Notoginseng 医薬品パッケージ by Zhaocheng He is a highly esteemed winner of the very prestigious 2024 A' Design Award 銅賞 in パッケージデザイン Competition Category.
銅パッケージ· 2024
Notoginseng 医薬品パッケージ
by Zhaocheng He
Client: Wen Guan Zhuang
A' Design Award 銅賞 Winner in パッケージ Category
- 13,600
- Verified Award Winner
- Verify Award Status for #159869
The Design
About Notoginseng 医薬品パッケージ
三七（Notoginseng Radix Et Rhizoma）は優れた治療効果を持つ伝統的な漢方薬です。パッケージに配されたドットの組み合わせが山の形を形成し、三七粉の生育環境を反映するとともに、その粉末状の形態も表現しています。黒と青を基調としたデザインは業界の従来の概念を打ち破り、ファッション性と品質感に満ちたパッケージを実現しています。内箱は配置と組み合わせにより、東洋的な芸術的意趣に満ちた山水画を形成します。
The Recognition
About the A' Design Award 銅賞
Notoginseng 医薬品パッケージは、創造性、独創性、鋭い洞察力で際立つ傑出したデザインに授与される、高い権威をもつ評価である A' Design Award 銅賞の受賞作品です。銅賞の受賞作品は、十分に巧みで印象的なほど創造的な工芸品であり、デザイナーの豊富な経験、想像力、機知を裏づけています。Notoginseng 医薬品パッケージは、高く評価され、称賛され、愛される品であり、顕著にプロフェッショナルで革新的であることが期待されます。この A' Design Award 銅賞を受賞したデザインは、芸術・科学・デザイン・技術のベストプラクティスを取り入れており、細部への配慮に優れています。Notoginseng 医薬品パッケージは、ニーズを見事に満たし、欲求に触れ、感情を魅了し、好奇心を引きつけます。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Panax notoginseng is a traditional Chinese medicine. It is packaged in the form of dots to form the shape of mountains, which not only reflects the growing environment of panax notoginseng powder but also expresses its powdery form. The collision of black and blue makes the packaging full of fashion and quality sense. The packaging of the inner box is arranged and combined to form a landscape painting full of eastern artistic conception.
- Dimensions & Packaging
- 125mmX215mmX50mm
- Tags
- Health, medicine, fashion, artistic conception, powder
- Production Technology
- This outer box is made of tinplate with relief on top. The combination of matte and varnish gives a delicate feeling. There are four small boxes inside made of environmentally friendly paper.
- Design Challenge
- Most similar products in the market are mainly packaged in red and green, and we use black and blue to design this packaging, breaking the traditional understanding of the industry.
- Research
- Panax notoginseng is a traditional Chinese medicine. It has a very good therapeutic effect. Designing the powder form of Panax notoginseng through dots is not only a cultural inheritance and induction, but also an expression of modern aesthetics.
- Inspiration
- The inspiration comes from the mountains where Sanqi powder grows and the powdery form of Sanqi. The inspiration for the pattern of the sprawling mountain ranges comes from the famous ancient Chinese painting of thousands of miles of rivers and mountains.
- Project Duration
- The project lasts 2 month
- Operation Flow
- This packaging retains the characteristics of traditional Chinese medicine and enhances the brand's fashion sense through the collision of black and blue, bringing consumers a better brand impression.
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
