Karya Heu 70th Anniversary Logo lan Sistem Identitas Visual dening Li Tiebin minangka pemenang sing diajeni banget saka A' Design Award Perak 2024 sing bergengsi ing Kategori Kompetisi Desain Grafis, Ilustrasi lan Komunikasi Visual.
PerakGrafis· 2024
Heu 70th Anniversary Logo lan Sistem Identitas Visual
dening Li Tiebin
Klien: Harbin Engineering University
Pemenang A' Design Award Perak ing Kategori Grafis
Pemenang Penghargaan Terverifikasi
Verifikasi Status Penghargaan kanggo #158079Desaine
Babagan Heu 70th Anniversary Logo lan Sistem Identitas Visual
Desain iki sukses nggambarake sejarah perkembangan sekolah sajrone 70 taun. Liwat studi data lan riset kampus, kanthi inovatif nggunakake metode totem kanggo nyritakake alur narasi. Nggabungake unsur budaya sejarah sekolah lan teknologi riset ilmiah. Gambar-gambar disederhanakake dadi simbol lan dirancang maneh kanggo nyampaekake pesen. Digabung karo garis gelombang, mbentuk logo 70 sing agung, ningkatake keterbacaan ing komunikasi desain. Nampilake pesona unik lan prestasi luar biasa sekolah marang jagad.
Pangakuan
Babagan A' Design Award Perak
Heu 70th Anniversary Logo lan Sistem Identitas Visual menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Heu 70th Anniversary Logo lan Sistem Identitas Visual dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Heu 70th Anniversary Logo lan Sistem Identitas Visual iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.
Ing Mburi Desain
Kit Pers
Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.
- Sifat Unik
- In 2023, Harbin Engineering University celebrated its 70th anniversary with the integration of historical elements of the university's development and symbolic graphics representing campus culture in the design of its anniversary logo and visual identity system. The aim was to showcase the university's unique charm and rich heritage while fostering a sense of unity and belonging among students and faculty, and collectively embracing a brighter future for the institution.
- Ukuran & Kemasan
- The design specifications adhere to research, sketching, computer-aided design, ensuring compliance with printing standards, digital multimedia display specifications, and mold production manufacturing standards. In actual application and exhibition, it meets basic advertising display standards and construction display safety standards.
- Tag
- Logo, Visual Identity, Brand, Anniversary Celebration, University
- Teknologi Produksi
- Simplify complex graphics into clean designs, combining multiple shapes to create new patterns. For flat applications, utilize printing techniques, while for three-dimensional applications, use 3D model files to produce 3D badges. The production process must consider various usage scenarios and technologies.
- Tantangan Desain
- Firstly, the school has a rich cultural and historical heritage. It's essential to extract representative elements and express them in tangible forms while maintaining a unified visual presentation technique. Secondly, integrating common aesthetic issues in art to achieve the perfect balance between artistic expression and practical application of the design work is crucial.
- Riset
- The research and collection of historical and cultural information about the school yielded specific data for extracting design languages and elements. By delving into these elements, the school's visual identity was transformed into graphical representations, providing material for the subsequent development of cultural and creative products. This process established a comprehensive approach to school brand visual design.
- Inspirasi
- The design integrates symbolic elements of the university's historical features and campus culture incorporating marine equipment and the school's historical heritage. The intertwining of wave-like lines forms a concise and dignified "70", complemented by the main building of the university and historical time points from 1953 to 2023, creating the visual representation of the logo design. The primary colors are blue and red, symbolizing the ocean and historical heritage.
- Durasi Proyek
- The project started in April 2022 in Shanghai and finished in July 2023 in Shanghai, and was exhibited in Harbin Engineering University in September 2023.
- Alur Operasi
- The design project spanned one year, encompassing anniversary-related graphic prints, multimedia displays, and cultural and creative products. Both the design timeline and quality were crucial. With involvement from multiple stakeholders, effective coordination and communication with school departments facilitated the successful delivery of the design on the scheduled anniversary day, receiving acclaim.
- Anggota Tim
- Li Tiebin
- Kredit Gambar
- Li Tiebin, 2022.
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