Industrial Bank of China 銀行インテリアデザイン by Scene Aesthetics Design Co., Ltd is a highly esteemed winner of the very prestigious 2026 A' Design Award 銀賞 in インテリア空間・展示デザイン Competition Category.
銀インテリア· 2026
Industrial Bank of China 銀行インテリアデザイン
by Scene Aesthetics Design Co., Ltd
Client: Industrial Bank Co., Ltd.
A' Design Award 銀賞 Winner in インテリア Category
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- Verified Award Winner
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The Design
About Industrial Bank of China 銀行インテリアデザイン
中国工業銀行は、1680平方メートルの銀行支店を対象としたインテリアデザインです。空間はロビーサービスエリア、業務取引エリア、VIPエリアの3つのゾーンに分けられています。フロントには総合サービスカウンターを配し、テラーやアドバイザーのワークステーションはバックオフィスゾーンに配置しています。スマート案内システム、順番待ちシステム、デジタルサイネージがサービスの流れをサポートします。高齢者、移動に制約のある来訪者、子ども向けの専用エリアも設けられています。低VOC塗料、再生木材、リサイクル可能な金属、プレファブ工法によるモジュールを使用しています。
The Recognition
About the A' Design Award 銀賞
Industrial Bank of China 銀行インテリアデザインは、見事で印象的なハイエンドのデザインに授与される、非常に権威ある評価である A' Design Award 銀賞の受賞作品です。銀賞の受賞作品は、きわめて輝かしく創造性に富んだ作品であり、デザイナーの傑出した専門知識、才能、洞察力を示しています。Industrial Bank of China 銀行インテリアデザインは、素晴らしい代表作であり、驚くほどプロフェッショナルで、深く革新的であることが期待されます。この A' Design Award 銀賞を受賞したデザインは、非常に注目すべき称賛される発明であり、芸術・科学・デザイン・技術の境界に寄与し、それを前進させます。Industrial Bank of China 銀行インテリアデザインは、多くの人に羨まれる創造物であり、欲求を呼び覚まし、前向きな感情をもたらし、驚きと感嘆を灯します。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Industrial Bank Branch 3.0 Image Standard redefines conventional banking layouts by reorganizing the space into three key zones, including a lobby service area, a business transaction area, and a VIP area. This enhances the client experience for greater efficiency and comfort. The design ensures a consistent brand identity across all branches and promotes green, sustainable practices. It aims to create a modern banking space for both current business needs and future scalability.
- Dimensions & Packaging
- 1680 square meters
- Tags
- Scenario Driven Financial Space Design, Streamlined Client Flow, Rationalized Spatial Zoning, Seamless Front to Back Integration, Barrier Free and Inclusive for All Ages, Multiple Sensory Engagement, Modular Planning, Environmentally Friendly Construction, Standardized Brand Visual Identity
- Production Technology
- The design uses low VOC paints, reclaimed wood, and recyclable metals to reduce construction pollution. Prefabricated modules built in factories are assembled on site, shortening timelines and reducing noise and waste. Electronic screens and interactive digital signage replace printed materials, enabling content updates without using paper. Counters, seating, and other high contact surfaces use finishes that resist stains, withstand wear, and clean easily, helping to extend the service life.
- Design Challenge
- The challenge lies in creating an immersive financial environment where service flow is visible, client needs are understood, and brand value is felt. The counter area features flexible separation, with universal service counters positioned at the front, and teller and wealth advisor workstations relocated to back office zones. The VIP area is semi independent and fully equipped, offering diverse private and leisure spaces to support premium client events and deliver one stop service.
- Research
- Driven by advances in financial technology and rising client expectations, the branch uses a modular layout of lobby service, business transaction, and VIP areas to create a progressive experience journey from guidance to interaction to thorough service. Combined with innovations in brand empowerment and ecosystem integration, it delivers a smart financial space that balances professionalism, warmth, and a forward looking spirit, redefining the role of the bank branch in the digital age.
- Inspiration
- Rooted in the core brand identity, the design redefines its visual language and environmental aesthetics to deliver a consistent presence across all branches and offer a reliable, cohesive client experience. The space features white and gray as primary tones, enhanced with natural wood textures, Industrial Bank Blue, and Sustainable Green to create an environment that feels unified yet uniquely identifiable.
- Project Duration
- The design phrase of this project began in mid 2024, and the first flagship pilot branch opened in Shenzhen in January 2025.
- Operation Flow
- To boost efficiency and user experience, the branch integrates diverse smart digital solutions, including a self service zone available around the clock, an intelligent banking area, a smart guidance and queuing system, digital information display and interaction, and dedicated terminals offering training and app tutorials. Services support all age groups and special needs, with dedicated areas for seniors and individuals with mobility challenges, plus an engaging play zone for children.
- Team Members
- Wendong Zhou,
Ella.Y.Choi,
Qilin Yang,
Shuidong He,
Jingfan Chen,
Ziyou Liu,
Zuoxiu Zhang,
Lian Duan,
Xinran Liu,
Chang’an Luo
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