Heavens Elix コンブチャティー by Sajindas Devidas is a highly esteemed winner of the very prestigious 2025 A' Design Award 銅賞 in パッケージデザイン Competition Category.
銅パッケージ· 2025
Heavens Elix コンブチャティー
Client: Heavens Elix
A' Design Award 銅賞 Winner in パッケージ Category
Verified Award Winner
Verify Award Status for #172182The Design
About Heavens Elix コンブチャティー
ヘブンズエリックス・コンブチャのデザインは、爽やかなハイビスカスフレーバーを完璧に引き立てる印象的なピンクからオレンジへのグラデーションで魅了し、レモンとブルーベリーのバリエーションはそれぞれの鮮やかなアクセントで際立っています。エリックスの力強いセリフ体タイポグラフィは高級感を醸し出す一方、柔らかな雲と繊細なハイビスカスの花は自然でほぼ幻想的な雰囲気を想起させます。ミニマリスティックでバランスの取れたレイアウトは明瞭さと読みやすさを確保し、花のアイコンを配した小さな円形エンブレムが洗練されたタッチを加え、ブランドのオーガニックな本質を強化しています。
The Recognition
About the A' Design Award 銅賞
Heavens Elix コンブチャティーは、創造性、独創性、鋭い洞察力で際立つ傑出したデザインに授与される、高い権威をもつ評価である A' Design Award 銅賞の受賞作品です。銅賞の受賞作品は、十分に巧みで印象的なほど創造的な工芸品であり、デザイナーの豊富な経験、想像力、機知を裏づけています。Heavens Elix コンブチャティーは、高く評価され、称賛され、愛される品であり、顕著にプロフェッショナルで革新的であることが期待されます。この A' Design Award 銅賞を受賞したデザインは、芸術・科学・デザイン・技術のベストプラクティスを取り入れており、細部への配慮に優れています。Heavens Elix コンブチャティーは、ニーズを見事に満たし、欲求に触れ、感情を魅了し、好奇心を引きつけます。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Heavens Elix can design stands out with its vibrant pink-to-orange gradient, giving it a fresh and inviting look that matches the hibiscus flavor. The elegant typography, with "ELIX" in a bold serif font, adds a premium feel, while the soft clouds and delicate hibiscus flowers create a natural, almost dreamy vibe. The minimal yet well-balanced layout makes the text easy to read without feeling cluttered. The small circular emblem with a floral icon adds a refined touch, reinforcing the organic method.
- Dimensions & Packaging
- Height: Approximately 4.8 inches 12.2 cm
Diameter: Approximately 2.6 inches 6.6 cm
Volume: 12 US fluid ounces 355 ml - Tags
- Product Design, Label Design, Kombucha tea, Visual Design
- Production Technology
- The Heavens Elix Kombucha packaging blends premium aesthetics with an approachable design. A deep pink to warm orange gradient evokes vitality and wellness while soft cloud motifs and floral overlays enhance its organic feel. Bold serif typography adds sophistication complemented by clear sans serif descriptors. Sustainable aluminum cans UV spot printing and a semi-matte finish ensure quality and eco conscious appeal. Each flavor Hibiscus Lemon and Blueberry features distinct yet cohesive colorways.
- Design Challenge
- The creative challenge was to design something distinctively unique, setting it apart from competitors, with an eye-catching appeal that would attract users and encourage them to purchase the product.
- Research
- Design research for Heavens Elix focused on understanding what customers value most unique flavors easy to use packaging and a healthy product. We explored different ways to make the bottles and cans both attractive and practical ensuring they stand out on shelves. The research also looked at how people interact with kombucha packaging leading to designs that are not only visually appealing but also functional and convenient for everyday use.
- Inspiration
- This design is inspired by nature, luxury branding, and modern health-conscious aesthetics. The pink-to-orange gradient reflects the vibrant hues of hibiscus flowers and tropical sunsets, evoking freshness and energy. The soft cloud elements create a light, airy feel, reinforcing purity and a "heavenly" essence that aligns with the brand name. The elegant typography and minimalist layout suggest a premium, sophisticated product, standing apart from the more rustic designs.
- Project Duration
- This project started on March 10th 2025 and finished on March 20th, at Columbus Ohio
- Operation Flow
- Heavens Elix's bottle or tin can is designed to be user friendly and functional. To enjoy the drink, simply open the can or bottle and pour it into a glass or drink directly. The bottle keeps the kombucha fresh, and the can is lightweight, making it easy to carry. The key feature is its ability to keep the drink naturally fizzy and full of flavor. It performs better because of its high quality ingredients, ensuring a refreshing and healthy experience with every sip.
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