-thick white paper with matte foil, the double wall of the box ensures its hold. We found its freshness in simple shapes on a white background. We used the card’s two to one ratio as a basis and this is reflected on all surfaces. One figure can be placed from four cards, so one figure can also be placed from four boxes.
- Research
- We started with a workshop, after we made qualitative in-depth Interviews in addition to market analysis and data collection on competitors. As a result we had to give the brand a crisp, fresh and loud, essence, thus we designedthe visual with high contrast on white surfaces with vivid shapes, all props and games together in one box.
- Inspiration
- We were inspired by building block games. We combined it with the movement of cards. The logo works on surfaces like cards do inside a box, it shakes and fills an entire area. The redundant letter in the logotype reflects on the company, who add this pakk together as a gift. In the uniquely designed font family, the accents and punctuation have been exaggerated and they form a kind of caricature of themselves. We have made the letters dance so they can express the game dynamically.
- Patents
- Copyrights belong to Hanna Szigeti, 2023.
- Team Members
- Creator: Mono Design Studio
Creative Director: Reka Rodler
Art Director: Eszter Dusa-Kovacs
Junior Gaphic Designer: Noemi Kersak
Customer: Hanna Szigeti
Photographer: Balint Csizmadia
Video: Zoltan Tukacs
Video: Viktor Dusa
Printing Producer: Duplex Rota - Image Credits
- Creator: Mono Design Studio
Creative Director: Reka Rodler
Art Director: Eszter Dusa-Kovacs
Junior Gaphic Designer: Noemi Kersak
Customer: Hanna Szigeti
Photographer: Balint Csizmadia
Video: Zoltan Tukacs
Video: Viktor Dusa
Printing Producer: Duplex Rota
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