Akbank ATM Fungsi Utama: Antarmuka Mesin Teller Otomatis dening Akbank T.A.S

Karya Akbank ATM Fungsi Utama: Antarmuka Mesin Teller Otomatis dening Akbank T.A.S minangka pemenang sing diajeni banget saka A' Design Award Perak 2021 sing bergengsi ing Kategori Kompetisi Desain Antarmuka, Interaksi lan Pengalaman Pangguna.

PerakAntarmuka· 2021

Akbank ATM Fungsi Utama: Antarmuka Mesin Teller Otomatis

dening Akbank T.A.S

Klien: Akbank

Pemenang A' Design Award Perak ing Kategori Antarmuka

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Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

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Babagan Akbank ATM Fungsi Utama: Antarmuka Mesin Teller Otomatis

Akbank ATM iku antarmuka basis web sing dirancang kanggo mesin teller otomatis. Antarmuka iki ditampilake ing layar ukuran 1024 kali 768 piksel lan ndhukung sawetara basa, kalebu basa Inggris, Jerman, Rusia lan Prancis. Dashboard sing dipersonalisasi nyuguhake konten adhedhasar pola prilaku pangguna lan model keputusan finansial. Tata letak sing prasaja lan informasi sing cetha mbantu pangguna ngetutake saben langkah. Pendekatan sing kaya mobile nggunakake interaksi sing wis dikenal, lan rata-rata transaksi mbutuhake wektu udakara sepuluh detik luwih cepet tinimbang sadurunge.

Pangakuan

Babagan A' Design Award Perak

Akbank ATM Fungsi Utama: Antarmuka Mesin Teller Otomatis menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Akbank ATM Fungsi Utama: Antarmuka Mesin Teller Otomatis dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Akbank ATM Fungsi Utama: Antarmuka Mesin Teller Otomatis iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Ing Mburi Desain

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Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: Automated-Teller-Machine experience is one of the pillars for the journey of Akbank of being the future of banking with seamless omnichannel experiences and taking digital transformation to the next level in all areas. It is aimed to be the preferred and recommended cash transaction center that everyone can use the mobile like experience with a smart personalized dashboard based on behavior patterns of users and offers based on their financial decision models.
Ukuran & Kemasan: 1024px X 768px screens within an Automated-Teller-Machine device
Tag: Banking, Personalized Experience, Smart Banking, Social Banking, Future-Proof Banking, Rewarding Banking
Teknologi Produksi: The design was developed as web-based with multiple language options like English, German, Russian, French, etc.
Design Tools: Sketch, After Effects, Principle, Photoshop, Invision, Zeplin
Development tools: React.js, JavaScript, HTML5, CSS3, Java, Node.js
Tantangan Desain: While working away from the physical device and its environment, designing a digital experience within an actual environment is such a sophisticated challenge. Also, during the design process, another issue was ambiguous conditions of physical environments and their impact on users. The physical environments of Automated-Teller-Machines were visited to observe the routines of users and to understand better.
Riset: With a human-centric approach, through a future-proof and mobile-like experience, it is aimed to support a broad range of user types and serve their needs. To achieve this, it was not only benefited from a wide range of research methods but also used data and user behavior patterns to drive design decisions. Moreover, several user testing sessions like A/B testing, usability testing, and accessibility testing were conducted to validate the hypothesizes during the prototyping period.
Inspirasi: The starting question was "How to Design Automated-Teller-Machines in a revolutionary way?". Although the number of monthly usage of Akbank ATM is around 19 million, its experience was outdated and inefficient. While the cash-centric Automated-Teller-Machine experience is still relevant in Turkey, Akbank defines the future of their experience as an important touchpoint, by considering its evolution.
Durasi Proyek: The project's process started in March 2019, in Istanbul. The first release was in 2020. It is still an ongoing journey with design updates and user feedback.
Alur Operasi: Akbank designed a new experience of Automated-Teller-Machines with the mission of being future proof and sought to leverage new and old technologies to pioneer future banking. Financial clarity is provided through simple and insightful designs using data and customer insights. With the new mobile-like approach, users feel more personal via familiar interactions, the smoother and self-sufficient experience. Also, the average length of transactions is less by approximately ten seconds.
Paten: Copyrights belong to Akbank T.A.Ş, 2020.
Anggota Tim: Dilara Gül
Gizem Öncü
Ayhan Arslan
Anıl Emmiler
Mete Eraydın
Itır Akel
Akbank Design and Development Team
R/GA London Team
Kredit Gambar: Image #1: Illustrator Akbank Design Studio, Akbank ATM, 2020.
Image #2: Illustrator Akbank Design Studio, Akbank ATM, 2020.
Image #3: Illustrator Akbank Design Studio, Akbank ATM, 2020.
Image #4: Illustrator Akbank Design Studio, Akbank ATM, 2020.
Image #5: Illustrator Akbank Design Studio, Akbank ATM, 2020.
Video Credits: Illustrator Akbank Design Studio, Akbank ATM, 2020