Karya Energy Logo lan Identitas Merek dening Edgar Jara minangka pemenang sing diajeni banget saka A' Design Award Wesi 2021 sing bergengsi ing Kategori Kompetisi Desain Grafis, Ilustrasi lan Komunikasi Visual.
WesiGrafis· 2021
Energy Logo lan Identitas Merek
dening Edgar Jara
Klien: Edgar Jara
Pemenang A' Design Award Wesi ing Kategori Grafis
Pemenang Penghargaan Terverifikasi
Verifikasi Status Penghargaan kanggo #120743Desaine
Babagan Energy Logo lan Identitas Merek
Energy iku logo lan identitas merek sing digawe kanggo perusahaan sing ngedol lan nyebarake bahan bakar kanggo kendaraan lan industri ing Paraguay. Simbol iki dibangun saka pecahan huruf e ing jeneng Energy, disusun kanggo mbentuk baling-baling mesin. Baling-baling kasebut nggambarake gerakan lan nyambungake merek kasebut karo bidang otomotif lan industri. Werna-werna baling-baling nuduhake jinis-jinis bahan bakar sing ditawakake. Identitas iki nganut gaya geometris minimalis kanthi kontras dhuwur. Versi horizontal lan vertikal wis ditemtokake ing manual merek sing nyakup aturan-aturan panerapan.
Pangakuan
Babagan A' Design Award Wesi
Energy Logo lan Identitas Merek menang A' Design Award Wesi, pangenalan sing prestisius sing diparingake marang desain sing apik sing nyukupi kabutuhan profesional lan industri sing dikarepake saka ciptaan sing dirancang kanthi apik. Pemenang Wesi nuduhake katrampilan sing gedhe, spesialisasi sing dhuwur, pangerten ahli lan kapasitas kreatif para penciptane. Energy Logo lan Identitas Merek dikarepake dadi ciptaan sing dihargai banget, dikagumi lan ditresnani sing praktis lan inovatif. Desain sing menang A' Design Award Wesi iki nggabungake praktik industri sing paling apik lan nduweni ciri teknis sing kompeten sing disambung karo kawruh lan bakat. Energy Logo lan Identitas Merek diajeni amarga ketelitiane lan dirancang kanggo nyedhiyakake paningkatan kualitas urip sing mbiyantu ndadekake donya panggonan sing luwih apik.
Ing Mburi Desain
Kit Pers
Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.
- Sifat Unik
- Energy's identity is presented through an imagotipo, whose objective is to represent the company's activity and its values.
Research and development achieved a concept of geometric design, dynamic and showy minimalist style. With an original look ingeniously constructed by a fraction of the typography (e) of the name energy forming the blades of the motor propeller that transcend movement and consequently energy.
In addition to the colors absolutely related to the field, they highlight the design with high contrast. - Ukuran & Kemasan
- Horizontal Versión: in pixels width: 1000px X height: 288px, in Centimeters width: 35,27 cm X height: 10,15 cm
Vertical Versión: in pixels width: 710px X height: 492px, in Centimeters width: 25 cm X height: 17,38 cm - Tag
- Logo, Branding, Visual Identity, Graphic Design
- Teknologi Produksi
- The design methodology used, for the energy project was based on the analysis of automotive and industrial technology, once identified the common element a series of images of the different types of gears, wheels and propellers were collected, these served as a guide to generate the different options until achieving a graphic piece that communicates the essence of the name energy.
The sketches were sketched manually and then scanned and assembled in Corel Draw, once the approved final sketch was selected it was normalized and ran the color gamut in adobe Illustrator. - Tantangan Desain
- The project was a fairly big challenge, being the creation of a trademark for a new fuel distributor emblem whose national competitors and renowned internationalizations have been operating successfully for years in the country, so it had to be something really original and excellent in all its aspects.
The company sought to make brand identity unique and with a great stand out, so the idea of using a fraction of a name letter for the creation of the key element, would be the absolute guarantee of having a truly unique and original product. - Riset
- The Energy project required a strong brand identity to be visualized and recognized.
It was a large commercial project a commitment as well as a challenge to achieve a really good identity in a very competitive market.
After an arduous research task on various elements, inspiration finally arises and an original idea is achieved that represents the values of the company and the full communication of the name through a highly pregnant and solid imagotype. - Inspirasi
- The source of inspiration for the brand design of this vehicle fuel marketer in Paraguay was its own name Energy. The quality that this name possesses is a well-known characteristic of movement, and as we all know energy can be used for the impulse of everything we know today. For this reason the main symbol is represented by the blades or propeller of an engine, thus giving it the character and meaning in a very visible way. Transmitting its link with the world of automotive and industry The colors of blades or propeller represent the different types of fuels offered by the company.
- Durasi Proyek
- The project started in august 2020 and ended in november 2020 in Paraguay
- Alur Operasi
- The Project includes an energy user manual and brand identity standards, which has a wide range of applications and registered possibilities, permitted and unauthorized uses, as well as the rules and guides that will give the brand a solid identification, the symbol has a high pregnancy that can be identified without the need to read the company name once positioned with an excellent marketing campaign.
- Kredit Gambar
- main image Mockups For Free - vectorforfree.com
image 1 Mockup Anthony Boyd Graphics
image 2 mockups-design.com/free envelope mockup
image 3 mockups-design.com/free envelope mockup
image 3 mockups-design.com/free envelope mockup
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