Grundig Heinzelmann Limited Edition Film Animasi Promosi dening Digital Panorama

Karya Grundig Heinzelmann Limited Edition Film Animasi Promosi dening Digital Panorama minangka pemenang sing diajeni banget saka A' Design Award Platinum 2021 sing bergengsi ing Kategori Kompetisi Desain Film, Video lan Animasi.

PlatinumFilm· 2021

Grundig Heinzelmann Limited Edition Film Animasi Promosi

dening Digital Panorama

Klien: Digital Panorama

Pemenang A' Design Award Platinum ing Kategori Film

252,882

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #118526

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Grundig Heinzelmann Limited Edition Film Animasi Promosi

Grundig Heinzelmann Limited Edition yaiku film animasi promosi sing digawe kanggo radio sing diinspirasi saka desain historis. Radio Heinzelmann diluncurake ing taun 1946 minangka radio kothak kayu sing digawe tanpa tabung. Film iki nafsirake maneh warisan kasebut liwat donya kayu lan logam sikat sing selaras. Kabeh elemen dimodhel lan dianimasi ing ruang telung dimensi nganggo grafis komputer. Film iki suwene sewidak detik kanthi resolusi definisi dhuwur lengkap lan dipungkasi ing sawijining ruangan kanthi swasana retro nanging modern.

Pangakuan

Babagan A' Design Award Platinum

Grundig Heinzelmann Limited Edition Film Animasi Promosi menang A' Design Award Platinum, pangenalan sing prestisius banget sing diparingake marang desain sing pancen luar biasa, elegan lan megah. Pemenang Platinum iku keajaiban ciptaan, bukti wates kreativitas intelektual, lan nuduhake profesionalisme tanpa tandhing lan kejeniusan para desainer. Desain-desain iki dikarepake dadi karya sing paling kondhang sing nemtokake estetika sawijining jaman, nyumbang marang kesejahteraan masyarakat lan nyurung maju wates seni, sains, desain lan teknologi. Grundig Heinzelmann Limited Edition Film Animasi Promosi nuduhake tingkat kaunggulan sing ngluwihi wates lan tanpa ragu ndadekake donya panggonan sing luwih apik kanthi ciri-cirine sing nguntungake lan aji. Grundig Heinzelmann Limited Edition Film Animasi Promosi iku karya pemenang A' Design Award Platinum sing nggugah kekarepan, menehi inspirasi, nyenengake lan nuwuhake bungah gedhe.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: Grundig Intermedia roots lie in the traditional German company Grundig, which was founded in 1945 and achieved world fame with its radios and televisions. After the Second World War Germany was in ruins and so were most radios but new production was tightly controlled by the allies. Radio dealer Max Grundig saw an opportunity and built Heinzelmann, a Grundig radio without tubes that was not officially a radio. And this was the same legendary design that was brought to life today.
Ukuran & Kemasan: 1920 1080 Full HD Duration 60 seconds Frame Rate 25Fps
Tag: Grundig, Heinzelmann, Radio, Animation, Digital Panorama
Teknologi Produksi: %100 CGI animation. All elements were modelled in 3d space and animated in Maxon’s Cinema 4D software. Compositing was made in Adobe After Effects.
Tantangan Desain: The main objective was to support Grundig’s motto, Embracing change is good if you remain true to yourself in a convincing plus entertaining way. The world of this product had to be mysterious and simple. The main elements of the animation were the wooden and brushed metallic materials that was used to build the classic design. They had to look real to convince the audience. Combining all these with a dramatic music in harmony, was the main challenge. The room we saw at the ending, had to reflect a feeling for a timeless, retro looking but modern life ambiance. We believe that we could achieve this.
Riset: Sales reports and benchmarks were examined to filter the most known designs of radios. We came across the fact that Grundig Heinzelmann is very well known product since 1946. Our client briefed us about the history of this product and we leveled this up. The animation was planned to be aired on social media such as Grundig’s Youtube channel and retail stores in all around Europe. The store visitors were subjected to a questionairre to measure the effectiveness of the film.
Inspirasi: Grundig introduced its legendary Heinzelmann product in 1946. It was designed as a wooden box tubeless radio. This wooden design inspired us and we built the way over the wood idea. We dreamed a world of wood and metal in harmony without loosing the roots of Grundig brand.
Durasi Proyek: Our first presentation of the idea to the client was in the first week of December 2020. Production started within a week. We finished and delivered the final film at the end of December 2020.
Alur Operasi: This is a CG Animation video. Planned to be played on social media platforms such as Youtube, Vimeo, Facebook, Instagram and Grundig’s web site.
Paten: Copyrights belong to Arcelik A.S, 2019
Anggota Tim: Client - Arcelik Global Content Studio
Agency - Digital Panorama
Creative – Emre GOREN
3D Supervisor - Emre GOREN
3D Artist - Emre GOREN
3D Modeling - Teberdar GURBEY
3D Modeling - Emre GOREN
Sound Mix – Emre GOREN
Account Manager (Agency) - Pinar DINCER
Account Specialist (Agency) - Gozde MENTESE
Account Director (Agency) - Sevilay KOP
IT (Agency) - Kaan METEER
Executive Producer (Client) - Tayfun UGUZLUOGLU
Executive Producer (Client) - Gorkem GOR
Kredit Gambar: Video Credits: Emre GOREN