Primary Residence Desain Aksara (Typeface) by Tianzhen Evleen Huang

Primary Residence Desain Aksara (Typeface) by Tianzhen Evleen Huang is a highly esteemed winner of the very prestigious 2021 A' Design Award Emas in Desain Grafis, Ilustrasi lan Komunikasi Visual Competition Category.

EmasGrafis· 2021

Primary Residence Desain Aksara (Typeface)

by Tianzhen Evleen Huang

Client: Evleen Huang

A' Design Award Emas Winner in Grafis Category

47,864

Verified Award Winner

Verify Award Status for #114115

View at A' Design Award Press Release Award Badge

Colors

The Design

About Primary Residence Desain Aksara (Typeface)

Primary Residence yaiku desain aksara (typeface) sing ngowahi wujud arsitektur minimal dadi huruf lan angka, nganggo telung warna primer yaiku abang, biru lan kuning. Saben karakter nuduhake bagean cilik saka bangunan, tanpa lawang mlebu utawa metu sing cetha. Undhak-undhakan, jendhela lan wujud geometris ngrujuk marang gerakan Bauhaus lan arsitektur minimalis. Desain iki uga kailhaman saka undhak-undhakan lan jendhela sing diamati ing macem-macem panggonan ing donya. Sketsa-sketsane digawe ing kertas, adhedhasar foto bangunan sing nyata. Tujuane yaiku nyawijekake wujud lan identitas struktur kasebut.

The Recognition

About the A' Design Award Emas

Primary Residence Desain Aksara (Typeface) menang A' Design Award Emas, pangenalan sing prestisius banget sing diparingake marang desain kelas siji, nggumunake lan unggul. Pemenang Emas iku ciptaan sing inovatif banget, visioner lan sumunar nggumunake sing nggambarake kejeniusan, kawicaksanan lan kaprigelan para desainer. Primary Residence Desain Aksara (Typeface) dikarepake dadi panemuan sing dipuji banget, pelopor tren lan monumental sing nyedhiyakake nilai sing durung tau ana. Desain sing menang A' Design Award Emas iki iku proyek sing nggumunake lan dihormati sing paring manfaat gedhe lan nyurung maju wates seni, sains, desain lan teknologi. Primary Residence Desain Aksara (Typeface) nuwuhake perasaan kekarepan sing kuwat, nggugah semangat, nyengkuyung kreativitas lan narik kawigaten kita.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Primary Residence is an alphabet design that represents minimal architectural forms in typography with three primary colors: red, blue, and yellow.
Each letter and number represents a small part of the buildings without any apparent entry or existence. You may look at it with your own imagination to find the way in or out. You could even find connections from one character to the next.
The stairs, windows, and geometric shapes are dedicated to the Bauhaus architectural style and minimalism, with the primary goal of blending the form and identities of the structure together.
Dimensions & Packaging: When the letter designs are applied to products, each one of them is given a unique identifying number.
Tags: Type, Typographic Architecture, Bauhaus Movement, Abstract, Minimalist
Production Technology: Started the sketches on paper, based on real architecture photography.
Design Challenge: The challenge of this project is finding ways to incorporate different elements of architectural forms with letters while making them look consistent and abstract.
Research: Each main element of the letter based on the research of the Bauhaus movement or the world architectures' photography.
Inspiration: The inspiration originally came from the Bauhaus Movement. Additionally, I was inspired by the design of stairs and windows from different parts of the world, like the fire escapes of old buildings in New York City and urban windows in European cities.
Project Duration: This project started in March 2020 in New Jersey.
Operation Flow: This archetype style helps the viewer gain a greater appreciation of the abstract building. The stairs, windows, all geometric shapes all dedicated to Bauhaus architecture and Minimalist building to blend with the form and identity of the structure.