Greentown Begonia 展示センターのインテリアデザイン by Serendipper is a highly esteemed winner of the very prestigious 2026 A' Design Award 銅賞 in インテリア空間・展示デザイン Competition Category.
銅インテリア· 2026
Greentown Begonia 展示センターのインテリアデザイン
by Serendipper
Client: Serendipper
A' Design Award 銅賞 Winner in インテリア Category
Verified Award Winner
Verify Award Status for #177707The Design
About Greentown Begonia 展示センターのインテリアデザイン
「グリーンタウン・ベゴニア」は、中国・鄭州にある展示センターのインテリアデザインです。プロジェクトの面積は約2,500平方メートルに及びます。テーマは海棠（ベゴニア）の開花で、管胡屯地区の歴史上の人物から着想を得ています。ウォールナット突板が温かみのある基調をつくり、釉薬ガラス、石材、擬似銅仕上げのステンレスがテクスチャーに深みを添えています。白黒の大理石の床がヴィンテージな雰囲気を支えます。海棠レッド、ピーコックグリーン、ゴールドが重層的なカラーパレットを構成しています。機能ゾーンには、アート展示エリア、ミーティングスペース、ビューイングエリアが含まれます。
The Recognition
About the A' Design Award 銅賞
Greentown Begonia 展示センターのインテリアデザインは、創造性、独創性、鋭い洞察力で際立つ傑出したデザインに授与される、高い権威をもつ評価である A' Design Award 銅賞の受賞作品です。銅賞の受賞作品は、十分に巧みで印象的なほど創造的な工芸品であり、デザイナーの豊富な経験、想像力、機知を裏づけています。Greentown Begonia 展示センターのインテリアデザインは、高く評価され、称賛され、愛される品であり、顕著にプロフェッショナルで革新的であることが期待されます。この A' Design Award 銅賞を受賞したデザインは、芸術・科学・デザイン・技術のベストプラクティスを取り入れており、細部への配慮に優れています。Greentown Begonia 展示センターのインテリアデザインは、ニーズを見事に満たし、欲求に触れ、感情を魅了し、好奇心を引きつけます。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Soft furnishings extend the story throughout the space. The theme of the bloom of begonia is further enriched and integrated, permeating the atmosphere with warmth and inclusivity, while the carefully selected materials create a luxurious visual experience.
- Dimensions & Packaging
- The project covers an area of approximately 2,500 square meters.
- Tags
- Crabapple Blossom, Luxury, Wood Veneer, Glazed Tile, Luxury Stone
- Production Technology
- The walnut veneer sets a warm tone, while materials such as glazed glass, luxury stone, and faux copper stainless steel emphasize the luxurious texture. Inside, the black and white marble flooring enhances the overall vintage atmosphere. The rich hues of begonia red, peacock green, and opulent gold harmonize within an inclusive ambiance, creating a multi layered, ceremonial feel that gives the space a refined and elegant character.
- Design Challenge
- During the early design phase, designers and technicians conducted multiple rounds of refinement and model adjustments, testing installation conditions based on site-specific circumstances. Notably, the monumental crabapple blossom installation ultimately achieved its desired effect through coordinated collaboration among all parties involved.
- Research
- Greentown Begonia Center blends modern design with classical elegance, reinterpreting the core principle of Shanghai style design: inclusive, innovative, and integrated.Drawing inspiration from a great historical figure from Guanhutun in Zhengzhou, the designer incorporated his favorite begonia flower into the design.
- Inspiration
- Drawing inspiration from the story of a revered figure from Zhengzhou Guantutun district, the designers incorporated his beloved crabapple blossoms into the design. By blending contemporary design with classical refinement, this project reinterprets the core essence of Shanghai design inclusivity and innovative fusion
- Project Duration
- This project is located in Zhengzhou, China, with design completion scheduled for March 2025.
- Operation Flow
- The purpose of interior soft furnishings design lies in unlocking greater spatial potential. Through the interplay of light and shadow reflections, the design crafts an enduringly elegant sensory experience. Within a serene yet understated ambiance, it meticulously balances the dimensions of functional zones, including cultural and creative art display areas, meeting spaces, and scenic viewing areas, endowing each space with a distinct sense of presence and privacy.
- Team Members
- Lei Dong, Liyuan Zhang, Qi Li
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