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PEGnPLAY Anagraw n Yifecka n Tesnasnas Amagnu by Dylan Kwok

PEGnPLAY Anagraw n Yifecka n Tesnasnas Amagnu by Dylan Kwok is a highly esteemed winner of the very prestigious 2020 Tarbaḥt A' Design Award n Lbrunz in Afeṣṣel n Iferrasen Competition Category.


LbrunzIferrasen· 2020

PEGnPLAY Anagraw n Yifecka n Tesnasnas Amagnu

by Dylan Kwok

Client: Zitting n Seating (ZNS)

Tarbaḥt A' Design Award n Lbrunz Winner in Iferrasen Category

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Verified Award Winner

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Colors

The Design

About PEGnPLAY Anagraw n Yifecka n Tesnasnas Amagnu

PEGnPLAY d anagraw n yifecka n tesnasnas amagnu i yebnan ɣef usgunfu n tuɣmas. Izirig-nni yettwarnan am uzagur n sofa, taɣmert n idis, tasfift n tuɣmas, taḍebsit n lqahwa, tasfift n tira, aẓaḍur n ṭṭabla, tanaḍelt n tikta akked tegzirt n tnadiwin, zemren ad ttwacudden ɣef usgunfu. Talɣa amagnu tsehhel tawsilt akked usbedded, tettak lmumkin i waṭas n usdukel seg lexzin ihi. Wid ittheggin tallunt zemren ad sneflin anagraw i tallunt neɣ tawuri i ilaqen. PEGnPLAY yelha i temkarḍiwin, tallunin n uraǧu, iɣezran n tnadiwin, tallunin n lqahwa akked tesnasnas yeldin.

The Recognition

About the Tarbaḥt A' Design Award n Lbrunz

PEGnPLAY Anagraw n Yifecka n Tesnasnas Amagnu d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. PEGnPLAY Anagraw n Yifecka n Tesnasnas Amagnu ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. PEGnPLAY Anagraw n Yifecka n Tesnasnas Amagnu yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Design thinking is usually understood as problem solving with a focus on user experience. However, in a successful design, “user” is defined not only as end users, but “all stakeholders involved in every link of the value chain.

PEGnPlay is a comprehensive solution developed with true Design Thinking, taking into consideration the needs and concerns of the stakeholders in its value chain. The modularised design of the systems with optional add-on pieces make transportation and assembling convenient for our dealers while lowering their burden for stock by offering flexibility in product combination. For space planners, the system enables them to flexibly plan out customised solutions for particular footprint or functional requirements. For company users who are employers, the system provides material support to a dynamic and collaborative corporate culture that help attract and retain the Millennial talents. For ultimate end users who are employees, the system elevates their workplace experience with facilitation of instant communication &collaboration and cultivation of an open, equal, uplifted spirit.
Tags
PEGSaPLAY, flexible modular office system solution, Millennials workforce, universal fixing method
Design Challenge
PEGnPlay is a comprehensive solution developed with true Design Thinking, taking into consideration the needs and concerns of the stakeholders in its value chain. The modularised design of the systems with optional add-on pieces make transportation and assembling convenient for our dealers while lowering their burden for stock by offering flexibility in product combination. For space planners, the system enables them to flexibly plan out customised solutions for particular footprint or functional requirements. For company users who are employers, the system provides material support to a dynamic and collaborative corporate culture that help attract and retain the Millennial talents. For ultimate end users who are employees, the system elevates their workplace experience with facilitation of instant communication &collaboration and cultivation of an open, equal, uplifted spirit.
Inspiration
Design thinking is usually understood as problem solving with a focus on user experience. However, in a truly successful design, “user” is defined not only as the end user of the product, but as “all stakeholders” involved in every link of the value chain.

PEGnPlay is a comprehensive solution developed with true Design Thinking, taking into consideration the needs and concerns of the stakeholders in its value chain. The modularised design of the systems with optional add-on pieces make transportation and assembling convenient for our dealers while lowering their burden for stock by offering flexibility in product combination. For space planners and interior designers, the system enables them to flexibly plan out customised solutions for particular footprint or functional requirements. For company users who are at the same time employers, the system provides support to a dynamic and collaborative corporate culture that help attract and retain the Millennial talents. For ultimate end users who are employees and guests, the system largely elevates their workplace experience with support for instant communication & collaboration and cultivating an open, equal, uplifted spirit.
Project Duration
The project started in 2018 and first launch in March 2019 at China International Furniture Fair (Guangzhou) 2019.
Operation Flow
Design thinking is usually understood as problem solving with a focus on user experience. However, in a successful design, “user” is defined not only as end users, but “all stakeholders involved in every link of the value chain.
Team Members
Dylan Kwok

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