Urban Renewal Exploration Centre 都市再生 by Oval Design Ltd is a highly esteemed winner of the very prestigious 2018 A' Design Award 鉄賞 in インテリア空間・展示デザイン Competition Category.
鉄インテリア· 2018
Urban Renewal Exploration Centre 都市再生
Client: Urban Renewal Authority, Hong Kong
A' Design Award 鉄賞 Winner in インテリア Category
Verified Award Winner
Verify Award Status for #62262The Design
About Urban Renewal Exploration Centre 都市再生
都市再生探索センターは、香港の住宅問題に焦点を当て、都市再生の取り組みとそれが地域社会にもたらす利益を紹介しています。小中学生から地域住民まで、幅広い来場者を対象としています。iBeacon対応のE-Tourガイド、拡張現実（AR）、Kinectゲーム、実物大の模型と融合したUR Info Hubなどのデジタル技術とインタラクティブなマルチメディアを通じて、複雑なテーマや多様な情報を、楽しさに満ちた体験として一般の人々に伝えています。
The Recognition
About the A' Design Award 鉄賞
Urban Renewal Exploration Centre 都市再生は、よく設計された創造物に期待される専門的・産業的要件を満たす優れたデザインに授与される、権威ある評価である A' Design Award 鉄賞の受賞作品です。鉄賞の受賞作品は、制作者の高い技量、高度な専門性、専門家としての理解、創造的な能力を示しています。Urban Renewal Exploration Centre 都市再生は、高く評価され、称賛され、愛される、実用的で革新的な創造物であることが期待されます。この A' Design Award 鉄賞を受賞したデザインは、業界のベストプラクティスを統合し、ノウハウと才能に結びついた有能な技術的特性を備えています。Urban Renewal Exploration Centre 都市再生は、その徹底ぶりで尊敬され、世界をより良い場所にするための生活の質の向上をもたらすよう設計されています。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The venue is divided into two areas, namely the exhibition area and activity room. The former one is dialogue friendly in design featuring multimedia facilities and various fun-based interactive multimedia games. Visitors experience the poor living environment of residents in old districts with the support of smart technology and gain hands-on urban renewal experience through playing the games and better understand the benefits that the projects have brought to the community. The activity room provides a stage and setting to facilitate the engagement activities.
- Dimensions & Packaging
- The Urban Renewal Exploration Centre is about 237 square meters with a 204 square meters conference room.
- Tags
- exhibition, interior, multimedia, interactive, AR, urban development
- Production Technology
- iBeacon-enabled E-Tour Guide, Augmented Reality, Kinect Game, UR Info Hub which is a mobile application with database programmed up two multi-touch tables.
- Design Challenge
- Urban Renewal Authority has implemented 69 projects benefitting some 40,000 people. Around 2,300 buildings have been benefitted from rehabilitation schemes and some 60 historical buildings have been preserved and revitalized. Their projects will be launched from time to time hence the design challenge is to design and build in equipment such that it can offer flexibility to accommodate updates, additions or alterations to the content of the projects easily and promptly without major cost implications.
- Research
- A questionnaire survey is conducted via ipad for each visitor to evaluate the effectiveness of the exhibition. By statistics, there are 5,515 unguided visitors and 1,197 guided visitors while there are total 57 guided tours since the opening of UREC on 30 October 2017 to 21 February 2018. 95.8% of the respondents gave 4 or 5 for the satisfaction rate. The overall rating of satisfaction is 4.55 out of 5. 97% of the respondents said UREC can enable their understanding on urban renewal.
- Inspiration
- The Urban Renewal Exploration Centre targets to a wide audience, ranging from primary and secondary students to local community with an objective to communicate the urban renewal efforts and their benefits. To translate the complex topics and diversified information to the public, high technology was adopted to present a real-life experience of dilapidated housing, mock ups and exhibitions to convey the information in a clear and orderly manner. The venue is also furnished with interactive multimedia games to add fun and allow the public to gain a deeper understanding of the topics.
- Project Duration
- The project is commenced within one year. It is at H6 CONET located on the Ground Floor of The Center, Hong Kong.
- Operation Flow
- Smart technology inspires visitors to understand and approach urban renewal issues from various perspectives and digital media allows easy updates. A systematic introduction of seven urban renewal projects is arranged. To control the flow of information, it is installed with the iBeacon-enabled E-tour technology, by which visitors can hold an iPad to obtain automatically feeded information while following the designated route for the tour so they understand the topics step by step and inspire them to think about the future development of the city before the end of tour.
- Team Members
- Creative Director: Dennis Wong
Design Director: Dominic Kam
Project Coordination: Steve Leung
Interior Design: Dilys Cheung, Dior Ki, Choco Leung
Graphic Design: Eva Leung, Kai Cheng, Adrianne Chong
Multimedia: cccdi ltd. - Image Credits
- Photo Credits: Oval Design Ltd., 2017
Video Credits: Oval Design Ltd., 2017
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