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Bead 子供用医薬品パッケージ by Zou Hu and Miao Jingyi

Bead 子供用医薬品パッケージ by Zou Hu and Miao Jingyi is a highly esteemed winner of the very prestigious 2024 A' Design Award 銀賞 in パッケージデザイン Competition Category.


銀パッケージ· 2024

Bead 子供用医薬品パッケージ

by Zou Hu and Miao Jingyi

Client: Mz Design

A' Design Award 銀賞 Winner in パッケージ Category

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Verified Award Winner

Verify Award Status for #153075

Colors

The Design

About Bead 子供用医薬品パッケージ

「良薬は口に苦し」という中国の諺があります。漢方薬は常にその苦味で知られており、多くの子供たちは病気の時でも服用を嫌がります。中国では、漢方薬を飲んだ後に飴を食べる習慣が民間に広く根付いています。この習慣に着想を得て、本デザインでは内服液のボトルにフルーツフレーバーのバーストビーズを加えました。オレンジ、マンゴー、グリーンアップルの3種類のフレーバーを用意しています。このデザインにより、子供たちにとって本来つらい服薬体験が、より楽しく心地よいものへと変わります。

The Recognition

About the A' Design Award 銀賞

Bead 子供用医薬品パッケージは、見事で印象的なハイエンドのデザインに授与される、非常に権威ある評価である A' Design Award 銀賞の受賞作品です。銀賞の受賞作品は、きわめて輝かしく創造性に富んだ作品であり、デザイナーの傑出した専門知識、才能、洞察力を示しています。Bead 子供用医薬品パッケージは、素晴らしい代表作であり、驚くほどプロフェッショナルで、深く革新的であることが期待されます。この A' Design Award 銀賞を受賞したデザインは、非常に注目すべき称賛される発明であり、芸術・科学・デザイン・技術の境界に寄与し、それを前進させます。Bead 子供用医薬品パッケージは、多くの人に羨まれる創造物であり、欲求を呼び覚まし、前向きな感情をもたらし、驚きと感嘆を灯します。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a fruit-flavored antivirus oral liquid design for children, which consists of a bottle containing traditional Chinese medicine and an attached burst bead with sweet liquid inside. When taking it, after drinking the last sip of medicine, children can squeeze the burst bead to let out the sweet liquid, so that there will be a bit of slight sweetness to relieve the bitterness of medicine. The child can also squeeze the bead while drinking the medicine to make it a bit tastier.
Dimensions & Packaging
Product dimensions: 40 mm x 20 mm x 70 mm
Package dimensions: 230 mm x 30 mm x 80 mm
Tags
Traditional Chinese Medicine, Children, Medicine, Oral Liquid, Package
Production Technology
The body of this product adopts the hot-pressing process, allowing the production process to be simple and efficient, which can effectively save production and transportation costs. At the same time, the whole container is made of biodegradable plastics, which make the whole design environmentally friendly, simple and easy to use.
Inspiration
Traditional Chinese medicine has always been known for its bitter taste, and most children are unwilling to take it when ill. In Chinese folk, many people have the habit of eating a candy after drinking traditional Chinese medicine. Inspired by this custom, this design adds fruit-flavored burst beads to the oral liquid bottle, which are orange, mango and green apple flavors. This design makes the process of drinking medicine, which is originally painful for children, more fun and enjoyable.
Project Duration
The project started in August 2022 and finished in April 2023 in Guangzhou, China.
Operation Flow
When taking this oral liquid, remove the cap by breaking the top of the bottle. After drinking the last sip of medicine, children can squeeze the burst bead to let out the sweet liquid, so that there will be a bit of slight sweetness to relieve the bitterness of medicine. The child can also squeeze the bead while drinking the medicine to make it a bit tastier. This design makes the process of drinking medicine, which is originally painful for children, more fun and enjoyable.
Patents
Copyrights belong to Hu Zou, 2023.
Team Members
Zou Hu
Miao Jingyi
Duan Hongli
Xu Mengzhen
Chen Deteng
Zhao Yizhu
Image Credits
Image #1: Photographer Qian Kai, Bead, 2023.
Image #2: Photographer Qian Kai, Bead, 2023.
Image #3: Photographer Qian Kai, Bead, 2023.
Image #4: Photographer Qian Kai, Bead, 2023.
Image #5: Photographer Qian Kai, Bead, 2023.

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