Neuro X 集中力トレーニング玩具 by Liu Qinyang and Wang Yuchen is a highly esteemed winner of the very prestigious 2025 A' Design Award 銅賞 in 玩具・ゲーム・ホビー製品デザイン Competition Category.
銅玩具· 2025
Neuro X 集中力トレーニング玩具
by Liu Qinyang and Wang Yuchen
Client: Central Academy of Fine Arts
A' Design Award 銅賞 Winner in 玩具 Category
- 45,327
- Verified Award Winner
- Verify Award Status for #164993
The Design
About Neuro X 集中力トレーニング玩具
Neuro Xは、5歳以上の子ども向けの集中力トレーニング玩具です。キットには4つのNブロックと1つのヘッドバンドが含まれています。ヘッドバンドは非侵襲的な方法で脳波信号を取得し、ワイヤレス接続を通じてブロックへ送信します。各ブロックは内部の電磁石を調整し、水性溶液中に封入された磁性流体が形状とリズムを変化させます。集中力が高まるほど、よりダイナミックで複雑な造形が生まれます。ブロックを入れ替えることで、異なる難易度を体験できます。すべての部品は安全な素材で作られ、しっかりと密閉されています。
The Recognition
About the A' Design Award 銅賞
Neuro X 集中力トレーニング玩具は、創造性、独創性、鋭い洞察力で際立つ傑出したデザインに授与される、高い権威をもつ評価である A' Design Award 銅賞の受賞作品です。銅賞の受賞作品は、十分に巧みで印象的なほど創造的な工芸品であり、デザイナーの豊富な経験、想像力、機知を裏づけています。Neuro X 集中力トレーニング玩具は、高く評価され、称賛され、愛される品であり、顕著にプロフェッショナルで革新的であることが期待されます。この A' Design Award 銅賞を受賞したデザインは、芸術・科学・デザイン・技術のベストプラクティスを取り入れており、細部への配慮に優れています。Neuro X 集中力トレーニング玩具は、ニーズを見事に満たし、欲求に触れ、感情を魅了し、好奇心を引きつけます。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Children naturally face challenges with attention control during development, but criticism can harm their confidence. Studies show that unconscious focus during play and exploration supports prefrontal cortex development. We aim to use play as a tool to aid this growth. The attention-training toy employs a commercial tgam module to capture eeg signals, using them to control ferrofluid's shapes and rhythms, enabling "thought-driven interaction." This merges physiological signals with physical materials, blending art and technology to create a unique experience that fosters sustainable attention development.
- Dimensions & Packaging
- Product Dimensions: N-blocks: Width 180 mm x Depth 180 mm x Height 60 mm, medi-headband: Width 210mm x Depth 240mm x Height 45mm Recommended Age: 5 and over Recommended number of players: 1 Kit includes: 4 N-blocks, 1 medi-headband
- Tags
- Focus Training Toy, Child-Friendly Design, Edutainment, EEG, Art and Technology
- Production Technology
- Technically, we have made this a reality. The headband includes a commercial tgam module that non-invasively collects eeg signals. The n blocks receive the collected signals via bluetooth, adjusting the internal electromagnetic strength to activate and reshape the ferrofluid immersed in a water-based solution. The ferrofluid supports diy at home and can be made using edible oil and iron powder. All toy components are made from safe materials and are securely sealed.
- Design Challenge
- The challenge lies in reducing costs, making it affordable for more families.
- Research
- The goal of this project is to provide an entertaining and educational attention training toy for school-aged children. Through expert and user interviews, the design integrates neuroscience and educational science, taking into account brain development needs and children's emotional needs to create a child-friendly design. After conducting market and technology research, feasibility and financial analyses were carried out. The final design won two international awards and two domestic Chinese awards, receiving endorsements from experts and recognition within the industry.
- Inspiration
- Ferrofluid is an interactive and safe material that, under the control of an electromagnet matrix, can create diverse shapes and movements. It captured my younger sister's curiosity, as she perceived it as a living creature she could interact with. Therefore, I aim to create a unique narrative connection between humans and the material, enhancing this interaction to meet the emotional needs of children during their growth process.
- Project Duration
- The project was launched in Hangzhou, Zhejiang, in April 2023 and completed in Beijing in August 2024. It won the second prize at the Beijing division of the China international university innovation competition in 2023 and was awarded the European product design award, IDA bronze, and the China design award in 2024.
- Operation Flow
- Step 1: Put on the medi-headband, place the n-blocks on a flat surface, and power on both devices. Step 2: Focus your attention while the medi-headband collects the data. Step 3: The n-blocks process the brainwave data, causing the ferrofluid moves with signal strength. Greater focus creates more dynamic and intricate shapes. Step 4: Swap out the n-blocks to explore different levels of difficulty.
- Patents
- Patented.63/404,074.PEAR & MULBERRY, 2022. USPTO
Patented 202421501318.3. Liu Qinyang, Wang YuChen.2024. CNIPA
Copyrights belong to Liu Qinyang & Wang YuChen.2024 - Team Members
- Liu Qinyang
Wang Yuchen
Wang Xuanzheng - Image Credits
- Image #1: Creator Wang Yuchen, Neuro X, 2024.
Image #2: Creator Wang Yuchen, Neuro X, 2024.
Image #3: Creator Wang Yuchen, Neuro X, 2024.
Image #4: Creator Liu Qinyang, Neuro X, 2024.
Image #5: Creator Liu Qinyang, Neuro X, 2024.
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
