Hunguest Hotels Identitas Merek dening Eszter Laki and Reka Imre

Karya Hunguest Hotels Identitas Merek dening Eszter Laki and Reka Imre minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2024 sing bergengsi ing Kategori Kompetisi Desain Grafis, Ilustrasi lan Komunikasi Visual.

PerungguGrafis· 2024

Hunguest Hotels Identitas Merek

dening Eszter Laki and Reka Imre

Klien: Studio NUR

Pemenang A' Design Award Perunggu ing Kategori Grafis

15,994

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #154178

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Hunguest Hotels Identitas Merek

Hunguest Hotels minangka identitas merek kang digawe kanggo grup hotel Hungaria. Identitas iki nggambarake komitmen tumrap kualitas lan konsistensi. Karya iki kalebu ndhesain ulang logo kang wis ana lan kabeh unsur visual, wiwit saka papan tandha hotel nganti materi cetak. Akeh hotel kang gegandhengan karo pusat spa lan wellness, mula desain iki nuduhake sesambungan karo banyu. Logo iki arupa aksara kapital H kang kabentuk saka tetesan banyu, lan werna utama merek iki yaiku biru. Cetakan letterpress, sampul menu kulit kang diembos, lan papan tandha kayu kang diukir digunakake ing karya iki.

Pangakuan

Babagan A' Design Award Perunggu

Hunguest Hotels Identitas Merek menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Hunguest Hotels Identitas Merek dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Hunguest Hotels Identitas Merek nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: Through their new brand design, Hunguest wanted to communicate their commitment to quality and consistency. Creating this new identity involved redesigning the existing Hunguest logo as well as all the visual aspects, from the hotel signages to the printed materials. Since many of the Hunguest hotels are connected with spa and wellness centers, it was important to show the connection with water: the logo is a capital H made up of drops of water, and the main brand color is blue.
Tag: hotel branding, wellness and spa, letterpress, Hungary
Teknologi Produksi: To express the Hunguest commitment to quality and taste, we had the opportunity to use high quality print techniques, such as letterpress printing on the businesscards and door hangers, embossed leather menu covers, and engraved wooden signages. These natural elements and textures further emphasized the brand's history, traditions, and connection to nature.
Inspirasi: We were asked to create a new identity for Hunguest Hotels, a leading Hungarian hotel brand. It’s a huge honor for us to work on such a significant project for a well-known and respected brand that has hotels all over the country. With Hunguest's wide reach we knew that every little detail of the design would be experienced by many people.
Durasi Proyek: The project started in 2020 in Hungary and finished in 2023.
Anggota Tim: Eszter Laki, Réka Imre
Kredit Gambar: photographs by András Zoltai and Zoltán Gali

Wacanen Siaran Pers

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