Lbrunz Unuɣ · 2021
Positive Projections Afecku n Uẓawan
by Min Huei Lu
- Tarbaḥt A' Design Award n Lbrunz 2021 in Unuɣ
- CLIENT: Academy of Art University
- Estimated Number of Design Views: 11,846
- Verification code 747AA1C996 · Verify this award
Colors
About Positive Projections Afecku n Uẓawan
S tugna-yagi, anemhal yettaεraḍ ad d-yesken aferdis n uẓawan s useqdec n tsefsayt, tugniwin d usuddes n usefrek. Tugna-yagi tessaweḍ-d ɣef usentel n waεuṭṭeḍ n Marikan deg tazwara n yiseggasen n 1980 anda imelyunen n yimdanen εeṭṭlen s war axeddim, Marikan daγen teεedda s yibeddlen imeqqranen inamiknanen d tqeṣdanin. Tugna-yagi tettaεraḍ daγen ad tesqen tugniwin-is s taγect "Don't worry, be happy" i yellan d tantayt aṭṭas deg tallit-nni.
About the Tarbaḥt A' Design Award n Lbrunz
Positive Projections Afecku n Uẓawan d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Positive Projections Afecku n Uẓawan ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Positive Projections Afecku n Uẓawan yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.
Press Kit
- Unique Properties
- Create a poster that expresses a piece of music through typography, imagery, and layout composition. Gather ideas, emotions, and visuals that would be associated with the song. Don’t Worry, Be Happy, which is a popular worldwide hit song released in September 1988 by American musician Bobby McFerrin.
- Dimensions & Packaging
- 13"x19" Poster
- Tags
- Music Poster, Don't Worry Be Happy
- Production Technology
- The typographic and design elements were printed on transparency paper and put them on a traditional projector. Photographed the images reflected on the wall.
- Design Challenge
- There is a sharp contrast between the sad and the despair state of the 1980s and the optimistic adage, Don’t worry, be happy. The contract is also displayed in the music poster that pays tribute to history and humanity.
- Research
- Most of the information during the 1980s was communicated via television, MTV, Movie Channels, and media. Also, the AIDS awareness campaign during the 1980’s was designed using the colour pink. An attempt has been made to integrate the above texture and the design elements in the poster.
- Inspiration
- During the early 1980s, the US experienced a recession due to which millions of individuals were left unemployed. Throughout the 1980s, the cold war, protests, global warming, and the AIDS epidemic, the United States has undergone major socio-economic changes primarily due to advances in technology and the worldwide move towards capitalism. Also, the artists in the 1980s were preoccupied with protest images. Bobby McFerrin's Music, Don't worry, be happy, is a neat philosophy in 4 simple words that inspired many Americans in the late 1980s.
- Project Duration
- The project started in Jun 2019 and finished in July 2019 in San Francisco, and was exhibited at the Academy of Art University in September 2019.
- Operation Flow
- The song, Don’t Worry, Be Happy, was chosen to carry on with a series of experiments regarding image editing, composition, and typography. Afterward, the imagery was projected onto various surfaces, creating a multidimensional design solution.
- Image Credits
- Image #1,2,3,4,5: Photographer / Creator Min Huei Lu
