By Polar By Polar by Lok Kee Rocky Fong is a highly esteemed winner of the very prestigious 2021 Tarbaḥt A' Design Award n Lbrunz in Afeṣṣel n Usaru, Avidyu d Usmussu Competition Category.

LbrunzAsaru· 2021

By Polar By Polar

by Lok Kee Rocky Fong

Client: Eggshellsea Production Limited

Tarbaḥt A' Design Award n Lbrunz Winner in Asaru Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About By Polar By Polar

Isem-agi n tewsist tawezlant i d-nurew i ccetwa n 2020. Tamacahutt-a tusra-d seg yiwet n uxbar n 2019, deg-s i d-mmalen aqjun n ubelluḍ awraɣ, ilaz-it laẓ yerna yeɛya, itellulu deg tama n temdint tanaẓurt n Norilsk, deg Siberia, ɣer daxel n miyat n yikilumitren seg wemkan i deg izeddeɣ s tidet. Tawsist-a tettwexdem s wakken ad d-tessefhem tugna d wallun n yal tafyirt, s useqdec n uẓawan deg umkan n wawal. Akk ayen yellan d tugniwin ttwaxedmen di tazwara s ufus deg yiwen n tablette akked yiwen n uselkim, sakin ttwahyawent (animées). By Polar ițbeddel-aɣ-d belli ddeqs n yimudar ttewwten deg tallit n lehna am tallit n cceṛǧa.

The Recognition

About the Tarbaḥt A' Design Award n Lbrunz

By Polar By Polar d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. By Polar By Polar ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. By Polar By Polar yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: I creat this animation for the 2020 Winter. I wish to give a warm remind to the world that there are always something, some creatures, being neglected, no matter during good or harsh time. May be we are actually one of the abandoned. But even though, we are not alone.
Dimensions & Packaging: 1920 x 1080 25 fps
Tags: Polar, winter, animation, global warming, illustration, snow
Production Technology: First illustrated on ipad and computer by Photoshop, then migrated the graphical elements to Aftereffect to animate.
Inspiration: Inspired by a new report in 2019 (CNN)
"A hungry and exhausted young polar bear was spotted wandering
in the suburbs of the Siberian industrial city of Norilsk,
hundreds of miles from its usual habitat."
Project Duration: Hong Kong
Team Members: Director: Rocky Fong
Lead Animator: Rocky Fong
Assistant Animator: Jun Cheng
Music : Mark Wong