C-MAX Branding Identity Anagraw n Branding Identity by Fengnan Lin

C-MAX Branding Identity Anagraw n Branding Identity by Fengnan Lin is a highly esteemed winner of the very prestigious 2021 Tarbaḥt A' Design Award n Lbrunz in Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant Competition Category.

LbrunzUnuɣ· 2021

C-MAX Branding Identity Anagraw n Branding Identity

by Fengnan Lin

Client: C-Max

Tarbaḥt A' Design Award n Lbrunz Winner in Unuɣ Category

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Snirem Ugar Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About C-MAX Branding Identity Anagraw n Branding Identity

C-MAX Branding Identity d ahil n unagraw abadan yettwaxedmen i tkebbanit n tekniyya yexdamen deg cloud computing akked big data. Alugu-agi yesduklay isekkilen CMAX d ijufran n code yettwassnen, gar-asen angle brackets, tazawwit d useggas, i d-yettmeslayen ɣef usiḍen akked usenfali umussu n isefka s telqay. Aberkan yesbeggen taḥerfi, ma d ijufran n uɣanib s yisekliyen ur nettwasenqal ara i d-yessefselayen amaḍal iceεlalen s tenaflit n tekniyya. Anagraw-agi yettwasnas ɣef ikardan n leεmal, ikardan n uxeddim, timeẓyanin akked isebbaḍen n tikatt, s tsuffeɣt n rebεa yiniten akked ubruz UV.

The Recognition

About the Tarbaḥt A' Design Award n Lbrunz

C-MAX Branding Identity Anagraw n Branding Identity d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. C-MAX Branding Identity Anagraw n Branding Identity ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. C-MAX Branding Identity Anagraw n Branding Identity yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The black of logo represents preciseness, and the colorful auxiliary color means to create a colorful world with high technology.
Dimensions & Packaging: Note book:180mmx130mm; Canvas bag:320mmx390mm
Tags: Brand visual upgrade, Cloud computing, big data, code, Visual Communication Design,
Production Technology: Logo and auxiliary graphics are used in many work scenes,such as business card,work card,notebook,canvas bag and so on.Process involves four-color printing,UV glazing.
Design Challenge: Looking for representative symbols and languages of computing classes.
Research: Most of the C-MAX teams are young and creative,the post-90/95s generation.This company wants to change the stereotype of technology companies between brands and industry.Therefore the logo is designed to black and white,and auxiliary graphics is colorful,C-MAX hopes to use high technology to calculate a colorful world.
Inspiration: People's impression of programmers remains in residence，rigorous , poor communication. However, Most of the C-MAX teams are young and creative ,the post-90/95s generation . C-MAX want to change the stereotype of technology companies between brands and industry.
The logo design is inspired by the international code. Code is a universal language without borders. Creative execution is the combination of code symbol elements "< >", "-", "→"and CMAX fonts.C-MAX company hopes to creat a colorful world with high technology by the new logo.
Project Duration: Guangzhou,Guangdong Province,China,January 1,2020
Operation Flow: Logo design inspiration from the code commonly used symbols,representing calculation; "",means calculation. "-",means moving data with arrow fonts represent a series of tasks performed by order.
Patents: Copyrights belong to Fengnan Lin, 2020.
Team Members: Fengnan Lin
Yingqiang Zhang
Liqing Xian
Image Credits: Image #1: Designer Fengnan Lin,2020.
Video #1: Creator Yingqiang Zhang, Liqing Xian,2020.