Girls Find Girls アプリ by Yingxiao Ouyang is a highly esteemed winner of the very prestigious 2025 A' Design Award 銀賞 in モバイル技術・アプリケーション・ソフトウェアデザイン Competition Category.

銀モバイル· 2025

Girls Find Girls アプリ

by Yingxiao Ouyang

Client: OYYX Design Studio

A' Design Award 銀賞 Winner in モバイル Category

42,137
Verified Award Winner
Verify Award Status for #164966

View at A' Design Award Press Release Award Badge

Colors

The Design

About Girls Find Girls アプリ

Girls Find Girlsは、女性が業界をリサーチし、女性の存在を理解するためのモバイルアプリです。女性の代表性の欠如は、女性が特定の業界を選ばない理由の一つであり、それは情熱を持っていても同様です。従来のキャリアレポートはジェンダーによって偏る可能性があります。女性中心のキャリアインサイトを掘り起こすには、深い知識と多大な時間が必要です。このアプリは、リアルタイムデータ、高度な洞察、女性団体を活用することで、若い女性や成人女性が自身の視点から業界を見ることを支援します。

The Recognition

About the A' Design Award 銀賞

Girls Find Girls アプリは、見事で印象的なハイエンドのデザインに授与される、非常に権威ある評価である A' Design Award 銀賞の受賞作品です。銀賞の受賞作品は、きわめて輝かしく創造性に富んだ作品であり、デザイナーの傑出した専門知識、才能、洞察力を示しています。Girls Find Girls アプリは、素晴らしい代表作であり、驚くほどプロフェッショナルで、深く革新的であることが期待されます。この A' Design Award 銀賞を受賞したデザインは、非常に注目すべき称賛される発明であり、芸術・科学・デザイン・技術の境界に寄与し、それを前進させます。Girls Find Girls アプリは、多くの人に羨まれる創造物であり、欲求を呼び覚まし、前向きな感情をもたらし、驚きと感嘆を灯します。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Girls Find Girls is an app to quantify female presence and encourage female to pursue their career. Lacking of female representation is one of the reasons females not choose certain industries, even if they are passionate about it. Traditional career reports can be largely biased by gender. The app seeks to use live data, advanced insights and woman communities to help young girls and adult females to have a holistic view in an easy and creative way.
Dimensions & Packaging: The app is a responsive app for 390px - 960px width phone. Content placement and size will be automatically adjusted based on phone sizes.
Tags: App, Female, Career, Data Analysis, Gender Bias
Production Technology: Girls Find Girls is an app for both andriod and apple mobile phones. The app utilizes Labor Force Statistics to provide users with advanced data and insights.
Design Challenge: The most critical challenge is about the tone of the design. While females have been encouraged to compete with men, this app is not intended to treat female as a hidden secondary gender. Instead, the app is choosing a tone that is encouraging females to better understand themselves and become a better version of themselves. The data charts are designed in a way that shows female progress without using male presence as a benchmark. The app intends to leverage on female progress to inspire young girls who are hesitate to choose their passionate career, and help adult females who are struggling with hidden gender bias.
Research: 6 user interview was conducted to understand challenges in female career exploration. One of the biggest pain points coming out of the research is a lack of female representation. Females find it hard to answer questions like "Is this industry a good fit for me, as a female?" Traditional career reports contains gender bias and it takes time and efforts to deep dive into details. The project presented a solution to the target users to explore the industry and have a holistic view in an ubiquitous way.
Inspiration: Many females struggle to answer "Is this industry a good fit for me, as a female?" The app is inspired by multiple career reports, friends' career stories and my 6 year experience in B2B industry. While data analytics has been successful in financial, supply chain and healthcare, it can be a creative solution for females to explore their career and not drop out easily. Rather than treating females as a secondary gender hidden behind reports, the app follows female-centered design to encourage them to make their own career decisions.
Project Duration: The project started in June 2024 to Oct 2024 in Jersey City, NJ.
Operation Flow: Female career explorers can use Insights tab to scroll through latest female employment insights to find interesting patterns. Then they can click into Trends to compare female presence percentage and number by industry. This will allow them to answer questions like "Where are females working?" If they are interested in certain industry, they can click into the industry to identify popular female roles, female career paths and female
salary. In order to research deep into the industry, female can use Community tab to connect with local organizations and find inspiring female leaders.
Image Credits: Female 3D Stock image: Designed by Freepik.com
Female Stock Images: Provided by Unsplash.com