13 International Cultural Media Identitas Merek dening Creator Strategic Marketing Co., Ltd

Karya 13 International Cultural Media Identitas Merek dening Creator Strategic Marketing Co., Ltd minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2020 sing bergengsi ing Kategori Kompetisi Desain Grafis, Ilustrasi lan Komunikasi Visual.

PerungguGrafis· 2020

13 International Cultural Media Identitas Merek

dening Creator Strategic Marketing Co., Ltd

Klien: CREATOR Strategic Marketing Co., Ltd

Pemenang A' Design Award Perunggu ing Kategori Grafis

10,241

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #92411

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan 13 International Cultural Media Identitas Merek

13 International Cultural Media minangka identitas merek kang digawe kanggo perusahaan produksi multimedia kang aktif ing program televisi, film, pengembangan budaya lan kreatif, sarta hiburan. Logo iki adhedhasar tembung Thirteen, digambar kanthi goresan tangan kang nuduhake vitalitas lan katégangan. Angka Arab 13 ditambahake minangka aksen, kang nuduhake crita kang migunani saka pambentukane perusahaan iki. Warna ireng lan emas dadi warna utama, dipilih kanggo nuduhake keahlian lan karakter internasional. Ing amplop lan alat tulis, logo iki dipotong lan diperbesar kanggo penekanan visual.

Pangakuan

Babagan A' Design Award Perunggu

13 International Cultural Media Identitas Merek menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. 13 International Cultural Media Identitas Merek dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. 13 International Cultural Media Identitas Merek nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: Thirteen International Creative Industries and Multimedia is a multimedia production company, which includes tv programs, movies, cultural and creative development and entertainment. It is a very diverse and creative company, which has international perspective in the professional field. Therefore, during the process of the visual design, we took the ideal company profile from the founders mind to create a design expresses the youth and creativity that fits the best to the brand.
Ukuran & Kemasan: Western style envelope 215mm x 184mm
Chinese style envelope 325mm x 247mm
Letter paper 210mm x 297mm
Tag: branding, identity, entertainment, multimedia, creative
Teknologi Produksi: Since it is a multimedia cultural and creative company with a clear operating direction and purpose, we focus more on the image of the brand in founders mind and the number 13. After the discussion and positioning, we set four key points for the brand design: Young, Neat, Tension, and internationalization. English text is used for the logo, using hand-painted style to express the unrestrained vitality and the tension in design.
In the design of the branded products, such as envelopes and stationery, we crop and enlarge the logo to create the visual tension of the image.
Tantangan Desain: When we set the design style at the beginning, taking the elements of film and television multimedia is not enough to express the spirit and the story of the brand, especially it is lack of uniqueness. Therefore, we changed the way of thinking and focused our strategy on the founders founding process. The final outcome successfully reached the founders ideal image.
Riset: In the early stage, we collected relevant information and elements related to the multimedia industry and analyzed the visual designs from other design studios. We discussed with the brand operation team many times on the initial design elements, like the trigger, volume control panel, and playback Interface, etc. As the team consistently felt that it was too ordinary and did not have the unique sense of the brand. In the end, the design element was positioned on the most meaningful element in the founder's heart.
Inspirasi: At the brand launching meeting, we hope that the name of the brand can have a story and meaning, which will help brining a spiritual symbol into the brand image. We decided to use the number 13 as the name of the company, a number has a meaningful story during their business planning stage.
Durasi Proyek: The brands visual identity and space design took nearly 5 months (from 16/08/2016~) to complete, in both Taipei and Taichung, Taiwan.
Alur Operasi: The logo is based on the text THIRTEEN, and the font strokes are hand-painted. It emphasizes the creativity, vitality and the neatness of the brand. With the Arabic numeral 13 along embellishing the design. We use black and gold as two main colors presenting the brand is capable to have the highest level of expertise and international texture under the young and energetic.
Anggota Tim: Design Deputy Manager: Gray Wu
Senior Designer: Chih Yu Hsieh