Ɛeddi ɣer ugbur
Beauty United Space Asemsel n Daxel n Ssalun n Ccbaḥa sɣur John Sun and Renee Zhu

Beauty United Space Asemsel n Daxel n Ssalun n Ccbaḥa sɣur John Sun and Renee Zhu d anerbaz yettwaqadren meqqren n 2020 Tarbaḥt A' Design Award n Ddheb deg Taggayt n Tnaflit n Afeṣṣel n Ugensu, Taddart n Uzenz d Uskan.


DdhebAgensu· 2020

Beauty United Space Asemsel n Daxel n Ssalun n Ccbaḥa

sɣur John Sun and Renee Zhu

Amsaɣ: DDDD Creative Company

Anerbaz n Tarbaḥt A' Design Award n Ddheb deg Taggayt n Agensu

36,854

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #104564

Initen

Afeṣṣel

Ɣef Beauty United Space Asemsel n Daxel n Ssalun n Ccbaḥa

Beauty United Space d ssalun n ucebbeḥ n wanẓaden akked ccbaḥa yezgan di Wuhan, di Tmurt n Ccinwa. Daxel-is yeṭṭef azal n 220 n lmitrat imkuẓen, yesdukkel deg yiwen n wemkan tanafutin n tuksa n wanẓaden, asewwaq akked umaquyaj. Initen igejdanen n tmagit n tnamka bḍan tigawin yerna sekren imgirden n yiniten iǧehden. Iferdisen imadwanen n ṭṭubis ttwasqedcen d asentel deg umkan meṛṛa. Ger yiferdisen yettwasqedcen: tiferkiyin n terrazzo yettwaheggan uqbel, ijeɣlalen n ssima, uzzal ur nesṭeḍḍi yettwafeṛṛqen d lemri neɣ yettwaḥekken, akked yikersiyen n plastik yettwamesslen. Tigawin n umyigew akked usken n yifarisen ttɛawanen inebgawen ad fehmen tanamka.

Asmekti

Ɣef Tarbaḥt A' Design Award n Ddheb

Beauty United Space Asemsel n Daxel n Ssalun n Ccbaḥa d amerbaḥ n Tarbaḥt A' Design Award n Ddheb, tagmat tuffirt i yisnulfa n umezwaru yelhan s waṭas. Imerbaḥen n Ddheb d isnulfa d imaynuten d imeqqranen. Beauty United Space Asemsel n Daxel n Ssalun n Ccbaḥa ad d-yefk lqima ur nesɛi amgarad, ad yeǧǧ ddunit tennuɣ.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft
The designers adopted the main colors of the brand visual identity to divide spaces so as to form a dynamic color collision. Moreover, personalized modern elements are extracted from "bus", helping to create eye-catching visual effect. Topical and interesting interactive spaces, store appliance attract customers who pursue innovative things. Meanwhile, related products are also displayed here, giving guests a new immersive experience and then better understanding the brand meaning.
Tigejdiwin & Akemmus
About 220 square meters.
Tibzimin
Hair and beauty salon, theme space, fast modeling, fashionable life, immersive experience space, one-stop solution
Tasnakta n Ufares
Prefabricated terrazzo panel, prefabricated colored terrazzo panel, cement tile, mirrored stainless steel, brushed stainless steel, fluorocarbon paint metal tube, HDPE modeling chair, convex mirror prop.
Asewḥel n Usnulfu
The designers hoped to create a more comfortable way to show the DNA of BUS by utilizing and developing bus elements in the commercial space with beauty fatigue, rather than just arranging an carriage in a concrete way. And they selected materials within limited types to express the design concept.
Anadi
Taken "Bus" as the concept, the design creates a customer-friendly brand story that they can easily understand. At the same time, simple references are used to bridge customers and the brand. Besides, apart from pronouncing and remembering easily, the brand name has other advantages: the starting point of topics and the guiding direction of marketing and others.
Aseḥbiber
The brand name is derived from its brand positioning: a birthplace of fashionable life. It aims to invite guests to discuss together the magic and secret of being beautiful, from hairstyle, makeup to life. "B.U.S Hair and Beauty Salon" takes "BUS" as the carrier to advertise its key values: economical, convenient and customer-friendly, which are essential elements of daily life. The design uses abstract elements of bus to bring about more topics.
Tanzagt n Usenfar
The project started in March 2019 and finished in December 2019, and was located in 2F, Hanjie Wanda Plaza, Wuhan, Hubei, China.
Tanila n Umahil
B.U.S hopes to give an one-stop solution about haircut, modeling and makeup for the young people. Based on that, the designers came up with the design concept that customers would get a "ticket key" when they enter BUS, and after the modeling they can take photos uploading to the Cloud, and get the photo when paying the cash. The whole process can improve the user experience of "taking the bus" and makes the consumption action more interesting.
Igmamen n Terbaɛt
Interior Design: DDDD Creative Studio
Interior Creative Director: John Sun
Project Manager: Renee Zhu
Design Development & On-site Technology: Herb
Brand Positioning: Creative Fiber Consulting
VI Design: Juke Creative Design Studio
Designer: CHRISTOPHE BRANCHU
Imsuren n Tugniwin
Photographer: Sensor Images

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