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V6 Lifestyle Art Emporium 家具ショールーム by Xiang Li
V6 Lifestyle Art Emporium 家具ショールーム by Xiang Li
V6 Lifestyle Art Emporium 家具ショールーム by Xiang Li
V6 Lifestyle Art Emporium 家具ショールーム by Xiang Li
V6 Lifestyle Art Emporium 家具ショールーム by Xiang Li

金 インテリア · 2026

V6 Lifestyle Art Emporium 家具ショールーム

by Xiang Li

  • A' Design Award 金賞 2026 in インテリア
  • CLIENT: DeRUCCI V6 Home
  • Estimated Number of Design Views: 55,715
  • Verification code E9761FC533 · Verify this award
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About V6 Lifestyle Art Emporium 家具ショールーム

V6 Lifestyle Art Emporiumは、1300平方メートルの家具ショールームである。インテリアは中国古典庭園の園路から着想を得た「庭園回遊」の物語性に沿って構成されている。来場者は連続するシーンを巡り、各エリアは緩やかな場面転換、切り取られた景色、環境音を通じてそれぞれ異なる物語を語りかける。モジュール式のレイアウトにより、コレクションの入れ替えに応じて展示構成を柔軟に再編できる。空間は親密なソファコーナーから鏡面を用いたインスタレーションまで多様に展開する。このデザインは、機能的な展示ホールをブランドの個性を表現する導線豊かな空間体験の旅へと昇華させている。

About the A' Design Award 金賞

V6 Lifestyle Art Emporium 家具ショールームは、まさに素晴らしく傑出した第一級のデザインに授与される、計り知れないほど権威ある評価である A' Design Award 金賞の受賞作品です。金賞の受賞作品は、きわめて革新的で、先見性に富み、きらびやかに輝く創造物であり、デザイナーの天才性、叡智、卓越した技量を映し出しています。V6 Lifestyle Art Emporium 家具ショールームは、最も称賛される、流行を牽引する記念碑的な発明であり、前例のない価値をもたらすことが期待されます。この A' Design Award 金賞を受賞したデザインは、壮観で尊敬されるプロジェクトであり、芸術・科学・デザイン・技術の境界に大きく寄与し、それを前進させます。V6 Lifestyle Art Emporium 家具ショールームは、強い欲求を生み出し、情熱を呼び覚まし、創造性を促し、私たちを引きつけます。

Press Kit

Unique Properties
The V6 Lifestyle Art Emporium redefines traditional showroom design by adopting a garden-touring narrative. Through modular scenes, architectural segmentation, and flexible display strategies, it transforms functional space into a poetic, immersive experience. The design unites structure, color, and rhythm, offering a high-end spatial journey that merges brand identity with emotional resonance.
Dimensions & Packaging
1300 square meters
Tags
Showroom, Exhibition
Design Challenge
The biggest challenges were the extremely tight timeline - only four and a half months from concept to completion - and the rigid constraint of pre-determined furniture. The designer had to accommodate all pieces without omission or excess, while still ensuring spatial harmony and storytelling. Balancing fixed content with creative freedom under such pressure required precise planning and high design agility.
Research
The "V6 Lifestyle Art Emporium" serves as a three-dimensional narrative vehicle for the brand philosophy of "V6 Home," a brand under the DeRUCCI Group. Designer intended to transcend the traditional function of product display. The goal is to establish an in-depth dialogue between the brand and its audience by elevating the core values embedded within the space. Taking the exploration of a garden-like realm as the artistic expression of the space, the designer transforms the brand's high-end positioning, artistic essence, and refined tone into tangible physical experiences. While fulfilling the basic requirements for display, the design integrates dual values of artistic expression and experiential drive, endowing the space with sustainable and extendable vitality.
Inspiration
Inspired by the classical Chinese garden’s narrative path, this project reimagines spatial storytelling in a modern showroom. The designer was driven by a desire to express life aesthetics beyond product display—creating emotional immersion and sensory memory. The concept stems from blending Eastern spatial philosophy with contemporary modular logic, forming a design language both poetic and adaptive.
Project Duration
The project began in Dongguan, Guangdong in October 2024 and was completed in February 2025. The exhibition space serves as a flagship showcase for V6 Home, under the DeRUCCI Group.
Operation Flow
Visitors move through the space as if walking through a garden. Each area tells a different story, guiding users with soft transitions, framed views, and immersive sounds. Modular layouts adapt to changing displays. The shifting atmospheres—from intimate sofa nooks to mirrored installations—stimulate exploration. This dynamic flow fosters deep engagement and emotional connection with the brand.
Image Credits
SFAP

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