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RingCentral Message Video Phone Aselway n Umyag sɣur Not Real

RingCentral Message Video Phone Aselway n Umyag sɣur Not Real d anerbaz yettwaqadren meqqren n 2021 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Usaru, Avidyu d Usmussu.


LfeṭṭaAsaru· 2021

RingCentral Message Video Phone Aselway n Umyag

sɣur Not Real

Amsaɣ: RingCentral

Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Asaru

41,302

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #119618

Initen

Afeṣṣel

Ɣef RingCentral Message Video Phone Aselway n Umyag

RingCentral d talɣa tamezwarut n teɣrast n teywalt n üzref, tessemɣar akk imdanen d wayen akk i twuri n umahil. NotReal snulfan-d tavidyutt n tezrayt tamatu i uskan n wayen akk i tezmer ad txdem tseddawit-a tazmert, akken ineẓẓaren ad ẓren acḥal n yesɛa teɣzi d wudem ummid ufaris-a s tidet. Yella uddegs n kraḍ n yimadaden: Tidett, tanneẓrut n useqdac i d-ittubanen s yisefka n umahil iɣeṭṭanen. Amḍin, yettwabnan s yigmuḍen n useqdac i d-yufraren i usbeqqeḍ n talɣiwin tusmilin n tseddawit. D Agrud, i uglam n twuri tamatu. Deg meṛṛa tavidyutt, yella yiwen n ugraw yessnulfuyen afaris s tseddawit.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lfeṭṭa

RingCentral Message Video Phone Aselway n Umyag d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. RingCentral Message Video Phone Aselway n Umyag ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft
RingCentral is the #1 business communications platform, bringing everyone and everything together to get work done.

NotReal developed an overview video to showcase everything this powerful app can do, so that viewers get a glimpse of how broad and complete this product really is.
Tigejdiwin & Akemmus
1920 pixels x 1080 pixels at 24 frames per second
Tibzimin
animation, design, 3D, CGI, ringcentral, video, software, motion graphics
Tasnakta n Ufares
It's a full CGI project, so the applied technology is regular computers. C4D was used for all 3D design and animation, Redshift was the render engine and all compositing was done in Adobe After Effects.
Asewḥel n Usnulfu
In 2020 all the world faced new challenges and a paradigm change in the way people work and interact with their teammates.
Virtual communication tools became heroes in the everyday routine.
Work can find us anywhere, anytime.
The challenge was to communicate the user's point of view, the app itself and its features, and some general concepts about making every day easier and smarter with the use of this app.
The user was represented subjectively through hyper-realistic environments.
The product, through the app's interface.
The concepts, through more abstract scenes.
Anadi
This was a commissioned project. RingCentral came directly to NotReal. They needed to create a series of videos with a renewed, fresh and contemporary style, showing their product as high-end.
The first research was to find general visual references of the mood, layouts, materials, lighting and storytelling (which was decided to communicate the main concepts through visual representations of them and supported with text overlays).
Aseḥbiber
The video needed to communicate the user point of view, the product itself and some worthy features.
The way it was chosen was to break these elements into different worlds: Real, Digital and Abstract. Throughout the video, there's team interacting through the app, while creating a product.
Tanzagt n Usenfar
The project kick-off was on May 29th 2020 and final delivery of this video/version was on August 4th 2020.
Tanila n Umahil
It's a video with no interaction or special operative instructions. Just hit Play!
Igmamen n Terbaɛt
Co-Creative & Art Director: Valeria Moreiro
Co-Creative & Animation Director: Milton Gonzalez
Executive Producer: Roberto Connolly
Production Assistant: Joana Cabrera
Designer: Luján Borzi
Designer: Josefina Llano
Designer: Macs Riedel
Designer: Sergio Fuego
Designer: Valeria Moreiro
Designer: Milton Gonzalez
Animator: Macs Riedel
Animator: Sergio Fuego
Animator: Joana Cabrera
Animator: Milton Gonzalez
Lighting & Shading: Valeria Moreiro
Rendering & Compositing: Milton Gonzalez
3D Modeler: Nahuel Belich
3D Modeler: RotoArt
Music & Sound Designer: Facundo Capece
Imsuren n Tugniwin
All images and video were developed by the full team at NotReal (see TEAM MEMBERS). There are no specific credits for individual content.

Yettwaxellṣen

Snirem Seld Designers.org

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Asnulfu Yelhan Yesra Asekṛes Ameqqran

Arraz A' n Usnulfu d arraz agraɣlan, yettusneqden sɣur uɣref, i usnulfu yelhan. Ttekki deg Urraz A' n Usnulfu akken ad tesɛuḍ tagnit n usekṛes imeritukratik, ad tawiḍ aẓayer, ameqqer d usissen i umahil-ik. Sumer amahil-ik i Urraz A' n Usnulfu akken ad tnafseḍ s Ulamek A' n Usnulfu.

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