Huahao Group Jinyu 販売センターのインテリアデザイン by Percept Design

Huahao Group Jinyu 販売センターのインテリアデザイン by Percept Design is a highly esteemed winner of the very prestigious 2020 A' Design Award 金賞 in インテリア空間・展示デザイン Competition Category.

金インテリア· 2020

Huahao Group Jinyu 販売センターのインテリアデザイン

by Percept Design

Client: Percept Design

A' Design Award 金賞 Winner in インテリア Category

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Verified Award Winner

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Colors

The Design

About Huahao Group Jinyu 販売センターのインテリアデザイン

華好集団・錦寓は、中国・長沙市に位置する約1218平方メートルの販売センターである。インテリアは直線と曲線を組み合わせ、矩形と円柱形のフォルムを融合させている。黒・白・赤を基調色とし、赤の要素が空間の奥行きを際立たせる。メタルラインが引き締まった印象を加え、幾何学的な造形の螺旋階段が2階へと誘う。天然資源の消費を抑えるため、環境に配慮したアートペイントを採用した。エントランスはアートギャラリーの構成にならい、書物から着想を得た彫刻を配している。

The Recognition

About the A' Design Award 金賞

Huahao Group Jinyu 販売センターのインテリアデザインは、まさに素晴らしく傑出した第一級のデザインに授与される、計り知れないほど権威ある評価である A' Design Award 金賞の受賞作品です。金賞の受賞作品は、きわめて革新的で、先見性に富み、きらびやかに輝く創造物であり、デザイナーの天才性、叡智、卓越した技量を映し出しています。Huahao Group Jinyu 販売センターのインテリアデザインは、最も称賛される、流行を牽引する記念碑的な発明であり、前例のない価値をもたらすことが期待されます。この A' Design Award 金賞を受賞したデザインは、壮観で尊敬されるプロジェクトであり、芸術・科学・デザイン・技術の境界に大きく寄与し、それを前進させます。Huahao Group Jinyu 販売センターのインテリアデザインは、強い欲求を生み出し、情熱を呼び覚まし、創造性を促し、私たちを引きつけます。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: City•Life•Art, a mild beauty in simplification. The sharp lines and curves contribute to the freedom and inclusiveness of the space while the mix-up of rectangle and column blends the masculinity and femininity. The elaborate materials, along with the harmonious mixture of cold and warm tones, are all integrated into lines and shapes. The entrance of the venue is featured with the pattern of an art gallery with a diminished commercial atmosphere, to deliver mildness in elegance and simplification in delicacy.
Dimensions & Packaging: About 1218 square meters
Tags: A: Ritual sense of art. B: Architectural interior texture. C: Environment-friendly
Production Technology: The designer constructs style by colors and demonstrates attitude towards life by space. Texture of materials and basic colors are used to describe life. Within a small space, people can seek the essence of their heart and life. The lively space curve provides a sense of flexibility. Minimum but not simple, beautiful and uncommon. The entrance sculpture is inspired by books, which are the ladder of human progress. Books intend to spread the beauty of culture to everyone. Communicate the beauty of culture to people.
Design Challenge: The decorative materials are partially abandoned in the design to leave room for conversations between space and visitors. The environment-friendly art paints are massively used for a purified space sense and a lowered consumption of natural resources. The winding stair, as the pivot to the second-floor space, is constructed in geometry to create a sense of surrealism.
Research: Perpetual black, white and red matching and well-designed space creation will make every inch of the building's skin bloom with the beauty in memory.
Inspiration: The beauty of architecture represents the beauty of space. Just like the beauty of the human body, no muscle doesn’t have its own purpose, no thread is superfluous and every detail fits in with human thought and human life.
Project Duration: The project is Located in changsha, China.
The project duration was from May,2019 to Sept,2019.
Operation Flow: The depth of the space is accentuated via the red set-ups. The calming and low-key metal lines represent a strong tension of space and an intensified restraint, a rich variation in extreme simplification and beauty. The mood and story are balanced by the use of different materials. The artistic atmosphere in the space makes it extremely comfortable. Every detail is full of designer’s intentions. The overall aesthetic creation also reveals the designer’s aesthetic accomplishment.
Team Members: Mr HuGuiHua
Image Credits: Image #1:#2#3#4#5 Photographer PERCEPTRON