Free Estonian エンターテインメント by Olga Raag is a highly esteemed winner of the very prestigious 2020 A' Design Award 銀賞 in ファインアート・アートインスタレーションデザイン Competition Category.

銀ファインアート· 2020

Free Estonian エンターテインメント

by Olga Raag

Client: KLG Eesti AS

A' Design Award 銀賞 Winner in ファインアート Category

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Colors

The Design

About Free Estonian エンターテインメント

このユニークなアートワークでは、オルガラーグは、1973年に自動車が最初に製造された年からエストニアの新聞を使用しました。国立図書館の黄色い新聞は、プロジェクトで使用するために写真、クリーニング、調整、および編集されました。最終結果は、12年間続く自動車で使用される特別な素材に印刷され、適用には24時間かかりました。 Free Estonianは、前向きなエネルギーとノスタルジックな子供時代の感情を持つ人々を取り巻く、注目を集める車です。それは皆から好奇心と婚約を誘います。

The Recognition

About the A' Design Award 銀賞

Free Estonian エンターテインメントは、見事で印象的なハイエンドのデザインに授与される、非常に権威ある評価である A' Design Award 銀賞の受賞作品です。銀賞の受賞作品は、きわめて輝かしく創造性に富んだ作品であり、デザイナーの傑出した専門知識、才能、洞察力を示しています。Free Estonian エンターテインメントは、素晴らしい代表作であり、驚くほどプロフェッショナルで、深く革新的であることが期待されます。この A' Design Award 銀賞を受賞したデザインは、非常に注目すべき称賛される発明であり、芸術・科学・デザイン・技術の境界に寄与し、それを前進させます。Free Estonian エンターテインメントは、多くの人に羨まれる創造物であり、欲求を呼び覚まし、前向きな感情をもたらし、驚きと感嘆を灯します。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It is unique,first in the World.I used Estonian newspapers from the year when the car was originally produced 1973.Photographed the yellow newspapers at the National Library, spending weeks to clean, adjust and edit the files that I could use on this project.
The final result was printed on special material used on cars, which lasts for 12 years, and which took 24 hours to apply.New Old car.ZAZ968A.1973y.A car that draws attention, surrounding us with positive energy and nostalgic, childhood emotions which many people can relate to. It invites curiosity and engagement from everyone who sees it.
Dimensions & Packaging: I used Estonian newspapers from the year when the car was originally produced 1973.Photographed the yellow newspapers at the National Library, spending weeks to clean, adjust and edit the files that I could use on this project.
The final result was printed on special material used on cars-fullwrap, which lasts for 12 years, and which took 24 hours to apply.
Tags: car , design , new ,old , first , unique , beautiful
Production Technology: I used Estonian newspapers from the year when the car was originally produced 1973.Photographed the yellow newspapers at the National Library, spending weeks to clean, adjust and edit the files that I could use on this project.
The final result was printed on special material used on cars, which lasts for 12 years, and which took 24 hours to apply,
Print and fullwrap.
Design Challenge: Hardest part was to find New idea for old car.
Research: The project started in June 2019 in Estonia and finished in september 2019
Inspiration: I was inspired by this old car and an interesting time in the Soviet Union in 1973. A good chance to review were the newspapers from that year.
Project Duration: This car was designed in Estonia,2019. For Special occassions like weddings,birthdays,graduation etc.
Operation Flow: This car was designed for Special occassions like weddings,birthdays,graduation etc.
Team Members: video by Martin Lauri.
printed by "Valge Elevant Reklaam".Trükk & fullwrap.
Image Credits: Image #1:Photographer Martin Lauri,Car,2019.Image #2:Photographer Martin Lauri,Car,2019.Image #3:Photographer Martin Lauri,Car,2019.Image #4:Photographer Martin Lauri,Car,2019.Image #5:Photographer Martin Lauri,Car,2019.
Video:Martin Lauri,Free Estonian,2019.