C-MAX Branding Identity Identitas Merek by Fengnan Lin

C-MAX Branding Identity Identitas Merek by Fengnan Lin is a highly esteemed winner of the very prestigious 2021 A' Design Award Perunggu in Desain Grafis, Ilustrasi lan Komunikasi Visual Competition Category.

PerungguGrafis· 2021

C-MAX Branding Identity Identitas Merek

by Fengnan Lin

Client: C-Max

A' Design Award Perunggu Winner in Grafis Category

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Verified Award Winner

Verify Award Status for #114759

Jelajahi Luwih Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About C-MAX Branding Identity Identitas Merek

C-MAX Branding Identity minangka program identitas visual sing digawe kanggo perusahaan teknologi sing kerja ing bidang cloud computing lan big data. Logo iki nggabungake huruf CMAX karo simbol kode umum, kalebu tanda kurung sudut, tanda pisah, lan panah, sing nglambangake perhitungan lan pergerakan data sing teratur. Werna ireng nggambarake presisi, dene grafis pambantu sing warna-warni nuduhake donya sing padhang sing dibangun kanthi teknologi. Identitas iki ditrapake ing kertu bisnis, kertu kerja, buku cathetan, lan tas kanvas, kanthi nggunakake cithakan patang werna lan UV glazing.

The Recognition

About the A' Design Award Perunggu

C-MAX Branding Identity Identitas Merek menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. C-MAX Branding Identity Identitas Merek dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. C-MAX Branding Identity Identitas Merek nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The black of logo represents preciseness, and the colorful auxiliary color means to create a colorful world with high technology.
Dimensions & Packaging: Note book:180mmx130mm; Canvas bag:320mmx390mm
Tags: Brand visual upgrade, Cloud computing, big data, code, Visual Communication Design,
Production Technology: Logo and auxiliary graphics are used in many work scenes,such as business card,work card,notebook,canvas bag and so on.Process involves four-color printing,UV glazing.
Design Challenge: Looking for representative symbols and languages of computing classes.
Research: Most of the C-MAX teams are young and creative,the post-90/95s generation.This company wants to change the stereotype of technology companies between brands and industry.Therefore the logo is designed to black and white,and auxiliary graphics is colorful,C-MAX hopes to use high technology to calculate a colorful world.
Inspiration: People's impression of programmers remains in residence，rigorous , poor communication. However, Most of the C-MAX teams are young and creative ,the post-90/95s generation . C-MAX want to change the stereotype of technology companies between brands and industry.
The logo design is inspired by the international code. Code is a universal language without borders. Creative execution is the combination of code symbol elements "< >", "-", "→"and CMAX fonts.C-MAX company hopes to creat a colorful world with high technology by the new logo.
Project Duration: Guangzhou,Guangdong Province,China,January 1,2020
Operation Flow: Logo design inspiration from the code commonly used symbols,representing calculation; "",means calculation. "-",means moving data with arrow fonts represent a series of tasks performed by order.
Patents: Copyrights belong to Fengnan Lin, 2020.
Team Members: Fengnan Lin
Yingqiang Zhang
Liqing Xian
Image Credits: Image #1: Designer Fengnan Lin,2020.
Video #1: Creator Yingqiang Zhang, Liqing Xian,2020.