Flaneur ジュエリーコレクション by Qiuyu Yang is a highly esteemed winner of the very prestigious 2020 A' Design Award 銅賞 in ジュエリーデザイン Competition Category.

銅ジュエリー· 2020

Flaneur ジュエリーコレクション

by Qiuyu Yang

A' Design Award 銅賞 Winner in ジュエリー Category

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Verified Award Winner

Verify Award Status for #94827

View at A' Design Award Press Release Award Badge

Colors

The Design

About Flaneur ジュエリーコレクション

Flaneurは、個人の移動データを身に着けられる形へと昇華させたジュエリーコレクションです。各作品は、都市を歩いた記録されたルートを立体的な造形へと変換するため、着用者一人ひとりが唯一無二のデザインを手にすることができます。本コレクションは三次元プリンティング（3Dプリンティング）によって製作され、貴金属とオパールを用いています。オパールの移ろう色彩は、出発点となった都市ロンドンの昼と夜の営みを表現しています。Flaneurは、日々の移動や旅の記憶を永く留めることを可能にします。

The Recognition

About the A' Design Award 銅賞

Flaneur ジュエリーコレクションは、創造性、独創性、鋭い洞察力で際立つ傑出したデザインに授与される、高い権威をもつ評価である A' Design Award 銅賞の受賞作品です。銅賞の受賞作品は、十分に巧みで印象的なほど創造的な工芸品であり、デザイナーの豊富な経験、想像力、機知を裏づけています。Flaneur ジュエリーコレクションは、高く評価され、称賛され、愛される品であり、顕著にプロフェッショナルで革新的であることが期待されます。この A' Design Award 銅賞を受賞したデザインは、芸術・科学・デザイン・技術のベストプラクティスを取り入れており、細部への配慮に優れています。Flaneur ジュエリーコレクションは、ニーズを見事に満たし、欲求に触れ、感情を魅了し、好奇心を引きつけます。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Flaneur jewellery collection offer those people who are enthusiastic for life, an opportunity to see their everyday urban life reflected directly from data visualization. In effect making treasure from their experiential millennial lifestyle. Using London as the pilot city flaneur jewellery collection can be rolled out across global cities and allows mobile urbanites to build a collection of jewellery that creates a innovative record of their life and travels.
Dimensions & Packaging: Width 61mm x Depth 70mm x Height 14mm
Width 83.5mm x Depth 78mm x Height 24mm
Width 76mm x Depth 80mm x Height 30mm
Width 40mm x Depth 32.5mm x Height 14mm
Tags: big data, data visualisation, 3D print, day to day lives, route, London
Production Technology: 3D jewellery forms are designed to present 2D data visualisation manufactured through a 3D print technique, so that every individual has an opportunity to wear unique jewellery. Precious metal and opals are used in the collection. The colourful reflection in opals represents the colourful day and the night life of London.
Design Challenge: 1. In mass market, it is a new concept to combine big data and daily life events as an inspiration.
2. For narrative jewellery embedded with people’s own life track meaning, it has not been widely accepted by the public. Therefore, the operation mode still needs to be improved.
3. Personalised customer service is not a rapid marketing business model, which needs certain cost in time.
4. Castable resin is not an universally available material in 3D print field world-widely; therefore it might cause difficulty during the production process.
Research: Primary research step 1, exploring routes, surveys, street interviews, questionnaire, over 100 women living in London, 63% of women have ecorded their walking route in the past, women are free to walk in the city like a flaneur, the project has a big market.
Primary research step 2, collecting routes, interviews, one to one interviews, email, over 30 women living and recording their walking route in London, near 50% of women's route have regular shape due to their living habit, the design form can be meaningful to the clients.
Primary research step 3, recoding routes, outdoor activities, one to one interviews, Nike+ app, 6 women living and recording their walking route in London, the route become the design reference.
Secondary Research, explore London daily lives culture, online research and outdoor activities, walking around, camera and dairies, colourful day and the night life, the London life culture become the stone choice reference.
Contextual Research step 1, background research of urbanisation, online researching book reading,URL and books, urbanisation over recent 200 years is recognised as the most important process.
Contextual Research step 2, background research of Flaneur, online researching book reading,URL and books, 21th century, Flâneur was redefined. This kind of city stroll was no longer confined in Paris and has expanded in big cities worldwide without the restriction of identity class or gender. Women also can be a flaneur doing city walk.
Contextual Research step 3, background research of city walk, online researching book reading,URL and books, with the process of urbanisation, city walk as a most common city culture has risen inevitably.
Contextual Research step 4, three perspectives of artists and designers who doing data visualisation, narrative jewellery and 3D print products, online researching and interviews, email and internet, ”Dear Data”, Jack Cunningham and Malianghang, the project can use data visualization as a design form to create narrative jewellery by 3D print.
Inspiration: The revolution of big data is reshaping many aspects of daily lives at a global level. Much of the excitement around data streams is not their capture but what can now be done with the data. In parallel, the advent of rapid digital production has changed the jewellery landscape. Flaneur jewellery collection is a project explores how we live our daily lives, what this offers in terms of personal data and how we might start to think about what data to store or incorporate into our lives and in what way.
Project Duration: The project started in October 2015 in London and finished in June 2017 in London, and was published in Wallpaper Magazine in January 2018.
Operation Flow: Flaneur jewellery collection is the route of everyone's everyday life recorded in a piece that can be worn. Voicing out Big Data.
Patents: Copyrights belong to Qiuyu Yang, 2017.
Image Credits: Image #1: Photographer Yingwei Tang, Flaneur Jewellery Collection, 2017