Wudang Mountain Identitas Visual, Ilustrasi dening Yao Wu

Karya Wudang Mountain Identitas Visual, Ilustrasi dening Yao Wu minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2024 sing bergengsi ing Kategori Kompetisi Desain Warisan Budaya lan Industri Budaya.

PerungguWarisan Budaya· 2024

Wudang Mountain Identitas Visual, Ilustrasi

dening Yao Wu

Klien: Beijing Wuyao Cultural and Creative Co. Ltd.

Pemenang A' Design Award Perunggu ing Kategori Warisan Budaya

29,823

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #154186

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Wudang Mountain Identitas Visual, Ilustrasi

Gunung Wudang minangka proyek identitas visual lan ilustrasi kang digawe kanggo situs Warisan Budaya Dunia Gunung Wudang ing Tiongkok. Proyek iki kalebu telung ilustrasi, telung desain logo, kemasan, pola kang adhedhasar mitologi Wudang lan kewan lokal, sarta desain interior toko unggulan (flagship store). Logo utama nggunakake wujud kang rumit kanggo nggambarake sejarah lan kaanggunan situs kasebut, dene sub-merek komersial nggunakake garis kang resik lan prasaja. Kothak kemasane ukurane 18 kaping 18 sentimeter, nggabungake teknik emboss, hot stamping, lan lapisan ultraviolet, saengga detail-detaile bisa katon lan dirasakake.

Pangakuan

Babagan A' Design Award Perunggu

Wudang Mountain Identitas Visual, Ilustrasi menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Wudang Mountain Identitas Visual, Ilustrasi dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Wudang Mountain Identitas Visual, Ilustrasi nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: This is a large-scale comprehensive project designed for the Wudang Mountain World Cultural Heritage. These include 3 illustrations of different sizes, 3 logo designs and supporting packaging designs, pattern designs with the theme of Wudang mythology and Wudang Mountain native animals, and the interior design of the flagship store. The main logo design of Wudang Mountain The complex design is chosen to reflect the history and solemnity of Wudang Mountain as a world cultural heritage. The Wudang Mountain commercial sub-brand adopts clean lines.
Ukuran & Kemasan: The size of the packaging box is 18cm*18cm. The surface of the packaging is embossed with hot stamping to show the pattern design, and UV is used to cover the illustration. The illustration uses giclee technology, and the size of the work displayed in the form of a single illustration is 3.84m*0.76m. 12 vignettes can be displayed as postcards. The dimensions of business applications vary by type.
Tag: Illustration, Wudang, Visual design, Cultural heritage design,
Teknologi Produksi: In commercial applications it can be used with other derivatives such as postcards posters and other cultural and creative works The choice of materials varies depending on the derivative IP authorization and photo gallery authorization
Tantangan Desain: Wudang Mountain is a world cultural heritage The biggest difficulty is to preserve its history in comprehensive creation and make everyone interested in its culture In illustration design how to integrate the classic architecture of Wudang Mountain with Wudang culture The layout of the image must be comprehensive The painting style is also excellent both realistic and incorporating a lot of Chinese mythology
Riset: Understand and reproduce Wudang culture. From multiple angles and build a grand cultural foundation with a narrative structure in illustration design. Create expanded graphics and logo designs for subsequent commercialization Strive to build a complete system.
Inspirasi: Inspired by Wudang culture and Wudang architecture.
Paraphrase: Wudang is a famous mountain in China, the birthplace of Chinese Taoism, and the birthplace of Tai Chi. In 1994, the ancient architectural complex of Wudang Mountain was included in the World Cultural Heritage List. It is an extremely important cultural heritage in China.
Durasi Proyek: The project started in Beijing in July 2023 and ended in December 2023
Alur Operasi: Illustrations and graphic designs cannot directly interact with users. Through packaging and products, users can more intuitively see the details in the illustrations. Through the differences in packaging technology, users can feel the details of the pattern design tactilely and visually.
Anggota Tim: Original designer：Wu yao
Illustration designer:Zhang yuchen
Illustration designer:Xie boxing
Graphic designer:Tan zhen
Graphic designer:Zheng ziyang
Graphic designer: Tang Wenhu
3D designer:Liao hao
Photographer:Zhou Tingjue