Karya He He Logo dening Chao Yang, Jianhua Dong and Sy Xiang minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2021 sing bergengsi ing Kategori Kompetisi Desain Grafis, Ilustrasi lan Komunikasi Visual.
PerungguGrafis· 2021
He He Logo
dening Chao Yang, Jianhua Dong and Sy Xiang
Klien: Zhejiang taijiuxian Agricultural Development Co., Ltd
Pemenang A' Design Award Perunggu ing Kategori Grafis
Pemenang Penghargaan Terverifikasi
Verifikasi Status Penghargaan kanggo #121319Desaine
Babagan He He Logo
He He minangka logo merek sing digawe kanggo merek produk pertanian sing artistik. Desain iki nggabungake aksara Tionghoa "he" karo simbol ampersand ala Barat, amarga rong wujud kasebut padha-padha nglambangake gagasan babagan panyawijian utawa fusi. Rong tandha kasebut digabungake dadi siji simbol aksara sing bisa dikenali ing konteks Timur lan Barat. Kreativitas grafis digunakake kanggo ngisi tandha lan grafis panyengkuyunge kanthi unsur-unsur budaya lan seni saka Tiongkok lan Eropa. Logo iki ora duwe ukuran sing tetep lan bisa langsung ditrapake ing kemasan uga publikasi ing njaba (outdoor).
Pangakuan
Babagan A' Design Award Perunggu
He He Logo menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. He He Logo dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. He He Logo nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.
Ing Mburi Desain
Kit Pers
Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.
- Sifat Unik
- Hehe is an artistic brand of agricultural products. The uniqueness of this brand logo design is the integration of Chinese culture and Western culture, forming a unique brand visual image. When it is applied, it can integrate Chinese culture and Western culture, and realize the combination of eastern culture and Western culture, agriculture and art.
- Ukuran & Kemasan
- This visual design has no fixed size, and can be used according to the size of the media and packaging.
- Tag
- Brand image design, logo design, Chinese culture, western culture, integration
- Teknologi Produksi
- The logo is designed with the combination of eastern and Western characters. At the same time, it uses the creative way of graphics to fill in the cultural and artistic elements from the East and the west, realizing a set of brand image with the connotation of the integration of eastern and Western cultures.
- Tantangan Desain
- The biggest challenge of this project is the integration of Chinese culture and European culture, and the formation of a character symbol. The design of the logo cleverly finds two words with the same connotation, and organically combines them to present a brand logo with eastern and Western recognition.
- Riset
- The background of this project is to present an agricultural brand logo design through the integration of eastern and Western culture and aesthetic design.
This design adopts the method of text design and graphic creativity, combines Chinese characters and English characters, and presents them in a mixed style. - Inspirasi
- The design inspiration comes from the Chinese character "he" and the western "&", both of which express the meaning of fusion. They represent the fusion of Chinese art and Western art.
- Durasi Proyek
- The project started in April 2020 in Hangzhou and finished in November 2020 in Hangzhou
- Alur Operasi
- These visual graphic design can be directly used in packaging and outdoor publicity.
- Anggota Tim
- Designer: Chao Yang
Designer: Jianhua Dong
Designer: Shuyue Xiang - Kredit Gambar
- Image #01 : Designer, Chao Yang
Image #02 : Designer, Jianhua Dong
Image #03 : Designer, Shuyue Xiang
Image #04 : Designer, Chao Yang
Image #05 : Designer, Jianhua Dong
Disponsori
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