Yuanfang Fine Club 商業インテリアデザイン by Jsd Space Design

Yuanfang Fine Club 商業インテリアデザイン by Jsd Space Design is a highly esteemed winner of the very prestigious 2020 A' Design Award 金賞 in インテリア空間・展示デザイン Competition Category.

金インテリア· 2020

Yuanfang Fine Club 商業インテリアデザイン

by Jsd Space Design

Client: Jsd Space Design

A' Design Award 金賞 Winner in インテリア Category

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The Design

About Yuanfang Fine Club 商業インテリアデザイン

遠洋ファインクラブは、北京にある不動産販売センターであると同時に、アーバンライフのためのクラブとしての役割も担っています。インテリアの総面積は745平方メートル。デザイン要素は海辺のバカンスというテーマから採用し、各空間をつなぐ規則的な構成へと落とし込みました。バカンス体験、食文化、アート、キッズ、アフタヌーンティーを楽しめるバーの各エリアが一体となっています。大型の水槽がレセプションカウンターを構成。波模様の木材、波模様のフロア塗装、アーチを描くライン、そして柔らかなトーンが鋭利なエッジに取って代わります。ひとつの場所で多彩な生活シーンを提供することが、そのねらいです。

The Recognition

About the A' Design Award 金賞

Yuanfang Fine Club 商業インテリアデザインは、まさに素晴らしく傑出した第一級のデザインに授与される、計り知れないほど権威ある評価である A' Design Award 金賞の受賞作品です。金賞の受賞作品は、きわめて革新的で、先見性に富み、きらびやかに輝く創造物であり、デザイナーの天才性、叡智、卓越した技量を映し出しています。Yuanfang Fine Club 商業インテリアデザインは、最も称賛される、流行を牽引する記念碑的な発明であり、前例のない価値をもたらすことが期待されます。この A' Design Award 金賞を受賞したデザインは、壮観で尊敬されるプロジェクトであり、芸術・科学・デザイン・技術の境界に大きく寄与し、それを前進させます。Yuanfang Fine Club 商業インテリアデザインは、強い欲求を生み出し、情熱を呼び覚まし、創造性を促し、私たちを引きつけます。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It is not only a real estate sales office, but also a reconstruction of urban life. Designers use modern architectural thinking to extract design elements from the theme of seaside vacation, and extend a regular form to build the relationship between space. Besides, it integrates such functional areas as vacation experience, food culture, art enjoyment, children's space and bar afternoon tea, trying to subvert the well-behaved lifestyle of most urban people.
Dimensions & Packaging: The project covers a total of 745 square meters. Designers decorate a structural column in the atrium area into a giant and modern tree, with fluent lines and disparate lighting around it. The bow shaped bar shows the freedom, combined with the fish chandeliers, gives people the experience of seaside vacation. VIP room with the theme of fishing, all around of the room with arc-shaped electric glass wall. Children's district shows childlike innocence and delight.
Tags: Interior, Commercial, Sales Center, Vacation experience, Ocean elements, Natural, Elegant, Cultural,
Production Technology: The front desk, consisting of a large fish tank, serves as the highlight of the reception area. With the wave wood decoration of smallpox and wall and the artistic floor paint of wave pattern, the leisure atmosphere of seaside vacation is refreshing. The computer negotiation area adopts the real-time interconnection system, allowing customers to get the real-time information and experience the sense of technology brought by the data age.
Design Challenge: The characteristics of independent and closed immersion of the restaurant subverts the traditional dining mode. The new media art of 360-degree holographic projection is putted to use on the interior of the space, which brings fantastic visual impact and artistic tension to the guests, and realizes the dining environment of various scenarios. At the same time, through the immersive interactive experience, we can get the feeling of being there.
Research: Yuanfang Fine Club is located in the golden section of Dongfeng North Bridge in Chaoyang District, Beijing, overlooking Beijing Sun Park and International CBD. It gathers the most advanced art design in the world, a single life scene has been difficult to survive here for a long time. Designers use modern architectural thinking to extract design elements from the theme of seaside vacation, and extend a regular form to build the relationship between space.
Inspiration: In recent years, under the background of consumption upgrading, people's living habits are undergoing major changes. It becomes particularly important for how to meet the needs of different life scenarios of target customers, while giving consideration to consumers' sensory experience and thinking identity. Therefore, designers are trying to change the unchanged lifestyle of most urbanites with a diversified, changeable and multi-dimensional Club operation model.
Project Duration: The project started in February 2018 in Beijing and finished in May 2018 in Beijing.
Operation Flow: The streamlined art decoration fits the tone of the whole space. A large number of arc design instead of sharp edges and corners, and soft tones eliminate the cold and hard touch.
Patents: Copyrights belong to JSD SPACE DESIGN, 2018.
Team Members: Jian Xu
Jie Zheng
Yang Yang
Image Credits: Image #1: Photographer Xiaowen Jin, Entrance, 2018.
Image #2: Photographer Xiaowen Jin, Reception Hall, 2018.
Image #3: Photographer Xiaowen Jin, Computer Negotiation Area, 2018.
Image #4: Photographer Xiaowen Jin, Bar, 2018.
Image #5: Photographer Xiaowen Jin, VIP Room, 2018.